1,655 Marketing Director jobs in the Philippines

Join the Pioneer Crypto Brand in the Philippines

Coins is the most established crypto brand in The Philippines and has gained the trust of more than 18 million users. Through the easy-to-use mobile app, users can buy and sell a variety of different cryptocurrencies and access a wide range of financial services.

Coins is fully regulated by the Bangko Sentral ng Pilipinas (BSP) and is the first ever crypto-based company in Asia to hold both Virtual Currency and Electronic Money Issuer licenses from a central bank.

What you'll do

• Design and execute the marketing and growth strategy for the Philippine region and the other countries based on business plan
• Plan opportunities and the main point of strategic decision on PH's marketing activities
• Create a professional and smooth experience for our users and deliver high quality production for dissemination to stakeholders
• Build and manage all social media channels to improve branding
• Delivering digital content in the form of video interviews, podcasts, and webinars
• Delivering the offline events to work closely with partnerships teams, and represent at industry events and in business development activities
• Prepare for and present at industry events such as conferences, panels and webinars
• Effectively lead and communicate with the marketing team and cross-departments to ensure product quality and reputation
• Perform market analysis and business data analysis to determine the best practice to ensure is continually growing in PH market
• Review the marketplace weekly and complete the competitor marketing analysis in the weekly management meeting and work on the action plan
• Contribute to 's position as a marketing leader in PH and global digital exchange industry based on business needs
• Ensure compliance with all relevant legislation and regulations to minimize risk and enhance 's reputation

What we expect from you

• Bachelor's Degree in Marketing or Communications, or any other related field
• Minimum 6 years of relevant acquisition marketing experience and 3 years of leading a team
• Proven marketing management experience with strong ownership and business intelligence
• Experience launching marketing initiatives
• Experience building social medical platforms such as Twitter Space
• Experience strategy planning to design and confirm the marketing plan based on business requirements
• Strong understanding of cryptocurrency related terminologies and trends and have a liking for crypto cultures
• Be able to work flexible and stretched hours to interact with the crypto community as frequently as possible
• Execution oriented mindset - with the humility, drive, and scrappiness to get it done
• Strong communication skills to work closely with BD, Partnerships, Product and CS teams to solve the problems

Join the Coins Team Now

Meaningful Collaborations - The successful candidate will work cross-functionally with other relevant teams to carry out implementations that will improve and create an impact on customer experience.

Scalable Growth - Be part of a fast-growing organization with the vision to expand its territories outside APAC which will provide opportunities for career advancement.

A Space For Bright Ideas - Let your bright ideas be converted into meaningful changes Coins culture welcomes new ideas backed up by data to create an impact.

Are you a seasoned Marketing Leader from the FMCG industry ready to take on a diverse and exciting portfolio? We are looking for a Marketing Director to spearhead our consumer group division. This role will oversee both Brand Marketing and Trade Marketing across General Trade and Modern Trade channels, driving our B2B and B2C growth strategies.

Qualifications:

• Strong FMCG background, preferably from top-tier companies
• Proven track record in launching and scaling successful consumer products.
• Hands-on experience in brand building, trade execution, and market expansion.
• Strategic leader with the ability to inspire teams and deliver measurable business results.
• A background in pet food marketing is a strong advantage.
• Willing to work onsite in Timog, Quezon City

Summary:

Our client is a dynamic and fast-growing company with a strong presence in the online gaming and digital entertainment industry. Their mission is to deliver innovative, data-driven, and culturally relevant gaming experiences tailored to the global market. They are currently expanding the team and seeking experienced and passionate professionals to join them in multiple roles.

Role and Responsibilities:

1. Growth Strategy & Player Acquisition

• Develop and own the company's multi-channel marketing strategy across digital, influencer, offline, and strategic partnerships

• Lead performance marketing across paid media, SEO, affiliates, CRM, and app/store acquisition.

• Define and optimize the full marketing funnel (awareness conversion retention) across web and app

2. Brand & Creative Direction

• Own the brand strategy and voice of the company across markets

• Oversee creation of world-class content, campaigns, and communication

• Ensure consistency and innovation in messaging across all platforms

3. Budget Ownership & Planning

• Define, manage, and optimize the marketing budget to deliver ROI-positive campaigns

• Forecast and track spend vs performance across all channels and market segments

• Ensure efficient resource allocation across brand and growth initiatives

• Collaborate with Finance to align budget planning with company-wide revenue and profit targets

4. Data-Driven Execution

• Partner with BI and Product teams to measure LTV, CAC, ROI, churn, retention, and optimize continuously

• Leverage market and player insights to tailor local campaigns and personalise experiences.

5.Leadership & Organisation Development

• Build, mentor, and scale a high-performance marketing team (growth, brand, CRM, content, design)

• Foster a culture of creativity, speed, and accountability

• Report directly to the Head of Business Unit and align with cross-functional leaders (Product, Operations, Finance)

Requirements:

• 8–12+ years of marketing experience, including senior leadership in a digital-first or app-based business

• Proven track record of scaling customer acquisition and brand awareness in competitive markets

• Strong grasp of data analytics, performance marketing, CRM, and growth marketing tools

• Experience in budget ownership, forecasting, and strategic financial planning for marketing

• Ability to balance short-term performance with long-term brand building

• Exceptional leadership, communication, and strategic thinking

• Experience in iGaming and sports betting industry

• Familiar with both grey and regulated market or Philippines market

• Experience building a brand from single market to regional/international scale-up

• Strategic thinker with a passion for sports, data, or iGaming communities

Specialization

:Marketing Communications / PR

Type of Employment

:Permanent

Minimum Experience

:Fresher

Work Location

:Philippines

• Strategic Leadership

• Develop and implement comprehensive marketing strategies aligned with company objectives.

• Identify market trends, customer needs, and competitive activities to drive business growth.
• Oversee brand positioning and ensure consistency across cosmetics and food product lines.

• Brand & Product Management

• Lead the launch and promotion of new products in both industries.

• Manage product lifecycle, pricing strategies, and market expansion initiatives.
• Collaborate with R&D for product innovation and consumer-driven development.

• Campaign Development & Execution

• Plan and oversee digital, traditional, and trade marketing campaigns.

• Ensure effective use of marketing channels: social media, PR, events, and retail promotions.
• Monitor ROI and campaign performance using KPIs and analytics.

• Team Leadership & Collaboration

• Lead, mentor, and manage the marketing team.

• Coordinate with Sales, Operations, and Creative teams to ensure alignment of strategies.
• Build relationships with external partners, agencies, and distributors.

• Market Research & Analysis

• Conduct market research to identify opportunities and threats.

• Use data-driven insights to refine marketing strategies.
• Stay updated on industry trends in cosmetics and food markets.

• Bachelor's degree in Marketing, Business Administration, or related field (Master's degree preferred).
• At least 8–10 years of progressive marketing experience, with 3–5 years in a leadership role.
• Proven track record in brand management within the cosmetics and/or food industry.
• Strong leadership, strategic thinking, and analytical skills.
• Excellent communication and presentation abilities.
• Proficiency in digital marketing tools, analytics, and CRM systems.

• Strategic mindset with a results-driven approach
• Strong leadership and team management
• Creativity and innovation in brand storytelling
• Deep understanding of consumer behavior in cosmetics and food sectors
• Ability to manage multiple projects and priorities effectively

Principal Duties:

Develops and articulates effective and innovative marketing strategies that are executable, easily communicated, and clinically supported for areas of responsibility (product/indication/channel). Demonstrates ability to segment a market, select optimal target segments and position effectively for the target segment.

Develops an effective Marketing strategy that will differentiate Abbott among consumers and patients at the point-of-sale, and foster brand preference and loyalty.

Improves quantitative analytic skills, and utilization of customer insights capability of the team

Effectively manages the creation of high impact promotional material that supports strategic objectives. Appropriately manages full marketing budget. Continually evaluates and applies knowledge of the effectiveness (share impact/ROI) and efficiency (expense control) of promotional tactics. Effectively manages projects to deliver high quality work in a timely fashion (meets deadlines). Ensures that regulatory and legal guidelines are followed.

Develops and maintains effective collaborative working relations with creative services/agency teams, Medical, Regulatory, Commercial Excellence, Business Development, Finance and Sales. Develops internal and external customer relationships to successfully drive Abbott's business objectives. Effectively communicates to the marketing team the vision and strategies related to the products/business.

Works very closely with the Sales Director to ensure that sales and marketing teams are working collaboratively to drive execution of core programs. There is a high degree of indirect influence on sales.

Establishes a productive work environment by creating trust and respect within team members. Develops an atmosphere of confidence and strength, and creates opportunities to recognize and reward outstanding individual and team performance.

Qualifications

Industry experiences:

• Multiple product business
• Growth business/acquisition
• Mature/declining business
• Renewal/turn-around
• Long range Planning
• Strategy development, execution, and measurement
• P&L, budgeting, planning & forecasting, finance
• Risk-based analysis and decision making, and contingency planning
• Talent management/development
• Sales & distribution skills
• Regulatory, QA, legal policies/environment

Position experiences:

• Execute a series of increasingly complex brand management assignments in multiple categories. Work in more than one business, in more than one geographic location.
• Turn around under-performing or failing brand(s). Take on and succeed with assignments where risks and opportunities are high. Overcome obstacles.
• Launch new brands and new products. Bring innovations to existing brands and products to market.
• Move from an operational "doing" role to a strategic one. Achieve results through teams rather than individual effort.
• Demonstrate an understanding of business drivers and an ability to influence them to achieve growth.
• Carry brand strategy and P&L responsibility.
• Possess a track record of tangible results in each role Required Brand

Management Expertise

• Stage gate analyses/product development processes
• Launch recommendations
• Customer, consumer, and shopper insights and understanding
• Category dynamics
• Brand visioning and positioning
• Product branding and messaging
• Complex pricing strategies
• Competitive benchmarking and strategies
• Resource acquisition & allocation
• Marketing spend ROI
• Promotions, advertising, external agency relationships
• Trade/retail and/or healthcare/institutional marketing
• Media relations
• Direct interaction with Corporate Planning & Development, external consultant, and Divisional BD to develop strategies for achieving breakthrough results. Manage total product portfolio and P&L and directly involved with all aspects of the business.

Education and work experience

• University degree
• 10+ years of experience in Marketing Management at pharmaceutical industry as well as Consumer Marketing and Trade marketing.

About the role

We are seeking an exceptional Marketing Director to join our team in Makati City. As our Marketing Director, you will be responsible for developing and executing effective marketing strategies to drive brand awareness, customer engagement and revenue growth for our business.

This is a full-time role, offering the opportunity to be a key member of our dynamic marketing department and contribute to the overall success of the company.

What you'll be doing

• Market (including competitive products) and user research, analysis, and study; responsible for the marketing of the company's sports products (including agent recruitment, channel promotion, etc.)
• Manage the team and execute, be fully responsible for the team's daily work, and report project progress to superiors in a timely manner;
• Responsible for coordinating and managing various internal and external resources, and implementing planning goals;
• Understand and discover customer needs, plan and execute various activities
• Developing and implementing comprehensive marketing plans to promote our products and services
• Overseeing the creation of compelling marketing content, including digital campaigns, print materials, and other brand assets
• Managing marketing budgets and resources to ensure efficient and effective utilization
• Analyzing marketing data and metrics to measure campaign performance and inform future strategies
• Collaborating with cross-functional teams to ensure consistent brand messaging and customer experience
• Staying up-to-date with industry trends and best practices to identify new opportunities for growth
• Leading and mentoring a talented marketing team to achieve their full potential

What we're looking for

• Experience in agent recruitment or promotion in the sports or Vietnam/Thailand market, and those with domestic agent resources are preferred;
• Experience in market work
• Strong overall planning, execution and coordination capabilities, familiar with management/sales tactics
• Extensive and proven experience in a marketing leadership role
• Proven track record of developing and executing successful marketing campaigns across multiple channels
• Excellent project management and budget management skills
• Strong analytical and data-driven decision-making abilities
• Exceptional communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams
• Passionate about staying up-to-date with the latest marketing trends and technologies
• Degree in Marketing, Communications, or a related field
• Excellent communication skills, proficiency in Chinese/Mandarin language is a must.

What we offer

At Company Confidential, we are committed to providing our employees with a supportive and rewarding work environment. As our Marketing Director, you can expect:

• Competitive salary and performance-based bonus structure
• Opportunities for professional development and career advancement
• Collaborative and inclusive company culture
• Support work-life balance

Apply now to join our dynamic team and be a part of our exciting journey

Marketing Director (E-commerce Expansion Specialist)

Location:
Remote (preferably with significant overlap with Australian time)

About Us
We are a fast-growing e-commerce business based in Australia, poised to expand into international markets, including the US and UK. Currently generating $2M AUD in annual revenue, our ambitious goal is to grow to $10M AUD and beyond. We're looking for a talented
Marketing Director
to help us achieve this vision and build a lean, high-performing marketing team.

About The Role
This is a senior-level role ideal for a marketing professional with extensive e-commerce experience, particularly in scaling brands from 7-figure to 8-figure revenues. You will lead our marketing strategy and execution as we prepare to enter international markets, leveraging your expertise in brand development, paid advertising, email marketing, CRO, and data-driven decision-making.

You will also manage a small team, including a social media coordinator, and eventually help build out a scalable marketing team to support our growth goals.

Key Responsibilities

• Strategy Development: Design and execute marketing strategies to expand into international markets (US and UK).
• Campaign Creation & Execution: Develop, launch, and optimize marketing campaigns, including seasonal promotions and product launches.
• Brand Development: Oversee the development and enhancement of the brand to resonate with international markets while maintaining consistency and authenticity.
• Paid Advertising: Manage and scale paid ad campaigns across Google Ads and Meta (Facebook/Instagram).
• Conversion Rate Optimization (CRO): Analyze user behavior and implement strategies to optimize the website for higher conversion rates and improved customer experience.
• Email Marketing: Oversee email marketing strategies using Klaviyo to drive customer retention and conversion.
• SEO Optimization: Lead SEO initiatives to increase organic traffic and search rankings.
• Analytics & Reporting: Monitor marketing performance metrics, identify trends, and adjust strategies to meet KPIs.
• Team Leadership: Manage the current social media specialist and collaborate on creative content. Plan for team growth by identifying skill gaps and recruiting top talent.

Qualifications

• Proven experience in scaling e-commerce businesses from 7-figure to 8-figure revenues.
• Strong knowledge of international markets, particularly the US and UK.
• Hands-on experience with brand development, Google Ads, Meta Ads, Klaviyo, SEO, and CRO.
• Expertise in marketing analytics and data-driven decision-making.
• Excellent leadership skills and a track record of managing or building marketing teams.
• Familiarity with marketing tools and platforms, and the ability to adapt quickly to new technologies.
• Exceptional communication and collaboration skills.
• Fashion industry experience is a plus.

Why Join Us?

• Opportunity to take a pivotal role in our international growth journey.
• Competitive compensation with the potential for increases as we scale.
• A chance to shape the future of our marketing team and strategy.
• Flexibility to work remotely while aligning with Australian business hours.

How To Apply
If you're a results-driven marketer with a passion for scaling e-commerce businesses and breaking into new markets, we'd love to hear from you. Please submit your resume and a cover letter detailing your relevant experience and success stories.

This role is perfect for a visionary marketer ready to leave their mark on a high-growth e-commerce brand.

Location: Work from Home

Type of Employment: Full-time

Work Shift: US Business Hours

About Us

At OurAssistants, we connect logistics, property management, and service-based businesses with top-tier virtual professionals. Were committed to supporting our clients operations while creating a growth-focused, remote-friendly work environment for our team members. Learn more at ).

Job Summary

The goal here is to find a team member that can actually produce and can do what their resume shows. HubSpot proficiency is a MUST and ability to problem solve and be proactive in their approaches and work ethic. Precision and detail is a MUST. Big picture thinking and provide review insights.

We're not looking for a traditional marketer — we're looking for a builder. Someone who thrives in ambiguity, sees opportunity in complexity, and wants to help shape a new category.

You should be curious, gritty, and energized by helping operators rethink how they make decisions. You'll work directly with the CEO, collaborate across teams, and have the runway to make a massive impact.

We are seeking a strategic, creative, and hands-on Marketing Manager to lead our marketing function, drive growth, and shape the future of our brand.

Key Responsibilities:

• Develop and lead the company comprehensive marketing strategy aligned with company goals and revenue targets
• Drive demand generation initiatives to support client acquisition, expansion, and retention
• Own all brand positioning, messaging, and content strategy to ensure alignment with our core differentiators and market leadership
• Collaborate with sales leadership to refine and execute the go-to-market (GTM) strategy
• Lead the development of thought leadership, PR, event marketing, and strategic partnerships
• Leverage analytics and insights to continuously optimize campaigns and improve marketing ROI
• Oversee the marketing budget and forecast pipeline impact in collaboration with revenue and executive teams
• Build, manage, and mentor a high-performing marketing team as we scale
• Contribute to product marketing initiatives including launch planning, sales enablement, and market research
• Act as a brand steward across all internal and external touchpoints

Qualifications & Experience

• 7+ years of B2B marketing experience, with at least 3 years in a Startup marketing leadership role preferably in SaaS, PropTech, or Real Estate Tech
• Proven experience designing and executing successful demand generation campaigns
• Deep understanding of branding, positioning, content strategy, and storytelling
• Strong familiarity with AI marketing automation tools, HubSpot CRM systems, SEO/SEM, and digital analytics
• Demonstrated ability to manage cross-functional projects, timelines, and teams
• Excellent communication, copywriting, and presentation skills
• Strategic thinker with the ability to execute in a fast-paced, evolving environment
• Multifamily industry knowledge is a strong plus
• Comfort and fluency with AI tools, marketing ops tech stacks, and modern growth tactics

Position Title:

Marketing Director

Location:

Remote (Philippines-based)

Employment Type:

Independent Contractor 

Job Type:

Full-Time

Department:

Marketing

Reporting to:

CEO

About 310 Nutrition

310 Nutrition is a fast-growing wellness brand based in the U.S., committed to helping people live healthier, happier lives. Our products—ranging from shakes and supplements to teas and accessories—empower our community to make better lifestyle choices. We are driven by performance, innovation, and a deep connection to our customer base.

As we continue to scale, we're seeking a highly skilled and experienced
Marketing Director

based in the Philippines to lead and unify our digital marketing efforts across multiple channels, ensuring brand consistency, strategic growth, and high-performing campaigns.

Role Summary

The
Marketing Director

will be responsible for developing and executing integrated marketing strategies across key digital touchpoints. This role will oversee and collaborate with functional teams handling
Social Media, SEO, Email & SMS, Paid Ads, Affiliate & Creator Partnerships, and Content Production

.

Key Responsibilities

Strategy & Leadership

• Develop and execute a comprehensive marketing strategy aligned with business goals.
• Provide strategic direction and oversight to the marketing team across all channels.
• Work cross-functionally with Product, eCommerce, and Customer Experience teams to ensure consistent messaging and brand experience.

Channel Ownership

• Social Media

: Lead strategy and content planning for platforms such as Instagram, TikTok, Facebook, and YouTube.
- SEO

: Direct content and technical SEO initiatives to increase organic visibility and web traffic.
- Email & SMS

: Manage lifecycle marketing, including automation, segmentation, and campaign strategy.
- Paid Ads

: Oversee paid media efforts across Meta, Google, TikTok, and other performance channels.
- Affiliate & Creator Partnerships

: Grow and manage influencer, creator, and affiliate marketing programs.
- Content Production

: Oversee the creation and delivery of video, graphic, and written content tailored for each channel.

Performance & Optimization

• Monitor and report on key performance indicators (ROAS, CAC, LTV, CVR, CTR, etc.).
• Use analytics and testing frameworks to optimize strategies and channel performance.
• Stay updated on marketing trends and competitor activity to maintain a leading edge.

Qualifications

• Minimum 7 years of marketing experience, with 3+ years in a leadership role.
• Proven track record in multi-channel digital marketing within DTC/eCommerce.
• Strong knowledge of Meta Ads Manager, Google Ads, Klaviyo, GA4, Shopify, and marketing automation tools.
• Deep understanding of the customer journey, performance marketing, and content strategy.
• Strong leadership, communication, and project management skills.
• Self-motivated, proactive, and comfortable working in a remote setup with U.S. time zone overlap.

Contract Terms

• Remote work based in the Philippines
• Full-time independent contractor
• Monthly compensation Range PHP 180,000-220,000/ month tax free