1,147 Search Marketing jobs in the Philippines

Unleash Your Talents with Us

Hi there, our future Digital & Search Marketing Specialist Happy to see YOU here.

Here at Integrated OS, you'll be part of a team of passionate individuals who are committed to delivering exceptional offshoring services. Bringing in an array of skills and talents from different areas of business from Finance, Human Resources, Information Technology, Customer Service, and Marketing to Sales and Operations.

From humble beginnings, we have built our company from our first team member onwards. Initially, we were lending support to an Australian print manufacturer - The Lamson Group.

Since then, we have continued to uphold our core values and culture and developed a deeper understanding of how people need help to succeed in their goals. And YOU might be a part of this amazing growth as our team keeps growing above all expectations

What you'll do:

As a Graphic/Web Designer, you'll be responsible for designing websites, landing pages, email templates, and marketing materials, ensuring responsive layouts and a great user experience.

The role involves building HubSpot websites using the CLEAN theme and creating emails with HubSpots drag-and-drop builder (training provided). You'll also collaborate with clients through email or video calls to discuss project needs and gather feedback.

What you'll do:

The Digital & Search Marketing Specialist plays a pivotal role in driving brand visibility, lead generation, and customer engagement through digital channels. This role is responsible for planning, executing, and optimising digital campaigns across web, search, email, and social media platforms. The specialist will ensure that all digital touchpoints reflect the brand's identity, support strategic business goals, and deliver measurable results.

Key responsibilities for this role include:

• Digital Strategy & Execution
• Collaborate with the Marketing team to develop and execute integrated digital marketing strategies aligned with business objectives.
• Plan and manage multi-channel campaigns (Google Ads, email, social media) to drive traffic, conversions, and brand awareness.
• Website & SEO Management
• Maintain, update, and optimise website content (WordPress), ensuring SEO/LLM best practices, UI/UX, and brand consistency.
• Conduct regular audits to improve site performance, user experience, and search rankings.
• Content Creation & Design
• Develop engaging content for email, social media, blog posts, and landing pages.
• Design digital assets using Adobe Creative Suite and Canva for use across campaigns and platforms.
• Marketing Automation & CRM
• Build and manage marketing automation workflows using ActiveCampaign.
• Segment audiences and personalise campaigns to improve engagement and conversion rates.
• Paid Media Management
• Plan, execute, and optimise Google Ads campaigns including keyword research, copywriting, A/B testing, retargeting, and budget management.
• Monitor performance and provide actionable insights through regular reporting.
• Collaboration & Coordination
• Liaise with internal teams (sales, product, design) to align messaging and campaign goals.
• Support day-to-day marketing operations and assist with campaign coordination.

Successful candidates must have:

• Bachelors degree in Marketing, Communications, Digital Media, or related field.
• 5+ years of hands-on experience in digital marketing, with a strong focus on search and performance marketing.
• Proven ability to manage and optimise Google Ads campaigns across multiple verticals.
• Strong understanding of SEO, SEM, and digital analytics.
• Experience with WordPress, marketing automation platforms (ActiveCampaign preferred), and CRM systems.
• Skilled in Adobe Creative Suite (Illustrator, InDesign, Photoshop) and Canva.
• Excellent written and verbal communication skills in English.
• Highly organised, detail-oriented, and able to manage multiple projects simultaneously.
• Comfortable working independently and collaboratively in a fast-paced environment.
• Willingness to travel occasionally for team meetings, training, or events.
• Desired Skills:
• Google Ads certifications (Search, Display, Video)
• Experience with Google Analytics 4 and Tag Manager
• Familiarity with A/B testing
• Knowledge of HTML/CSS basics for web content editing
• Experience with B2B marketing and lead nurturing strategies
• Understanding of data privacy regulations (GDPR, CCPA) in digital marketing

Work Arrangements:

• Schedule: 8:00 AM - 5:00 PM (Philippine Time)
• Work Setup: Remote Set-Up
• Location: Parkway Corporate Center, Alabang, Muntinlupa City

What's in it for YOU?

At Integrated OS, we create career opportunities where you can thrive, grow, and make an impact.

• Competitive Salary & Benefits: Be rewarded for your expertise and dedication.
• Career Growth & Development: Work alongside international clients and gain valuable experience.
• Work-Life Balance: Our innovative activities, open communication channels, and commitment to inclusivity make every day exciting and rewarding
• Collaborative & Supportive Environment: Be part of a passionate team that values innovation and teamwork.

Your seat awaits Be part of our thriving team and CLICK APPLY

Unleash Your Talents with Us
Hi there, our future
Digital & Search Marketing Specialist
Happy to see
YOU
here.

Here at Integrated OS, you'll be part of a team of passionate individuals who are committed to delivering exceptional offshoring services. Bringing in an array of skills and talents from different areas of business from Finance, Human Resources, Information Technology, Customer Service, and Marketing to Sales and Operations.

From humble beginnings, we have built our company from our first team member onwards. Initially, we were lending support to an Australian print manufacturer - The Lamson Group.

Since then, we have continued to uphold our core values and culture and developed a deeper understanding of how people need help to succeed in their goals. And YOU might be a part of this amazing growth as our team keeps growing above all expectations

What you'll do:
As a
Graphic/Web Designer,
you'll be responsible for designing websites, landing pages, email templates, and marketing materials, ensuring responsive layouts and a great user experience.

The role involves building HubSpot websites using the CLEAN theme and creating emails with HubSpots drag-and-drop builder (training provided). You'll also collaborate with clients through email or video calls to discuss project needs and gather feedback.

What you'll do:
The
Digital & Search Marketing Specialist
plays a pivotal role in driving brand visibility, lead generation, and customer engagement through digital channels. This role is responsible for planning, executing, and optimising digital campaigns across web, search, email, and social media platforms. The specialist will ensure that all digital touchpoints reflect the brand's identity, support strategic business goals, and deliver measurable results.

Key responsibilities for this role include:

• Digital Strategy & Execution

• Collaborate with the Marketing team to develop and execute integrated digital marketing strategies aligned with business objectives.

• Plan and manage multi-channel campaigns (Google Ads, email, social media) to drive traffic, conversions, and brand awareness.

• Website & SEO Management

• Maintain, update, and optimise website content (WordPress), ensuring SEO/LLM best practices, UI/UX, and brand consistency.

• Conduct regular audits to improve site performance, user experience, and search rankings.

• Content Creation & Design

• Develop engaging content for email, social media, blog posts, and landing pages.

• Design digital assets using Adobe Creative Suite and Canva for use across campaigns and platforms.

• Marketing Automation & CRM

• Build and manage marketing automation workflows using ActiveCampaign.

• Segment audiences and personalise campaigns to improve engagement and conversion rates.

• Paid Media Management

• Plan, execute, and optimise Google Ads campaigns including keyword research, copywriting, A/B testing, retargeting, and budget management.

• Monitor performance and provide actionable insights through regular reporting.

• Collaboration & Coordination

• Liaise with internal teams (sales, product, design) to align messaging and campaign goals.

• Support day-to-day marketing operations and assist with campaign coordination.

Successful candidates must have:

• Bachelors degree in Marketing, Communications, Digital Media, or related field.
• 5+ years of hands-on experience in digital marketing, with a strong focus on search and performance marketing.
• Proven ability to manage and optimise Google Ads campaigns across multiple verticals.
• Strong understanding of SEO, SEM, and digital analytics.
• Experience with WordPress, marketing automation platforms (ActiveCampaign preferred), and CRM systems.
• Skilled in Adobe Creative Suite (Illustrator, InDesign, Photoshop) and Canva.
• Excellent written and verbal communication skills in English.
• Highly organised, detail-oriented, and able to manage multiple projects simultaneously.
• Comfortable working independently and collaboratively in a fast-paced environment.
• Willingness to travel occasionally for team meetings, training, or events.

• Desired Skills:

• Google Ads certifications (Search, Display, Video)

• Experience with Google Analytics 4 and Tag Manager
• Familiarity with A/B testing
• Knowledge of HTML/CSS basics for web content editing
• Experience with B2B marketing and lead nurturing strategies
• Understanding of data privacy regulations (GDPR, CCPA) in digital marketing

Work Arrangements:

• Schedule: 8:00 AM - 5:00 PM (Philippine Time)
• Work Setup: Remote Set-Up
• Location: Parkway Corporate Center, Alabang, Muntinlupa City

What's in it for YOU?
At
Integrated OS
, we create career opportunities where you can thrive, grow, and make an impact.

• Competitive Salary & Benefits: Be rewarded for your expertise and dedication.
• Career Growth & Development: Work alongside international clients and gain valuable experience.
• Work-Life Balance: Our innovative activities, open communication channels, and commitment to inclusivity make every day exciting and rewarding
• Collaborative & Supportive Environment: Be part of a passionate team that values innovation and teamwork.

Your seat awaits Be part of our thriving team and
CLICK APPLY **

• Type: Full Time
• Region: International
• Town/City: Mandaluyong, National Capital Region
• Posted: 16/10/2025
• Reference: JOB _

Job Description
Shape the Future of Digital Growth
Be the driving force behind visibility and performance in global health and wellness brands. Your passion for digital marketing deserves a workplace that values balance as much as results. Here, you'll enjoy a supportive environment, fixed weekends off, and flexible hours that let you recharge, reconnect, and refocus-because a fulfilled life beyond work fuels your best ideas and creativity.

*Job Description
As a
Search & Affiliate Marketing Specialist, *
you'll manage SEO strategies, Shopify optimization, and affiliate marketing programs to drive discoverability, engagement, and revenue growth. This role blends technical expertise with creativity, helping build visibility for global e-commerce channels while ensuring peak site performance and data-driven marketing success.

*Job Overview *
Employment type: Full-time

Shift: Night shift, Weekends Off

Work setup: Onsite, Ortigas

Exciting Perks Await

• Day 1 HMO coverage with free dependent
• Competitive Salary Package
• Night differential pay to maximize your earnings
• Prime office location in Ortigas (Easy access to MRT stations, restaurants, and banks)
• Fixed weekends off
• Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment. Available to account holders with minimum of 6 months company tenure.)
• Unlimited upskilling through Emapta Academy courses (Want to know more? Visit )
• Free 24/7 access to our office gyms (Ortigas and Makati) with a free physical fitness trainer
• Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more)
• Unlimited opportunities for employee referral incentives across the organization
• Standard government and Emapta benefits
• Total of 20 annual leaves (including 5 convertible to cash)
• Fun engagement activities for employees
• Mentorship and exposure to global leaders and teams
• Career growth opportunities
• Diverse and supportive work environment

*The Qualifications We Seek *

• Minimum of 2 years experience in SEO, Shopify management, or affiliate marketing.
• Google Analytics, SEO, or Shopify certifications preferred.
• Proficiency with SEO tools (SEMrush, Ahrefs, Moz, Screaming Frog, Google Analytics, Search Console).
• Strong understanding of affiliate networks and tracking systems (Impact, Rakuten, ShareASale, etc.).
• Experience managing Shopify admin, product feeds, and theme customization.
• Analytical mindset with the ability to interpret data, identify trends, and drive improvements.
• Excellent written and verbal communication skills; strong collaboration across teams.

Preferred Qualifications

• Advanced certifications in SEO, Google Analytics, or Shopify Plus.
• Experience managing large product catalogs (1,000+ SKUs) across marketplaces.
• Familiarity with HTML/CSS for on-page SEO adjustments.
• Experience building affiliate programs from the ground up.

Your Daily Tasks

• Conduct ongoing technical SEO audits (crawl errors, broken links, site speed, schema markup) and implement fixes.
• Manage on-page SEO strategy across categories, collections, and product pages to boost visibility.
• Build and manage affiliate recruitment pipelines, negotiate commission structures, and track performance.
• Collaborate with ecommerce, operations, and content teams to ensure optimized product data feeds.
• Develop A/B testing plans for landing pages and content modules to improve conversion rates.
• Partner with analytics and finance teams to measure ROI on SEO and affiliate programs.
• Maintain relationships with third-party tools/vendors (SEMrush, Ahrefs, Google Search Console, affiliate networks).
• Provide SEO and affiliate marketing guidance to internal teams.

Other Job Duties And KPIs

• Collaborate with the DTC team to deliver $600k in DTC gross sales growth.
• Increase organic search rankings and traffic by 10% quarter over quarter.
• Maintain Shopify storefront uptime and Core Web Vitals compliance.
• Reduce bounce rates and improve time on page for key categories.
• Ensure 100% product catalog accuracy across Shopify and marketplaces.
• Achieve positive ROI from affiliate partnerships within 6 months.

*About The Client
Our client is
a global leader in health and wellness, *
known for developing innovative performance products that empower people to move, heal, and thrive. With a diverse portfolio of trusted brands sold across major marketplaces, they are redefining e-commerce excellence through cutting-edge digital strategies and customer-focused innovation.

Welcome to Emapta Philippines
Join a team that values camaraderie, excellence, and growth. Recognized as
one of the Top 20 Dream Companies of Filipinos in 2024
, Emapta stands proudly alongside industry giants, offering stability and exciting career opportunities. Your career flourishes here with competitive compensation, international clients, and a work culture focused on collaboration and innovation. Work with global clients across industries, supported by a stable foundation and like-minded professionals passionate about making an impact. We empower your success with opportunities for personal and professional development in an inclusive environment. Apply now and be part of the
#EmaptaEra
Apply for this job

Discover your 100% YOU with MicroSourcing

Position:
SEM (Search Engine Marketing) Specialist

Location:
Metro Manila

Work setup & shift:
Remote | Night shift

Why join MicroSourcing?

You'll have:

• Competitive Rewards:
  Enjoy above-market compensation, healthcare coverage on day one (for you and one or more dependents), paid time-off with cash conversion, group life insurance, and performance bonuses.
• A Collaborative Spirit:
  Contribute to a positive and engaging work environment by participating in company-sponsored events and activities.
• Work-Life Harmony:
  Enjoy the balance between work and life that suits you with flexible work arrangements.
• Career Growth:
  Take advantage of opportunities for continuous learning and career advancement.
• Inclusive Teamwork:
  Be part of a team that celebrates diversity and fosters an inclusive culture.

Your Role:

As a
SEM Specialist
, you will:

• Plan and execute online paid search campaigns, including implementation, optimization, and performance analysis.
• Monitor keyword bids, daily and monthly budgets, impression share, quality scores, and other key campaign metrics.
• Provide creative ad copy suggestions and graphical ad templates to improve campaign effectiveness.
• Analyze campaign data, prepare performance reports, and communicate optimization recommendations to clients.
• Track performance using dashboards and key reporting tools to identify insights and areas for improvement.
• Collaborate with internal teams on campaign development, timelines, results, and continuous optimization.
• Present campaign strategies, performance updates, and growth opportunities to clients both virtually and in person.
• Prepare client-facing attribution reports using internal and third-party tools such as Search Ads 360 and Google Analytics.

What You Need:

Non-negotiables

• Bachelor's degree in Marketing, Business Administration, or a related field
• Minimum of 1–2 years of experience managing SEM/Paid Search campaigns across multiple advertisers
• Proficiency with Google Ads, Microsoft Ads, and analytics tools such as Google Analytics and Data Studio
• Strong analytical skills with the ability to make data-driven decisions
• Exceptional attention to detail and problem-solving abilities'

Preferred skills/expertise

• Experience in creating, optimizing, and reporting on PPC campaigns using Search Ads 360
• Ability to think creatively and develop new campaign strategies
• High levels of integrity, autonomy, and self-motivation
• Strong organizational, project management, and time management skills

About MicroSourcing

With over 9,000 professionals across 13 delivery centers, MicroSourcing is the pioneer and largest offshore provider of managed services in the Philippines.

Our commitment to 100% YOU

MicroSourcing firmly believes that our company's strength lies in our people's diversity and talent. We foster an inclusive culture that embraces individuals of all races, genders, ethnicities, abilities, and backgrounds. We make room for everyone—celebrating different perspectives and creating opportunities for each individual to thrive.

At MicroSourcing, equality is not just a slogan – it's our commitment. Here, we don't just accept your unique, authentic self – we celebrate it. Join us in celebrating YOU and your 100%

For more information, visit

Terms & conditions apply.

Ready to lead, disrupt and reinvent the sleep industry?

We are
Emma – The Sleep Company
. Founded in 2015, we've become the world's largest D2C sleep brand, available in over 35 countries with more than 25 stores across Europe. Recommended by leading consumer associations in EMEA, APAC, and the Americas, we develop the best sleep comfort products that empower our customers to awaken their best every day.

At Emma, we are a community of smart, driven people, united by a strong culture of collaboration, teamwork, and knowledge sharing. We think big, take ownership, and are empowered to drive meaningful impact. Through hands-on experience, mentorship, and continuous learning, we drive our own growth and learning. With Emmies from over 60 nationalities and offices across multiple regions, our diverse perspectives enrich our workplace culture.
Ready to shape the future of sleep with us? Let's make it happen
What You'll Do

• You will be responsible for developing and implementing a paid search marketing strategy that sustainably accelerates Emma's growth in the APAC region. You will leverage a data-first approach to conduct the following:
• Campaign Management: Manage the end-to-end execution of Google paid search campaigns, including account structure updates, keyword maintenance, seasonality adjustments, etc. You will define actions and implement them based on your findings
• Budget Steering: Control and optimize paid search bidding strategies, ensuring effective allocation and maximizing return on investment across all markets
• Testing and Optimization: Implement testing on the campaign type, landing pages, and bidding strategies scale best practices across the APAC markets. You will explore opportunities and lead integration of new functionalities, technologies, and tools to improve efficiency, harness automation, and identify new sources of growth
• Performance Analysis: Track key performance metrics and utilize advanced analytics tools to generate insights that drive optimization and improve results across diverse markets. You will develop data-driven analyses, models, and reports to effectively measure efficacy and predict trends
• Reporting and Insights: Regularly communicate campaign performance, insights, and strategic recommendations to senior management and stakeholders
• Market Research: Stay abreast of global e-commerce trends, competitive landscapes, and emerging technologies to inform strategy and maintain a competitive edge
• Cross-Functional Collaboration: Work closely with regional commercial teams and global marketing teams to ensure strategies are aligned and tailored to local market dynamics

Who We're Looking For

• You have at least 5 years of experience in Digital Marketing, Performance Marketing, Business Development, or E-commerce (startup exposure is a plus)
• You have a degree in Marketing, Economics, Mathematics, Computer Science or have an equivalent form of education
• You have an analytical mindset with the ability to interpret data and derive actionable insights. You have ideally already gained first-hand experience working with Google Ads, Google Analytics, and/or Data Analytics
• You have strong project management skills with the ability to manage multiple projects simultaneously, and collaborate with both internal stakeholders and external partners

Become an Emmie

Emma is transforming the world of sleep -
and we want the highest-performing people to help us pull it off.
We want you. But only if you're willing to go all in. Only if you're willing to question, disrupt, innovate, and create from the ground up.

We proudly celebrate diversity. We are an equal-opportunity employer committed to promoting inclusion in our workplace. We consider all qualified applicants for employment without regard to race, ethnic origin, religion or belief, gender, gender identity or expression, sexual orientation, national origin, disability, or age.

Our aim is to get back to you in a couple of days, however, we are currently receiving a large number of applications and this might lead to a delay in the process. We will get back to you as soon as possible

Techzu Ichicode Pte Ltd is seeking a highly skilled
Senior SEO & Google Ads Specialist
to take full ownership of our clients' digital marketing campaigns. This is a
hands-on role
— you will be directly responsible for implementing SEO strategies, managing Google Ads campaigns, and ensuring measurable ROI.

As part of our growing international team, you will lead campaigns from setup to optimization, while also providing strategic insights to improve client performance.

Key Responsibilities

SEO (Hands-On)

• Execute on-page and technical SEO: meta tags, site structure, speed optimization, schema markup.
• Conduct in-depth keyword research and competitor analysis.
• Optimize website content for higher search rankings and conversions.
• Implement link-building campaigns and monitor backlink health.
• Track and analyze site performance using
  Google Search Console, SEMrush, Ahrefs and similar.

Google Ads (Hands-On)

• Set up, manage, and optimize
  Search, Display, Shopping, and Video campaigns
  .
• Conduct A/B testing for ad copy, keywords, bidding strategies, and landing pages.
• Monitor budgets and improve ROI through continuous optimization.
• Analyze data in
  Google Analytics & Tag Manager
  to refine targeting and conversions.
• Generate clear reports for clients with actionable insights.

Collaboration & Ownership

• Work closely with internal teams and clients to align digital marketing with business goals.
• Keep updated with Google algorithm and Ads platform changes to maintain campaign performance.
• Proactively ensure all campaigns are of top quality
  , delivering tangible growth for clients.

Requirements:

• Minimum
  5 years hands-on experience
  in both SEO and Google Ads campaign management.
• Proven ability to
  plan, execute, and optimize
  campaigns that drive ROI.
• Proficiency in
  Google Ads, Google Analytics, Google Tag Manager, Search Console
  .
• Strong knowledge of SEO tools like
  SEMrush, Ahrefs, Moz
  , or similar.
• Google Ads certification
  required.
• Excellent
  English proficiency (written and spoken)
  for campaign copywriting and reporting.
• Self-driven, proactive, and detail-oriented — able to handle multiple clients independently.

What We Offer:

• Competitive senior-level monthly compensation in
  PHP
  .
• 10 Annual Leave Days
• 10 Paid Sick Leave Days
• Philippines national public holidays
• Opportunity to
  own and implement end-to-end SEO & Ads campaigns
  .
• Exposure to
  SME clients across industries
  with measurable impact.
• Collaboration with an
  international team
  across multiple countries.

Job Summary:

Responsible for handling the digital marketing programs of the assigned brand/s.

The job entails assisting with digital projects; digital marketing management, search engine optimization, Internet marketing, and other marketing activities required to achieve brand sales.

Key Responsibilities:

• Work in association with other brand and sales managers towards developing and improving on brand/s' digital marketing programs
• Build and implement viable digital marketing strategies for the brand/s
• Utilize the various online tools to promote the brand/s online image and brand
• Understand the concepts of social media, e-commerce, analytics and brand and business development
• Assist in the production of digital media materials - videos, graphics, etc.
• Assess the various online campaigns of the company to understand how to improve such and therefore improve on the company's profitability.

Requirements:

1. Advanced Computer Skills

a. Knows how to use the internet, knows how to create accounts on the internet

b. Knows basic MS Excel skills (sorting and formulas)

1. Knowledgeable in online work tools (Zoom, GMeet, GDocs, GSheet, Gmail, GDrive, etc.)

2. Proficient in Adobe Photoshop, Adobe Illustrator, or Canva.

3. Basic knowledge in video production and editing (optional)

4. Has a keen attention to detail.

5. Able to work well under pressure.

6. Proactive, reliable, team player and willing to learn

7. Graduate of marketing or any business course, or has at least 2 years' experience in digital marketing

Job Types: Full-time, Permanent

Benefits:

• Additional leave
• Company Christmas gift
• Company events
• Employee discount
• Flexible schedule
• Free parking
• Health insurance
• Life insurance
• Opportunities for promotion
• Paid training
• Promotion to permanent employee

Work Location: In person

Company Description

Arctic Blue is a full-service branded merchandise agency that has been serving Australia since 2008. We manage everything from inception, design, execution, to delivery of branded merchandise. Our services include creating custom online stores, managing inventory, warehousing, distribution, and payment processing.

We specialise in curating on-brand product selections and delivering one-off promotions while ensuring alignment with our clients' ESG commitments.

Role Overview

We're seeking an experienced
Online Marketing Specialist
to join our team on a contractor basis, based in Manila.

The role is hands-on and dynamic, covering the full spectrum of B2B digital marketing. You'll be responsible for:

• Developing and executing online marketing strategies
• Managing multi-channel social media marketing campaigns
• Driving digital initiatives that support sales and lead generation
• Analysing market trends and campaign performance
• Enhancing and expanding Arctic Blue's online presence
• Collaborating with the sales team to align marketing with business objectives

What You'll Bring

• Proven experience in
  Online, Digital, and Social Media Marketing
• A strong track record in
  B2B sales and marketing
  across multiple channels
• Excellent analytical and problem-solving skills
• Clear and professional written and verbal communication
• Bachelor's degree in Marketing, Business, or a related field
• Ability to thrive in a collaborative, on-site Manila team environment
• Experience in
  branded merchandise, e-commerce, or promotional products
  is highly regarded

Join a Collaborative, Growth-Oriented Workplace at SKINTIFIC

Are you looking for a dynamic and supportive work environment with competitive benefits and clear opportunities for career growth? At SKINTIFIC, we're dedicated to fostering a culture where our people thrive together.

Think you're a great fit? Explore the role below

Job Description:

KOL/Influencer Marketing

• Lead planning and execution of KOL campaigns across the digital platforms.
• Build, maintain, and grow relationships with mid to large-tier KOLs and influencers.
• Strategically match influencers with brand objectives and product campaigns.

Content Strategy & Execution

• Develop platform-specific content strategies that drive engagement, brand affinity, and conversions.
• Oversee the creation of short-form video, livestream content, and product-led storytelling tailored for TikTok and Shopee audiences.
• Work closely with internal content and design teams for seamless execution.

Online Channel Marketing

• Drive organic and paid digital campaigns tailored for TikTok, Shopee, Lazada, and IG Shops.
• Track campaign performance, iterate strategies based on real-time analytics, and report results to leadership.
• Optimize user journey from content to conversion on e-commerce platforms.

Brand & Market Understanding

• Stay on top of PH market trends, youth culture, and the evolving beauty/skincare influencer ecosystem.
• Translate market trends into actionable campaign opportunities for the brand.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or related field.
• Has 3 to 7 years of relevant marketing experience; prior work in the skincare or beauty industry is a strong plus.
• Proven experience in KOL/influencer marketing with visible campaign outcomes.
• Strong skills in content strategy and development, particularly for short-form video and livestream formats.
• Deep understanding of online marketing platforms including TikTok, Shopee, Lazada, and Instagram Shop.
• Ability to manage multiple projects in a fast-paced, high-growth environment.
• Sharp execution instincts, creative problem-solving, and a keen eye for PH beauty market trends.