121 Marketing Insights jobs in the Philippines
Digital Marketing Insights Analyst
Posted today
Job Viewed
Job Description
We are seeking a detail-oriented, curious and passionate Senior Digital Marketing Insights Analyst to join the Marketing Analytics and Performance Transformation team under Industrial Automation Business. If you are an experienced analyst who love analyzing web traffic, user behavior, and online marketing performance to help drive business growth and improve user experience, this could be the perfect opportunity for you.
This role centers on supporting web analytics while broadening its scope to include all facets of digital marketing analytics across diverse online platforms such as social media, email campaigns, and paid advertising, with the goal of improving user engagement and driving conversions.
RESPONSIBLITIES:
Web Analytics:
- Ensure accurate web tracking setups using Google Analytics, GA4, and other relevant tools to monitor user behavior and site performance.
- Analyze website performance data to generate insights that enhance paid media strategies, SEO initiatives, and conversion rate optimization (CRO) improvements.
- Conduct A/B and multivariate testing to identify the most effective marketing strategies. Provide actionable insights and recommendations based on data analysis to improve user experience and increase ROI.
Digital Marketing Analytics:
- Track and analyze KPIs across digital marketing channels
- Develop attribution models for multi-channel campaigns and generate actionable insights from customer behavior data
Dashboard: Create dashboards and reports to help teams make data-driven decisions.
Trend: Stay updated on the latest trends in digital marketing and analytics technologies.
What qualifications will make you successful for this role?
- Bachelor's degree in marketing, economics, statistics, data science, Information Technology or another related field required
- Proven minimum 3 years of experience in web analytics, digital marketing analytics, or a similar role. Or at least 5 years experience in the field of general analytics, with exposure to analytics infrastructure and end-to-end development (dashboards, automation)
- Proficiency in web analytics tools (eg Google Analytics 4, Abobe Analytics, Looker Studio, Semrush) or other analytics tools
- Familiarity with SEO, SEM and online marketing strategies is a plus
- Intermediate to advanced knowledge in Excel. Can build Excel reports and dashboards from the ground up. VBA/Macro programming is a plus.
- Knowledge of SQL or other data query languages is a plus
Let us learn about you Apply today.
You must submit an online application to be considered for any position with us. This position will be posted until filled.
Looking to make an IMPACT with your career?
When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values – Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork – starts with us.
IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world.
We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.
Become an IMPACT Maker with Schneider Electric – apply today
€36 billion global revenue
+13% organic growth
employees in 100+ countries
You must submit an online application to be considered for any position with us. This position will be posted until filled.
Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and 'inclusion' is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do.
At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter here
Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.
Digital Marketing Insights Analyst
Posted today
Job Viewed
Job Description
We are seeking a detail-oriented, curious and passionate Senior Digital Marketing Insights Analyst to join the Marketing Analytics and Performance Transformation team under Industrial Automation Business. If you are an experienced analyst who love analyzing web traffic, user behavior, and online marketing performance to help drive business growth and improve user experience, this could be the perfect opportunity for you.
This role centers on supporting web analytics while broadening its scope to include all facets of digital marketing analytics across diverse online platforms such as social media, email campaigns, and paid advertising, with the goal of improving user engagement and driving conversions.
RESPONSIBLITIES:
Web Analytics:
- Ensure accurate web tracking setups using Google Analytics, GA4, and other relevant tools to monitor user behavior and site performance.
- Analyze website performance data to generate insights that enhance paid media strategies, SEO initiatives, and conversion rate optimization (CRO) improvements.
- Conduct A/B and multivariate testing to identify the most effective marketing strategies. Provide actionable insights and recommendations based on data analysis to improve user experience and increase ROI.
Digital Marketing Analytics:
- Track and analyze KPIs across digital marketing channels
- Develop attribution models for multi-channel campaigns and generate actionable insights from customer behavior data
Dashboard: Create dashboards and reports to help teams make data-driven decisions.
Trend: Stay updated on the latest trends in digital marketing and analytics technologies.
What qualifications will make you successful for this role?
- Bachelor's degree in marketing, economics, statistics, data science, Information Technology or another related field required
- Proven minimum 3 years of experience in web analytics, digital marketing analytics, or a similar role. Or at least 5 years experience in the field of general analytics, with exposure to analytics infrastructure and end-to-end development (dashboards, automation)
- Proficiency in web analytics tools (eg Google Analytics 4, Abobe Analytics, Looker Studio, Semrush) or other analytics tools
- Familiarity with SEO, SEM and online marketing strategies is a plus
- Intermediate to advanced knowledge in Excel. Can build Excel reports and dashboards from the ground up. VBA/Macro programming is a plus.
- Knowledge of SQL or other data query languages is a plus
Let us learn about you Apply today.
You must submit an online application to be considered for any position with us. This position will be posted until filled.
Looking to make an IMPACT with your career?
When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values – Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork – starts with us.
IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world.
We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.
Become an IMPACT Maker with Schneider Electric – apply today
€36 billion global revenue
+13% organic growth
employees in 100+ countries
You must submit an online application to be considered for any position with us. This position will be posted until filled.
Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and 'inclusion' is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do.
At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter here
Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.
Senior Digital Marketing Insights Analyst
Posted today
Job Viewed
Job Description
We are seeking a detail-oriented, curious and passionate Senior Digital Marketing Insights Analyst to join the Marketing Analytics and Performance Transformation team under Industrial Automation Business. If you are an experienced analyst who love analyzing web traffic, user behavior, and online marketing performance to help drive business growth and improve user experience, this could be the perfect opportunity for you.
This role centers on supporting web analytics while broadening its scope to include all facets of digital marketing analytics across diverse online platforms such as social media, email campaigns, and paid advertising, with the goal of improving user engagement and driving conversions.
RESPONSIBLITIES:
Web Analytics:
- Ensure accurate web tracking setups using Google Analytics, GA4, and other relevant tools to monitor user behavior and site performance.
- Analyze website performance data to generate insights that enhance paid media strategies, SEO initiatives, and conversion rate optimization (CRO) improvements.
- Conduct A/B and multivariate testing to identify the most effective marketing strategies. Provide actionable insights and recommendations based on data analysis to improve user experience and increase ROI.
Digital Marketing Analytics
:
- Track and analyze KPIs across digital marketing channels
- Develop attribution models for multi-channel campaigns and generate actionable insights from customer behavior data
Dashboard:
Create dashboards and reports to help teams make data-driven decisions.
Trend:
Stay updated on the latest trends in digital marketing and analytics technologies.
Qualification:
- Bachelor's degree in marketing, economics, statistics, data science, Information Technology or another related field required
- Proven minimum 3 years of experience in web analytics, digital marketing analytics, or a similar role.
- Proficiency in web analytics tools (eg Google Analytics 4, Abobe Analytics, Looker Studio, Semrush) or other analytics tools
- Familiarity with SEO, SEM and online marketing strategies is a plus
- Knowledge of SQL or other data query languages is a plus
Marketing Strategy VA
Posted today
Job Viewed
Job Description
Company Description
At VA Pro Partners, we specialize in providing quality virtual assistance services tailored to meet the unique needs of businesses and executives. With years of experience working alongside C-level executives, our team values efficiency, reliability, and discretion in professional task management. Our services include administrative support, project management, client communication, and operational management. We pride ourselves on adapting to the specific needs of each client to enhance productivity and drive success. Discover the difference a professional virtual assistant can make with VA Pro Partners.
Role Description
This is a full-time remote role for a Marketing Strategy VA. The Marketing Strategy VA will be responsible for conducting market research, developing marketing strategies, and supporting communication initiatives. Daily tasks will involve researching market trends, creating marketing content, assisting with digital marketing campaigns, and ensuring effective communication with clients and internal teams.
Qualifications
- Proven experience in market research and sales-focused marketing strategies
- Strong background in content planning, campaign execution, and performance analytics
- Strategic thinker with the ability to confidently advise and implement growth initiatives
- Excellent written and verbal communication skills
- Proficiency in digital marketing tools and platforms (preferred)
- Ability to work independently and manage time effectively in a remote environment
- Strong organizational skills with attention to detail
Livestream - Marketing Strategy
Posted today
Job Viewed
Job Description
Our Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.
Job Description:
- Design voucher strategy for Livestream
- Campaign & Incentives planning to drive all seller streamers' growth: Liaise and work with internal and external teams to come up with insightful acquisition campaign ideas based on project performance and all available data, and track performance
- Handles cross-functional operations across online marketing channels, from asset coordination, social media coordination, campaign dashboard set-up, optimization, to postmortem analysis.
- Oversee campaign performance and provide recommendations based on actionable, data-driven insights with the clear objective of driving new users.
- Expected to present output to relevant stakeholders
Requirements:
- Bachelor's Degree in Marketing, Business Administration, Economics, Management, or any business-related course
- Minimum 4 years experience in Campaign strategy/ in digital marketing (media planning, ads implementation, campaign execution and analysis on digital channels)
- Prior experience in eCommerce/ digital marketing and/or campaign management will be a bonus
- Strong analytical and planning skills
- Self-starter and a team player who enjoys a fast-paced environment
- Ability to work under pressure
- Excellent communication and presentation skills
- Familiar with MS Office, especially in Excel and PowerPoint
Livestream - Marketing Strategy
Posted today
Job Viewed
Job Description
Job Description
- Design voucher strategy for Livestream
- Campaign & Incentives planning to drive all seller streamers' growth: Liaise and work with internal and external teams to come up with insightful acquisition campaign ideas based on project performance and all available data, and track performance
- Handles cross-functional operations across online marketing channels, from asset coordination, social media coordination, campaign dashboard set-up, optimization, to postmortem analysis.
- Oversee campaign performance and provide recommendations based on actionable, data-driven insights with the clear objective of driving new users.
- Expected to present output to relevant stakeholders
Requirements
- Bachelor's Degree in Marketing, Business Administration, Economics, Management, or any business-related course
- Minimum 4 years experience in Campaign strategy/ in digital marketing (media planning, ads implementation, campaign execution and analysis on digital channels)
- Prior experience in eCommerce/ digital marketing and/or campaign management will be a bonus
- Strong analytical and planning skills
- Self-starter and a team player who enjoys a fast-paced environment
- Ability to work under pressure
- Excellent communication and presentation skills
- Familiar with MS Office, especially in Excel and PowerPoint
Customer Marketing Strategy
Posted today
Job Viewed
Job Description
Accountabilities
A. Develops Short-Term and Long-Term Business Plan for the Category
- Develops Category Review and Trade Category Plan
- Develops trade marketing plan per channel to ensure market share and value growth for assigned categories.
- Trade programs that will deliver sustainable sales volume growth
- Initiatives that will deliver superior distribution and merchandising versus key competitors
- Fiscalize Category Trade Promo Fund
- Performance vs. objective in terms of volume, implementation guidelines, competitive reaction, ease in implementing to trade, promo spending (ROI, CTSR, CTISR)
- Qualifies proposals of sales-initiated promotions and recommend changes consistent with brand strategies and budget
B. Co-manages with Promo Activations Manager in the execution of Marketing and Sales Initiatives
- Develop brand strategies and programs into actionable steps via the release of Sales Action Brief to Field Sales
- Sets full year initiatives calendar based on priorities of the Sales cycle (Traffics Sales & Marketing initiatives)
- Co-Manage over-all deployment of regional brand and CMD activations to Field Personnel in both DBG and KAG with Promo Activations Assistant
- Ensures On-time and In-Full Execution of all Trade Program
- Develops Post Promo Evaluation and Analysis and files these for future reference
C. Co-Leads with Marketing all New Product / Promo Launches
- Co-develop with Marketing product launches, line extensions and price increases aligned with the needs of retailers/trade.
- Plans out pipeline volumes, distribution, merchandising, and pricing standards in close coordination with Marketing for regional new products
- Develop new product trade programs that will help field sales towards achievement of business objectives
- Ensure "Speed to Market" success and development of best practices to be shared with field sales
D. Secure market intelligence on category landscape and competitive strategies
- Conducts fieldwork at least 4x a month to review competitive activities both for retailers and for customers
- Regularly monitors competitive pricing and trade margins
Communication
A. Develops Superior Distribution, Merchandising, and Pricing Strategies nationwide
- Develop superior distribution, merchandising, and pricing by trade segment through analysis of trade dynamics and informs the Sales team on any distribution, merchandising, and pricing opportunities in the area.
- Analyze competitive landscape and regularly cascade competitive activities and recommends immediate action plans to counter competition in the trade
- Analyze and review Nielsen Retail Audit / Kantar World Panel results and transform opportunities into actionable plans for Field Sales
B. Perform Customer Marketing-related Administrative Work
- Submit Category Monthly Letter for Retail
- Update Distribution targets / Retail Performance Standard (RPS)
- Deployment of Monthly Canvass Packet/ Sales Promo Workbook
- Processing of Promo Claims
Authority
A. Approves Promo Work Plans specific to the category being handled
FUNCTIONAL KNOWLEDGE / SKILL REQUIREMENTS- Bachelor's degree, ideally in Business Management or a related field
- Working experience of at least (2) years with Trade Marketing / Brand Marketing, and background in Distributor or Key Accounts Management of at least one (1) year
- Training on Category Management, Shopper Marketing / Insighting, and in Post Promo Evaluation Process
- Strong Project Management Skills – able to deliver quality, on-time results
- Ability to assess current landscape and trends of each channel, competitive activities, and product opportunities
- Strong innovation skills, and ability to make things happen
- Ability to analyze and solve complex problems
- Excellent communication and collaboration skills
- Must be able to work with minimal supervision and performs exceptionally under pressure
- Knowledgeable in MS Office – Excel, Word, and PowerPoint
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Marketing Strategy Executive
Posted today
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Job Description
Global-Link MP Events International, Inc. is an events and marketing agency since 2002. We are a subsidiary of MP International Pte. Ltd., one of the top event organizers in Singapore, and part of the Pico Group, an award-winning brand activation agency operating in 41 cities worldwide.
Here at Global-Link, we organize the leading industry exhibitions, conferences, and unique projects for corporations and associations with a significant goal to achieve in the Philippines. Our team is passionate about creating memorable events that leave a lasting impact on attendees and key audiences.
We are looking for a talented and innovative Marketing Executive to join our Marketing and Strategy Team:
Key Responsibilities:
- Develop comprehensive marketing plans that maximize event exposure, engagement, and attendance.
- Identify target audiences and produce captivating promotional content and messaging strategy.
- Collaborate closely with our talented artist team to create visually captivating and on-brand promotional materials.
- Communicate effectively with teams and drive key KPIs for the trade events.
- Understand the branding of each event to oversee the entire marketing process from strategy development to flawless execution.
- Benchmark and augment global MICE industry technologies and trends.
- Provide clear creative direction to ensure all promotional materials are visually appealing, consistent, and aligned with the event's messaging and positioning.
- Develop and implement strategic social media campaigns that maximize reach, boost audience engagement, and drive event awareness and registrations.
- Identify opportunities and social media trends for content optimization and audience growth, and adapt strategies accordingly.
- Gain strong relationships with associations, media partners, and other local and international organizations.
Preferred Qualifications:
- This role requires a minimum of 2-3 years of relevant experience
- A bachelor's or master's degree related to Communication Arts / Marketing / Business / Fashion from a prominent university
- Experience in brand management, content creation, and social media marketing
- Proficient in copywriting and creative conceptualization
Benefits:
- Health card is included upon regularization
- Opportunity to travel
Head of Marketing – Dashboard Insights
Posted today
Job Viewed
Job Description
Our Employee Perks and Benefits:
- Permanent work-from-home
- 13th-month pay bonus
- Equipment provided
- HMO with dental and life insurance
- 18 vacation leaves
- 6 sick leaves
- Birthday leave (including a birthday cake)
- Tenure incentives
- Quarterly perks
- Free meal on the 1st Friday of each month
About the Role
The Head of Marketing at Dashboard Insights will be responsible for building and leading a high-impact marketing function that drives awareness, demand, and customer loyalty. This role combines strategic leadership with hands-on execution, ensuring that campaigns, messaging, and brand presence directly contribute to business growth. As the marketing lead, you will be the voice of the brand in the market, shaping its positioning while aligning closely with business development and product teams.
Purpose of the Role
To lead and scale Dashboard Insights' marketing function, driving brand visibility, demand generation, and customer engagement to accelerate the company's SaaS growth journey across Australia and global markets.
Key Responsibilities
- Design & Execute Growth Roadmap – Build a marketing strategy aligned to growth, retention, and revenue objectives.
- Lead & Inspire – Mentor a small, agile team, fostering creativity, accountability, and high performance.
- Brand Positioning – Own messaging and thought leadership to differentiate Dashboard Insights in the SaaS market.
- Demand Generation – Scale inbound and outbound acquisition via SEO, SEM, paid campaigns, social, and email marketing.
- Pipeline Alignment – Partner with business development to strengthen lead generation, nurturing, and conversion.
- Customer Advocacy – Develop case studies, communities, and advocacy programs to showcase client success.
- Data & ROI – Define KPIs, track ROI, and refine strategies through a data-first approach.
- Agility – Lead ad hoc marketing initiatives to support evolving business priorities.
Requirements
Must-Haves
- 5+ years of B2B marketing experience, including 3+ years in a SaaS leadership role.
- Proven track record in scaling demand generation and digital growth.
- Strong leadership with experience managing small, high-impact teams.
- Strategic yet hands-on—comfortable executing campaigns while driving vision.
- Exceptional communicator and storyteller, simplifying complex SaaS products into compelling narratives.
- Data-driven mindset with expertise in HubSpot, Salesforce, Google Analytics, and related tools.
- Ability to thrive in fast-paced, high-growth environments with agility and adaptability.
Preferred
- Background in analytics, BI, or data-focused SaaS.
- Knowledge of the Australian SaaS market and experience scaling globally.
- Experience in building customer advocacy or thought leadership programs.
Job Type: Full-time
Pay: From Php120,000.00 per month
Benefits:
- Health insurance
- Work from home
Work Location: In person
Head of Marketing – Dashboard Insights
Posted today
Job Viewed
Job Description
Our Employee Perks and Benefits:
- Permanent work-from-home
- 13th-month pay bonus
- Equipment provided
- HMO with dental and life insurance
- 18 vacation leaves
- 6 sick leaves
- Birthday leave (including a birthday cake)
- Tenure incentives
- Quarterly perks
- Free meal on the 1st Friday of each month
About the Role
The Head of Marketing at Dashboard Insights will be responsible for building and leading a high-impact marketing function that drives awareness, demand, and customer loyalty. This role combines strategic leadership with hands-on execution, ensuring that campaigns, messaging, and brand presence directly contribute to business growth. As the marketing lead, you will be the voice of the brand in the market, shaping its positioning while aligning closely with business development and product teams.
Purpose of the Role
To lead and scale Dashboard Insights' marketing function, driving brand visibility, demand generation, and customer engagement to accelerate the company's SaaS growth journey across Australia and global markets.
Key Responsibilities
- Design & Execute Growth Roadmap – Build a marketing strategy aligned to growth, retention, and revenue objectives.
- Lead & Inspire – Mentor a small, agile team, fostering creativity, accountability, and high performance.
- Brand Positioning – Own messaging and thought leadership to differentiate Dashboard Insights in the SaaS market.
- Demand Generation – Scale inbound and outbound acquisition via SEO, SEM, paid campaigns, social, and email marketing.
- Pipeline Alignment – Partner with business development to strengthen lead generation, nurturing, and conversion.
- Customer Advocacy – Develop case studies, communities, and advocacy programs to showcase client success.
- Data & ROI – Define KPIs, track ROI, and refine strategies through a data-first approach.
- Agility – Lead ad hoc marketing initiatives to support evolving business priorities.
Requirements
Must-Haves
- 5+ years of B2B marketing experience, including 3+ years in a SaaS leadership role.
- Proven track record in scaling demand generation and digital growth.
- Strong leadership with experience managing small, high-impact teams.
- Strategic yet hands-on—comfortable executing campaigns while driving vision.
- Exceptional communicator and storyteller, simplifying complex SaaS products into compelling narratives.
- Data-driven mindset with expertise in HubSpot, Salesforce, Google Analytics, and related tools.
- Ability to thrive in fast-paced, high-growth environments with agility and adaptability.
Preferred
- Background in analytics, BI, or data-focused SaaS.
- Knowledge of the Australian SaaS market and experience scaling globally.
- Experience in building customer advocacy or thought leadership programs.