13 Media Planning jobs in the Philippines
Integrated Media Planning Manager
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Drive Media Excellence. Deliver Business Impact.
We're looking for a strategic and hands-on
Integrated Media Planning Lead
to elevate our media execution to world-class standards. If you're passionate about data-driven media, thrive in fast-paced environments, and know how to turn strategy into action—this is your next big move.
What You Will Do:
- Lead the development and execution of high-impact media strategies across paid, owned, and earned channels.
- Maximize ROI through smart media investments and innovative digital adoption.
- Collaborate with cross-functional teams—Marketing, Finance, Digital, and Management—to align media plans with business goals.
- Champion paid digital media platforms like Google Marketing Platform and Meta, while pushing boundaries with new media innovations.
- Embed best practices in media planning and buying, and establish KPIs to measure campaign success.
- Co-develop negotiation strategies with media agencies to optimize spend and performance.
- Provide expert guidance on media planning, investment levels, and connections strategy.
- Integrate audience-first, data-led thinking into every media activation.
- Manage media operations, agency relationships, and contract execution with precision and professionalism.
- Deliver market insights, competitive reviews, and training programs to upskill internal teams.
What You Need to Succeed:
- Proven experience in digital marketing, brand building, and integrated communications.
- Deep understanding of Paid, Owned, and Earned media—and how they work together.
- Expertise in SEM/SEO, content marketing, social media, mobile, influencer campaigns, and eCommerce.
- Strong grasp of ATL media (TV, Radio, Print, OOH) and digital platforms.
- Exceptional negotiation, analytical, and strategic thinking skills.
- Ability to analyze complex data streams and translate them into actionable insights.
- Strong stakeholder management and external media network.
- A proactive, collaborative mindset with a bias for action and innovation.
- High integrity, adaptability, and drive to make a measurable impact.
Preferred Experience:
- Background in media/digital agencies, advertiser media departments, or media research firms.
- Exposure to tech, telco, fintech, banking, or finance communications.
- Familiarity with regulatory environments is a plus.
Media Buying
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Responsible for:
Skilled media buyer to source and purchase a variety of advertising space for our clients. As a media buyer, you will be required to analyze and interpret market analytics, determine the optimal medium and placement for marketing campaigns, and negotiate and procure the desired advertising space and media slots. To ensure success as a media buyer, you should possess a good understanding of marketing principles and a strong ability for interpreting analytics. A top-notch media buyer should be highly persuasive and secure advertising space that ensures the maximum reach of clients' campaigns.
Main Activities and Responsibilities:
● Conducting market research and analyzing demographics, media usage, psychographic, and buying patterns to define the target audience and campaign requirements.
● Developing advertising strategies and campaigns with marketing teams to most effectively reach the desired audience.
● Sourcing and presenting audience data and advertising proposals to clients for feedback. ● Proofreading advertising material before launching campaigns.
● Coordinating and overseeing the development and launch of campaigns.
● Negotiating with advertising sales agents to ensure the most cost-effective deal structures.
● Managing budgets and monitoring campaigns costs and ROI metrics.
● Tracking and presenting campaign data such as views, click-throughs rates, engagements, and customer conversion rates.
● Building and maintaining a network of advertising agents and broadcasting networks.
● Monitoring audience and media trends, practices, and new technologies.
Qualifications and Typical Experience:
● Bachelor's degree in Marketing, Industrial field or equivalent work experience
● At Least 4+ years experience in media buying
● Very strong in project performance marketing
● Analytical Abilities
● Very good in data management / Microsoft excel
● Practical experience with content management systems, google analytics and project management software
● Understanding and knowledge of SEM best practices
Job Type: Full-time
Pay: Up to Php50,000.00 per month
Application Question(s):
- At Least 3+ years experience in media buying
- Very strong in project performance marketing
- Very good in data management / Microsoft excel
- Practical experience with content management systems, google analytics and project management software
- Understanding and knowledge of SEM best practices
Work Location: Remote
Digital I Performance Marketing I Media Planning Lead
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Position: Media Lead
Location: Taguig – Hybrid (4 days onsite, 1 day WFH) Morning Shift
Salary: Open
Role Overview:
The Media Lead will oversee digital media planning, buying, and campaign execution for major retail clients. This role requires strategic vision, deep knowledge of digital platforms, and the ability to translate analytics into actionable strategies.
Key Responsibilities:
- Lead media planning and buying across Meta, TikTok, search, and other digital platforms.
- Develop and execute complex digital strategies aligned with business goals.
- Manage campaign performance during key sales events (e.g., 10.10, 11.11, birthday sales).
- Analyze campaign data and generate actionable insights for business growth.
- Collaborate with commercial, creative, and brand teams for alignment on campaigns.
- Lead alignment meetings with key stakeholders and brands to discuss strategy and performance.
- Manage seller center accounts and oversee ad operations in real time.
- Mentor and guide junior media team members.
Qualifications:
- 7+ years of experience in digital media planning, buying, and performance marketing.
- Strong understanding of digital advertising platforms and campaign optimization.
- TikTok Ads management experience is a plus.
- Analytical mindset with the ability to translate data into business strategies.
- Excellent cross-functional communication and stakeholder management skills.
- Experience with retail or handling brands preferred
- Proven track record managing high-impact campaigns with measurable results.
Job Type: Full-time
Pay: Php100, Php200,000.00 per month
Application Question(s):
- How much is your current salary?
- How much is your expected salary?
- How long is your notice period?
Work Location: In person
Marketing & Advertising Specialist (Media Strategy & Planning)
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Company: Kreatex Digital Inc.
Location: Makati
Employment Type: Full-Time
About Us
Kreatex is a creative and technology powerhouse building immersive, world-class digital experiences across 3D, animation, development, and AI. We partner with FMCG, D2C brands, luxury labels, and consumer electronics companies to create high-impact campaigns that sell products, build brands, and capture attention.
At Kreatex, we craft with curiosity, scale with agility, and create with soul.
The Role
We are looking for a Marketing & Advertising Specialist to drive the success of Kreatex and our client brands through creative and data-driven campaigns. This is not your average marketing role — you'll be hands-on in building advertising strategies, launching campaigns, and optimizing performance to leave a strong imprint in the market.
What You'll Do
- Plan, execute, and manage advertising campaigns across Google, Meta, LinkedIn, and other platforms.
- Develop strategic marketing initiatives that strengthen brand awareness and positioning.
- Implement SEO strategies to improve organic reach and search visibility.
- Create campaign assets in collaboration with creative, design, and animation teams.
- Track and analyze campaign performance, reporting on ROI and recommending optimizations.
- Support the growth of both internal and client brands through measurable and innovative marketing approaches.
What We're Looking For
- 3–5+ years of experience in marketing, advertising, or campaign strategy.
- Hands-on expertise in digital ads (Google Ads, Meta Ads, LinkedIn, etc.).
- Strong understanding of SEO fundamentals and digital campaign performance metrics.
- Ability to balance creative thinking with data-driven decision-making.
- Excellent collaboration and communication skills across cross-functional teams.
- A passion for creating campaigns that stand out and deliver results.
Bonus Skills
- Background in FMCG, luxury, or consumer electronics industries.
- Experience in SaaS or growth marketing campaigns.
- Copywriting or content marketing experience.
Why Join Kreatex?
- Work on campaigns for global brands.
- Hybrid setup (Makati HQ).
- Career growth into senior marketing or strategy roles.
- Be part of a culture that values creativity, performance, and innovation.
Media Buying Specialist-Social Media
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Social Paid Media Specialist
Hybrid - 3x onsite 2x WFH
Monday to Friday-Mid Shift
Makati
We're seeking a data-driven and creative Senior Paid Media Specialist to lead and optimize our paid media campaigns across multiple platforms. You'll be responsible for developing strategy, managing budgets, and driving performance for paid search, social, display, and programmatic advertising. This role is ideal for someone who thrives in a fast-paced environment and is passionate about delivering measurable results.
Key Responsibilities
- Develop and execute paid media strategies across Google Ads, Meta, LinkedIn, TikTok, and other platforms
- Manage campaign setup, optimization, and reporting for search, display, video, and social ads
- Conduct keyword research, audience targeting, and A/B testing to improve ROI
- Collaborate with creative and content teams to develop high-performing ad assets
- Monitor performance metrics and provide actionable insights to stakeholders
- Stay current with platform updates, industry trends, and emerging technologies
- Lead budget planning and forecasting for paid media channels
- Mentor junior team members and contribute to cross-functional marketing initiatives
Qualifications
- 4+ years of hands-on experience in paid media campaign management
- Proven success managing large-scale budgets and multi-channel campaigns
- Deep expertise in Google Ads, Meta Ads Manager, and other ad platforms
- Strong analytical skills and proficiency in tools like Google Analytics, Looker Studio, or Excel
- Experience with conversion tracking, pixel implementation, and attribution models
- Excellent communication and project management skills
- Google Ads and Meta certifications are a plus
Job Type: Full-time
Pay: Php55, Php65,000.00 per month
Benefits:
- Additional leave
- Company Christmas gift
- Company events
- Health insurance
- Opportunities for promotion
- Pay raise
- Work from home
Application Question(s):
- How many years of experience as Social Paid Media Specialist?
- How many years of experience with Google ads sense and meta ads?
- What industry have you able to managed?
- Are you willing to work hybrid set-up in Makati?
- Current/Previous salary?
- Asking salary?
- Availability to start?
- Viber number?
Work Location: On the road
Facebook Media Buying Assistant
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Position:
Facebook Media Buying Assistant
Location:
Remote
Working Hours:
Monday to Friday, (US Pacific Time Zone)
Salary:
$500 USD per month (non-negotiable)
Job Type
: Independent Contractor (freelance setup; no company benefits)
Who
We Are
Simple Assistant
is a provider of outsourced talent solutions from the Philippines for US based companies, dedicated to delivering exceptional results for our clients.
Some of the great benefits of working here:
- Opportunity to work with a dynamic and innovative team in a fast-growing company.
- Competitive compensation.
- Flexible remote work environment with opportunities for professional development and growth.
- Make a meaningful impact by helping our clients build high-performing teams and achieve their business goals.
Responsibilities
We are looking for a
Facebook Media Buying Assistant
who will assist our client's team in setting up and managing Facebook ad campaigns. This role involves following team instructions to upload and manage ads, including handling assets, copy, and audience targeting within Facebook Ads Manager. Media buying and ad campaign management experience are essential.
- Upload ads in Facebook Ads Manager based on team-provided assets and copy.
- Follow the team's instructions to manage audience targeting, budgeting, and scheduling.
- Monitor and adjust live ad campaigns to optimize performance.
- Implement media buying strategies to ensure efficient use of the budget and meet campaign objectives.
- Work closely with the team to ensure campaigns align with the business goals and guidelines.
- Track ad performance and provide reports on key metrics.
Requirements
- Proven experience managing Facebook ad campaigns through Ads Manager.
- Familiarity with media buying strategies and ad performance metrics.
- Strong organizational skills with attention to detail.
- Ability to follow instructions accurately and work efficiently.
- Analytical mindset with the ability to monitor and adjust campaigns for optimal results.
- Good communication skills to work effectively with the team.
Details
- Home office setup requirements:
- Stable internet: min. 25 Mbps download / 10 Mbps upload
- Quiet, dedicated workspace
- Noise-canceling headset & webcam
- Device Specs (Windows or Mac):
- Windows: Win 10/11, Intel i5+/AMD equivalent, 8 GB RAM, 256 GB SSD
- Mac: macOS 12+, M1/M2 or Intel i5+, 8 GB RAM, 256 GB SSD
- Employment Type: Independent Contractor (freelance setup; no company benefits)
- Working Hours: US Pacific Standard Time (night-shift)
- Location: Philippines (Remote)
- Compensation:
$500 USD per month
Digital Media Buying Specialist
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MUST-HAVE:
- 3+ years of hands-on campaign management in Google Ads with emphasis on YouTube.
- Experience running CPA/ROAS driven campaigns
- Hands on experience with CTV buying (DSPs, linear buying workflows, or CTV-specific platforms).
- Strong analytical skills with proficiency in Excel/Google Sheets for reporting and analysis.
- English fluency, excellent written and verbal communication skills.
CORE TASKS:
- Execute and optimize CPA-focused campaigns across YouTube (Google Ads & DV360), AppLovin, and CTV platforms (LG Ads, TVScientific, Vibe), with an emphasis on incrementality and ROAS.
- Support creative testing workflows by aligning media insights with Flixr's video production.
- Monitor KPIs (CPA, ROAS, CTR, CPI) and escalate underperformance to senior stakeholders.
- Provide regular performance reports and insights to internal teams and client stakeholders.
- Contribute to Flixr's proprietary playbooks by documenting learnings from campaigns into repeatable SOPs
- Stay current on platform changes, beta opportunities, and emerging media buying tactics.
NICE-TO-HAVE:
- Experience using DV360 or other programmatic DSPs
- Exposure to open-market CTV buying and experience suppressing dynamic IPs / building incrementality tests
- Demonstrated experience with AppLovin or other Mobile in-app DSPs (campaign setup, optimization, measurement).
- Prior exposure to mobile gaming or performance-driven app install campaigns.
- Comfort working in startup/agency environments where processes are being built in real time.
- Knowledge of attribution tools (e.g., Appsflyer, Adjust, Kochava).
DURABLE SKILLS:
- Ability to thrive in CPA-based commercial models where pacing and efficiency directly impact revenue.
- Detail orientation: ability to manage budgets, targeting parameters, and campaign nuances precisely.
- Curiosity & problem-solving: self-driven to learn emerging media channels and troubleshoot campaign issues.
- Communication & collaboration: effective in remote, cross-timezone team environments.
- Adaptability: capable of working in a "build-the-plane-while-flying" startup/agency setting.
- Ownership mindset: proactive in escalating issues, proposing optimizations, and driving results.
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Media Strategy
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About the Role
We are building a multi-platform content engine to showcase a fast-scaling real estate development brand. We need a
Media Strategy & Content Manager
who can take ownership of the entire process, from idea generation to publishing, with a perfectionist's attention to detail.
You'll work directly with the Creative Director and Business Owner in the early months to master the brand voice, tone, and workflow. Once trained, you'll independently run the content pipeline so leadership only steps in to approve scripts, ideas, and final outputs.
In plain terms:
You will be responsible for executing every part of our brand presence
except filming & editing
across
Instagram, TikTok, RedNote, YouTube (shorts & long-form), LinkedIn, and BiggerPockets
— ensuring each post is polished, on-brand, and high-performing.
This is not a junior social media job. You will be managing editors, overseeing multiple formats, and ensuring every post meets the highest quality standards before it goes live.
Responsibilities
- Generate weekly content ideas aligned with brand pillars.
- Maintain a rolling 4-6 week content calendar.
- Prepare scripts, questions, and shot lists for filming.
- Oversee filming days to ensure all required assets are captured.
- Manage editors from raw footage to final cut.
- Assist with designing social media carousels during the initial phase while the editing team is built out.
- Post natively on each platform for maximum reach.
- Create platform-specific thumbnails, descriptions, and tags.
- Track performance metrics, report weekly, and adjust strategy accordingly.
- Maintain brand bible and SOPs.
- Train and manage future creative team members.
Required Traits
- Extreme attention to detail and pride in the final product.
- Perfectionist attitude — strives for best possible output every time.
- FIO Attitude (Figure It Out)
— resourceful, proactive, and able to use modern tools (including AI) to learn and complete tasks without constant guidance.
- Ability to manage multiple projects without sacrificing quality.
- Strong creative judgment and understanding of short- and long-form content trends.
- Highly organized and deadline-driven.
Qualifications
- Proven experience managing content pipelines across multiple platforms.
- Experience managing editors and creative workflows.
- Proficiency with posting tools and basic design platforms (Canva, Photoshop, or similar software with same capabilities).
- Familiarity with professional, investor-focused content is a plus.
E-commerce & Media Strategy Senior Manager
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Job Title: E-commerce & Media Strategy Senior Manager
Location: NCR, On-site
Budget: 150, ,000
Work Schedule: Monday to Friday, Morning Shift
We are in search of a We are in search of a E-commerce & Media Strategy Senior Manager to be part of our growing team.
About the Role
The Senior Manager will be accountable for driving Digital Marketing, Performance Marketing, Digital Commerce (e.g., TikTok Shop), and Retail Media initiatives. This role involves developing an end-to-end media plan that integrates digital platforms with select above-the-line channels. In addition, the role will also take the lead in Content, Social Media, and Affiliate Marketing programs, ensuring the use of the right technologies to maximize performance.
Qualifications & Experience
- Strong expertise in integrated campaign development and digital media planning
- Extensive experience in e-commerce, with exposure to Retail and/or FMCG industries preferred
- Deep understanding of digital KPIs, analytics, and performance measurement
- Proven ability to manage cross-functional teams and handle multiple platforms simultaneously
- Excellent skills in communication, leadership, and stakeholder engagement
E-commerce & Media Strategy Senior Manager (Digital Marketing)
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Job Title: E-commerce & Media Strategy Senior Manager
Location: NCR, On-site
Budget: 150, ,000
Work Schedule: Monday to Friday, Morning Shift
We are in search of a We are in search of a E-commerce & Media Strategy Senior Manager to be part of our growing team.
About the Role
The Senior Manager will be accountable for driving Digital Marketing, Performance Marketing, Digital Commerce (e.g., TikTok Shop), and Retail Media initiatives. This role involves developing an end-to-end media plan that integrates digital platforms with select above-the-line channels. In addition, the role will also take the lead in Content, Social Media, and Affiliate Marketing programs, ensuring the use of the right technologies to maximize performance.
Qualifications & Experience
- Strong expertise in integrated campaign development and digital media planning
- Extensive experience in e-commerce, with exposure to Retail and/or FMCG industries preferred
- Deep understanding of digital KPIs, analytics, and performance measurement
- Proven ability to manage cross-functional teams and handle multiple platforms simultaneously
- Excellent skills in communication, leadership, and stakeholder engagement
Job Types: Full-time, Permanent
Pay: Php150, Php200,000.00 per month
Benefits:
- Opportunities for promotion
- Promotion to permanent employee
Application Question(s):
- What is your expected salary?
- How soon can you start?
- How much is your current salary?
Work Location: In person