107 Web Analytics jobs in the Philippines

Marketing Analytics Specialist

Meycauayan, Bulacan Nestle

Posted 1 day ago

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**POSITION SNAPSHOT**
Location: Meycauayan, Bulacan, PH
Company: Nestlé Business Services AOA, Inc.
Full-time, Hybrid
Bachelor's Degree
**POSITION SUMMARY**
Joining Nestlé means you are joining the largest food and beverage company in the world. At our very core, we are a human environment - passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future.
Our Team in Nestlé Business Services is in charge of delivering world class business support to our colleagues and clients in Nestlé globally. We are committed to deliver with passion, reliability, innovation, discipline, and excellence. Are you ready to join us?
**A DAY IN THE LIFE OF.**
The Marketing Analytics Specialist will create reports and provide strong recommendations and actionable insights related to social media, marketing campaigns through campaign objectives, voice of the consumers, digital brand performance and digital content.
Creation of Dashboard
+ Develop dashboards supporting documentation within agreed standards, including documentation for troubleshooting.
+ Deliver value-driven and value-inspired dashboards and reports creation, which enables reliable real-time data and supports data driven decision making.
+ Develops analytical visual dashboards, their specifications, testing and deployment, delivers dashboards customization against organization's standards, procedures, ways of working and guidelines.
+ Design performance efficiently, impactful reports, and visualizations for business and technical audiences.
+ Develop dashboards using the relevant data visualization tools (Power BI, and other apps like Power Query) to provide markets and internal teams with real-time visibility of the business performance.
+ Collaborate with internal data consumers and stakeholders to uncover needs, interpret business requirements, engineer quality Dashboards, perform testing of analytical tools based on expected data outputs, as well as support troubleshooting technical questions and dashboard/data source related issues
Providing Strong and Relevant Documentation
+ Gives strong recommendations and actionable insights related to social media, marketing campaigns through campaign objectives, voice of the consumers, digital brand performance and digital content.
+ Give strong recommendations and insights out of the data gathered from different tools and platforms.
+ Partners with CI Analysts and Market Partners to identify analytical possibilities within the team, assessing complexity and effort required for dashboard creation
Sustain and Capability Building
+ Sustains delivered dashboard solutions and reviews it frequently following NCE practices and methodologies. -Problem solve analytic challenges by investigating the data, understanding the root causes, and coming up with measurement strategies.
+ Ensures continues capability building and technical support for developed solutions.
+ Create and maintain the instruction manual (QRGs) for dashboards and reports developed.
+ Share Knowledge and provide capability building sessions on available analytical tools within NBS and with market business partners.
**ARE YOU A FIT?**
+ Bachelor's degree in analytics, statistics, information systems or related discipline, or equivalent; M.B.A. and / or Data Sciences background will be a plus.
+ Proficiency in English language for both written and oral.
+ 2-5 years of experience working in providing insights into marketing services
+ Ability to work with large volumes of data and find the story in the metrics, create and communicate findings by analyzing data from variety of sources, both quantitative and qualitative.
+ Ability to work with large amounts of information and translate to bigger picture.
+ Knowledge or at least basic experience in Microsoft Azure usage, Power BI and PowerApps.
+ Familiar with Agile/DevOps environment using design thinking methodology
+ Strong data analysis and problem-solving skills. Comfortable with connecting facts, figures, and number crunching.
+ Critical thinking: Able to look at numbers, trends and data to come to new conclusions from findings
+ Background working with analytical tasks
+ Working with high-volume, multi-platform, complex tasks
+ Exposure to working in a corporate and multi-cultural setting.
+ Experience of working with Senior Management
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Senior Research Analyst, Marketing Analytics

Pampanga, Davao del Sur TTEC

Posted 14 days ago

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Be the spark that brightens days and ignite your career with TTEC's award-winning employment experience. As a **Senior Research Analyst** working hybrid in the Philippines on the US shift, you'll be a part of bringing humanity to business. #experienceTTEC
Our employees have spoken. Our purpose, team, and company culture are amazing and our Great Place to Work® certification in the Philippines says it all!
**What You'll Do**
Looking for an opportunity where your research impacts a global organization and the employee experience? Curious about uncovering patterns in your research and analyzing the data to inform strategic initiatives? You'll be responsible for conducting comprehensive research and data analysis to support our talent attraction efforts, employee engagement strategies, and employer brand initiatives. You'll help make sense of the data and explain what it means to the business which helps drive strategic direction for our employment brand.
You'll provide critical research findings and reports for information such as the labor market, key industry trends, wage and compensation data, competitors, and regional market data. As a contributor to the team and business, you'll deliver high quality analyses, insight, and branded presentations for a variety of departments including leadership. You'll also collaborate with data and automation teams, manage special projects, and provide budget support for employee experience initiatives.
Reporting to the Senior Manager, Employer Brand and Global Employee Engagement, you'll directly impact and contribute to the success of the employee experience for our global organization.
**During a Typical Day, You'll**
· Work with raw statistics, draw conclusions, and provide recommendations with your reporting to leadership
· Prepare research reports using a combination of primary and secondary research techniques such as government research lists often with quick turnaround times
· Consult and work with a global team in a virtual environment, including talent acquisition marketing, recruiters, and operations, to craft and create research plans that support decision-making and keep projects moving forward
· Create accurate and compelling research presentations that tell a story in a manner that can be used by leadership to develop company strategy
· Plan and manage research projects to ensure timely delivery and consistency
· Build and maintain a knowledge base content library
· Work with team members across different departments to help them easily understand and act on the insights provided.
· Work with the employee engagement team to support with budget
**What You Bring to the Role**
· Bachelor's degree in a science-based field such as Research, Mathematics, Economics or Marketing
· 3 years experience in market research and data analysis
· Ability to prioritize requests (and shift priorities) while focusing on accuracy of details for quality reporting
· 1 year experience with business intelligence platforms such as Power BI and Looker
· Advanced skills in using PowerPoint and Excel to enhance the ability to communicate complex data insights clearly
· Skilled in managing multiple projects through a project management system such as Asana, in a dynamic environment, handling change processes effectively
· A self-starter with high attention to detail and organization
· Energized by building and developing relationships across all levels
· Proficiency with generative AI tools like CoPilot for productivity tasks, Canva for design and visual content creation, and other AI-driven platforms to analyze data, enhance employee engagement strategies and streamline processes
**What You Can Expect**
· Dedication to your career growth and professional development
· Actively diverse and inclusive culture
· Community-minded organization committed to giving back
· Global team of curious lifelong learners guided by our company values
· And yes. all the competitive compensation, performance bonus opportunities, benefits you'd expect and maybe a few that would pleasantly surprise you
Visit for more information.
**About TTEC**
Our business is about making customers happy. That's all we do. Since 1982, we've helped companies build engaged, pleased, profitable customer experiences powered by our combination of humanity and technology. On behalf of many of the world's leading iconic and hypergrowth brands, we talk, message, text, and video chat with millions of customers every day. These exceptional customer experiences start with you.
TTEC is proud to be an equal opportunity employer where all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. TTEC embraces and is committed to building a diverse and inclusive workforce that respects and empowers the cultures and perspectives within our global teams. We aim to reflect the communities we serve, by not only delivering amazing service and technology, but also humanity. We make it a point to make sure all our employees feel valued, belonging, and comfortable being their authentic selves at work. As a global company, we know diversity is our strength because it enables us to view things from different vantage points and for you to bring value to the table in your own unique way.
#LI-Hybrid
**Title:** _Senior Research Analyst, Marketing Analytics_
**Location:** _PH-Central Luzon-Pampanga_
**Requisition ID:** _044O4_
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Digital Marketing

Tarlac City, Tarlac Tarlac MAC Enterprises, Inc. (1st MEGASAVER)

Posted 12 days ago

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Job Description

• Develop, implement, and manage social media strategies aligned with business goals.
• Create, curate, and schedule high-quality, engaging content (text, images, video) for platforms such as Facebook, Instagram, LinkedIn, X (Twitter), TikTok, and others. br>• Monitor and respond to comments, messages, and mentions in a timely and professional manner. < r>• Collaborate with marketing, design, and content teams to support campaigns and product launches. < r>• Use analytics tools to track performance, generate reports, and provide actionable insights. < r>• Stay up-to-date with the latest social media trends, tools, and best practices. < r>• Monitor competitors and industry trends to identify new opportunities for engagement. < r>• Manage social media advertising campaigns, including budget allocation, targeting, and performance optimization. < r>• Maintain a consistent brand voice and tone across all social channels. < r>• Oversee the day-to-day operations of the company’s e-commerce platforms, ensuring product listings, pricing, inventory, and promotions are accurate and up to date.
• Collaborate with marketing, product, and sales teams to develop and execute promotional campaigns that align with business goals. < r>• Monitor key performance indicators (KPIs) such as conversion rates, average order value (AOV), bounce rate, and cart abandonment rate. < r>• Work closely with developers and designers to implement website improvements and troubleshoot issues. < r>• Develop and implement a comprehensive SEO strategy to increase organic visibility and traffic to the e-commerce site. < r>• Conduct keyword research, competitive analysis, and on-page optimization. < r>• Optimize product descriptions, category pages, and blog content for SEO best practices. < r>• Monitor and report on SEO performance using tools.
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Digital Marketing Specialist

National Capital Region, National Capital Region WHR Global Consulting

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Position Title: Digital Marketing Specialist
Work Location: Alabang br> Work Setup: Onsite
Work Schedule: Day Shift (6:00 AM – 3:00 PM) < r>
Qualifications
-Bachelor’s degree in Marketing, Communications, Business, or a related field < r> -2+ years’ experience in digital marketing, focusing on SEO, web content, and campaign coordination < r> -Prior experience working with Australian companies
-Proficiency with WordPress and CRM platforms such as HubSpot, Zoho, or Salesforce
-Experience creating and managing landing pages using Elementor, Wix, or Unbounce
-Solid understanding of digital tools: Google Analytics, Google Ads, SEMrush, Ahrefs, Meta Ads Manager, etc.
-Basic graphic design skills using Canva, Adobe Photoshop, or Figma
-Excellent communication and collaboration skills, especially with external agencies
-Strong attention to detail, self-motivated, able to manage multiple tasks and deadlines
-Prior experience with marketing or creative agencies is a plus

Job Summary/Description
Implement, optimize, and monitor digital marketing strategies to enhance online presence, generate leads, and support overall branding efforts in collaboration with internal teams and external agencies.

Responsibilities/Duties
-Implement and continuously optimize SEO strategies to improve search engine rankings and visibility
-Build and manage landing pages using WordPress, Elementor, Unbounce, or Wix
-Compile and analyze marketing data, including traffic, lead generation, and conversion metrics
-Collaborate with external marketing agencies on branding, advertising, and promotional efforts
-Assist with creating marketing materials and digital assets for email, social media, and websites
-Use CRM systems (HubSpot, Zoho, Salesforce, or similar) for customer journey and campaign automation
-Monitor website and campaign performance via Google Analytics, SEMrush, or Ahrefs
-Ensure marketing activities align with brand tone and strategic goals
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Digital Marketing Manager

Pampanga, Pampanga HR Network Inc

Posted 1 day ago

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Job Description

Key Responsibilities:
Creative Excellence: Lead the conception and execution of visually stunning, brand-consistent creative content across all touchpoints. br>Strategic Branding: Drive cohesive and innovative branding strategies that elevate the company’s presence in the luxury space. < r>Team Leadership: Build and mentor a high-performing creative and digital team, fostering a collaborative and forward-thinking environment.
Digital Engagement: Develop and implement digital strategies that boost brand visibility, user engagement, and conversion rates across web and social platforms.
Client & Partner Relations: Collaborate with internal teams and external partners to deliver impactful brand experiences and design solutions.

Qualifications:

Bachelor’s degree in Visual Communication, Marketing, Graphic Design, or a related field; Master’s degree is a plus.
Strong portfolio showcasing high-level design, campaign execution, and brand storytelling.
Deep understanding of luxury market trends, customer expectations, and brand positioning.
Proficient in creative tools (e.g., Adobe Creative Suite) and digital platforms (e.g., CMS, CRM, analytics tools).
Excellent leadership, communication, and project management skills.
Demonstrated success in leading cross-functional teams and managing multiple high-stakes projects.
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Specialist - Digital Marketing

Muntinlupa, National Capital Region Empire Shared Services Phils. Inc

Posted 2 days ago

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The Sales Promotion Specialist will join our multidisciplinary team of game developers. The successful candidate's primary role will be to lead a team of employees tasked with creating promotional materials to support the sales and marketing of our slot machine games. The Specialist will be required to collaborate with cross-functional teams to supervise, plan, develop, and execute various promotional elements such as game guides, product videos, and other marketing collateral.
br>Responsibilities and Duties:

Review, supervise, and understand game specifications to create informative game guides and slicks aimed at enhancing the player's understanding of the game.
Plan, develop, and produce promotional videos based on published game guides and slicks.
Lead in the research and study of industry trends to conceptualize ideas related to assigned projects.
Lead a team of Sales Promotion Executives tasked to create compelling product movie mixes for showcasing products during trade shows.
Master the use of a combination of text, colors, and transitions to enhance the quality of the final materials such as (catalogues, advertising movies, and etc.).
Collaborate with other teams to ensure the timely completion of assigned tasks.
Design and develop the overall layout for product catalogs aimed at promoting the company's products.
Recommend to management required changes to the final movie and other marketing materials.
Review all movie components and other promotional materials for quality and coherence before publishing. Other duties as assigned.

Requirements:

Must have a degree in Marketing, Communication, Graphic Design, or any related course.
3 years of experience in the gaming industry in similar roles is desired.
A good understanding of the gaming industry is necessary.
Strong command of multimedia software such as the Adobe Suite.
Highly Proficient in Microsoft Office and basic video editing software.
Excellent communication and collaboration skills.
Strong creative and conceptual thinking abilities.
Detail-oriented with strong organizational and project management skills.
Ability to work effectively in a team-oriented environment.
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Digital Marketing Specialist

SUNKING SOLAR TECHNOLOGY PHILIPPINE CORP.

Posted 3 days ago

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Job Description

Responsibilities :
Developing and implementing effective digital marketing strategies. br>Managing and optimizing website content and user experience.
Creating, curating, and managing all published content (images, video, written).
Managing social media campaigns and presence on various platforms.
Analyzing market trends and preparing forecasts.
Measuring and reporting the performance of all digital marketing campaigns.

Qualifications :
Bachelor’s degree in Marketing, Business Administration, or related field. < r>Proven experience in a similar role within the digital marketing industry.
Strong understanding of current online marketing concepts, strategies, and best practices. (Video Marketing/ SEO & SEM/ Content Marketing/ Data and Analytics/ AI & Automation/ Design Thinking & Planning/ Social Media/ Email Marketing
Willing to be assigned in CALOOCAN

Pay: From Php18,000.00 per month

Benefits:
Company Christmas gift
Company events
Life insurance
Paid training
Promotion to permanent employee
Transportation service provided

Schedule:
8 hour shift
Day shift

13th month salary
Ability to commute/relocate:

Caloocan: Reliably commute or planning to relocate before starting work (Preferred)
Education:
Bachelor's (Preferred)

Experience:
Retail sales: 1 year (Preferred)
Work Location: In person

Expected Start Date: 08/20/2025
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Digital Marketing Manager

National Capital Region, National Capital Region ROBINSONS DEPARTMENT STORE

Posted 4 days ago

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A career in one of the country’s top fashion and lifestyle destinations awaits you!
br>
A DIGITAL MARKETING MANAGER is responsible for:

Develop marketing strategies and tactics to achieve business goals, such as brand awareness, customer acquisition, conversion to sales, and customer retention.

Deploy successful marketing campaigns — ideation, execution, monitoring, and optimization < r>Experiment with various organic and paid channels, such as but not limited to social media, search, display, email, SMS, and in-app messaging.

Collaborate with merchants (business units) in developing and implementing campaigns to acquire customers and increase sales.

Hire, train, and manage digital marketing talents, such as but not limited to performance marketing, search, content production, and social media management.

Act as brand guardian, ensuring that all campaigns and content in all GoR assets are consistent with brand voice and discipline.

Lead in the evaluation and selection of agencies, as the need arises.
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Digital Marketing Specialist

Bacoor, Cavite 7TI Web Development Services

Posted 4 days ago

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Job Description

Role: Digital Marketing Specialist
Salary: Php 40,000 - 55,000 br>Job type: Full-time
Work Schedule: 7 PM - 4 AM PH Time
Language: English (required)
Location: Work From Home

Key Responsibilities
- Campaign Management: Set up, onboard, and offboard client campaigns using GoHighLevel, Funnels, Creatives, Workflows, Zapier, and Google Sheets.
- Campaign Updates: Assist with modifications and updates to existing campaigns, especially within GoHighLevel.
- Client Support: Provide tech assistance and manage client email tickets after the initial 90-day period.
- Data Integrity: Conduct weekly audits and verification of phone numbers, handling related support tickets.

Required Skills & Qualities
- Communication: Strong English communication (B2 or higher).
- Technical Proficiency:
- Proficiency in Google Sheets (basic formulas preferred).
- Experience with Discord, Google Suite, ClickUp, GoHighLevel, Meta Ads, and Canva.
- Personal Attributes: Organized, detail-oriented, transparent communicator, ambitious, and "heart-centered" with a desire for growth.
- Setup: Reliable internet and a suitable home office.

How the Company Supports Success
- Structured Learning: Comprehensive onboarding with Loom videos, guides, and hands-on training.
- Clear Direction: Defined responsibilities and goals for the first 3, 6, and 12 months.
- Ongoing Guidance: Regular check-ins with leadership.
- Career Path: Opportunities for career advancement.
- Positive Environment: Fosters open communication and innovation.
- Well-being: Promotes a healthy work-life balance.

Benefits:
- SSS, PhilHealth, Pag-Ibig
- 13th Month
- HMO
- Paid Leave (PTO or Sick Leave)
- Maternity / Paternity Leave
- Severance Pay
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Digital Marketing Manager

National Capital Region, National Capital Region PRIME Philippines

Posted 5 days ago

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Job Summary:
We are seeking a results-driven and creative Digital Marketing Manager to manage and execute digital marketing campaigns across multiple platforms. The ideal candidate is experienced in online marketing, content creation, performance tracking, and lead generation strategies. This role will play a critical part in increasing brand awareness, driving website traffic, and generating high-quality leads. br>
Key Responsibilities:
- Plan, execute, and optimize digital marketing campaigns across channels such as Google Ads, Meta Ads (Facebook/Instagram), email, and SEO.
- Manage social media accounts and create engaging content in coordination with the content team.
Monitor, analyze, and report on campaign performance using tools like Google Analytics, Meta Business Suite, and other marketing dashboards.
- Conduct keyword research, optimize website content for SEO, and support blog content strategy.
Manage email marketing campaigns and automation flows using tools such as Mailchimp or HubSpot.
- Collaborate with graphic designers, content specialists, and web developers to align campaign visuals and messaging.
- Stay updated on the latest digital marketing trends, tools, and algorithm changes.
- Track and manage marketing budgets and ensure ROI on paid campaigns.
- Support lead nurturing and conversion strategies through landing pages, retargeting, and A/B testing.

Qualifications:
- Bachelor’s degree in Marketing, Communications, Business, or related field. < r>- At least 3 years of experience in digital marketing or a similar role.
- Proven experience with paid digital advertising (Google Ads, Facebook Ads).
- Solid knowledge of SEO, SEM, and email marketing best practices.
- Proficiency in analytics tools like Google Analytics, Meta Ads Manager, or similar.
- Strong communication and analytical skills.
- Experience with marketing automation platforms is a plus.
- Creative thinker with a strong eye for detail and performance-based decision-making.

Preferred Skills:
- Certification in Google Ads or Meta Blueprint.
- Experience in real estate, e-commerce, or B2B marketing.
- Familiarity with CRM tools such as HubSpot, Salesforce.
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