25 Marketing Analyst jobs in the Philippines

**Requisition Number: 90218**

**BASIC FUNCTION**

**Position Overview**

We are seeking an experienced Conversion Rate Optimization Specialist to join our marketing team. As a Conversion Optimization Specialist, you will be implementing optimization efforts to improve user experience, enhance conversion rates and drive engagement across our sites. You will work closely with web, campaign, and analytics teams to champion our testing capability and strategies. You will be responsible for testing opportunities, executing activities, defining KPIs, measuring results and documenting learnings.

**What you’ll do at Insight**
- Helps plan, scope, schedule, and implement testing activities for projects of varying size and complexity including test iterations
- Identify test opportunities, develop strategy, and lead testing
- Work on identification of key business questions, develop hypotheses, plan test strategy comprised of A/B, MVT, XT, and automated personalization activities
- Analyze test data and provide recommendations for conversion rate improvements
- Collaborate with Testing team and with various stakeholders to deliver insights
- Support and monitor digital campaigns to include optimization activities

**What you’ll need to join Insight**
- Bachelor's degree (B.S.) from a four-year college or university or equivalent experience
- Strong analytical and problem-solving skills
- Ability to work independently and cohesively as a team player toward business objectives
- Proficiency in MS Office products
- Knowledge of Adobe Target, Google Optimize or similar experimentation platforms
- Experience using web analytics tools such as Adobe Analytics or Google Analytics a plus

The position described above provides a summary of some the job duties required and what it would be like to work at Insight. For a comprehensive list of physical demands and work environment for this position, click here.

**About Insight**
- Founded in 1988 in Tempe, Arizona
- 11,000+ teammates in 19 countries providing Insight Intelligent Technology Solutions for organizations across the globe
- $8.3 billion in revenue in 2020
- Ranked #409 on the Fortune 500, #15 on the CRN Solution Provider 500, 2020 CRN Innovator of the Year Award
- 2020 Intel Innovation Partner of Year, 2020 Microsoft U.S. Partner of the Year and Worldwide Customer Experience Partner of the Year
- Ranked #7 on the 2021 Fortune World's Most Admired Companies (Information Technology Services industry), #70 on the Fortune 100 Best Workplaces for Diversity, #296 on Forbes World's Best Employers (#27 within IT), and #5 on the Phoenix Business Journal 2020 list of Best Places to Work
- Signatory of the United Nations (UN) Global Compact and Affiliate Member of the Responsible Business Alliance

Insight is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation or any other characteristic protected by law.

Insight Manila Location: 10F-11F Robinsons Cyber Omega, Pearl Drive, Ortigas Center, Pasig City, Metro Manila, Philippines 1605.

Helps plan, scope, schedule, and implement testing activities for projects of varying size and complexity including test iterations.
- Identify test opportunities, develop strategy, and lead testing.
- Work on identification of key business questions, develop hypotheses, plan test strategy and automated personalization activities.
- Analyze test data and provide recommendations for conversion rate improvements.

Qualification:

- 1-4 Years Experienced Employee
- 1- 2 years relevant experience as marketing analyst
- Knowledge of Adobe Target, Google Optimize or similar experimentation platforms
- Experience using web analytics tools such as Adobe Analytics or Google Analytics a plus
- Conversion Rate Optimization, A/B testing

Schedule:

- 8 hour shift

**Basic Function**

Responsible for providing valuable insights based on internal and external data to inform business decisions.

Single point of contact for research and marketing information

**Duties and Responsibilities**
- Determines data needs from internal customers
- Designs the research plan for the year based on information needs
- Gathers relevant external market data for industry and consumer trends, competitor analysis
- Synthesizes available consumer and market data into actionable insights
- Designs the research brief, analyzes agency proposals
- Gathers, organizes, analyzes and synthesizes store data and metrics and recommends actions
- Measures the impact and return of social media
- Supports the R&D and Platform Teams in product-related research
- Supports the Digital Sales and Digital Marketing media research
- Supports the Design Team in design research

**JOB PROFILE**:
**Subject Matter Expertise**
- Consumer Research Expertise
- Knowledge and expertise on various consumer research tools
- Adept at both qualitative and quantitative research techniques
- Knowledge of Social Media Analysis Tools

**Business Analytics**
- Knowledge of key P&L entries and restaurant metrics

**Analytical Ability**
- Able to bring information from multiple data sources into a coherent whole

**Project Management Skills**
- Demonstrates strong ability to get things done in an organized manner - achieving deliverables within set timelines, processes and people responsible

**Presentation Skills**
- Able to create presentations that clearly communicate findings and recommendations to effectively guide decision making

Schedule:

- 8 hour shift

Job Summary:
Develop and execute a year-round attendee-focused content strategy. Collaborate with the marketing team to produce engaging, multi-channel content. Adhere to an editorial calendar for timely content creation and updates. Craft messaging within brand guidelines and write/edit content for attendee campaigns. Manage email development and deployment in Eloqua, repurpose content across channels, and create graphic elements. Support the production of various content formats and monitor performance.
Accountabilities
+ Develop attendee-focused content strategy that drives year-round engagement.
+ Produce engaging, multi-channel content in collaboration with marketing team.
+ Follow editorial calendar to ensure content is created, channels are updated, and collateral is delivered on time.
+ Create messaging and creative that is developed within brand guidelines and reflect the brand's tone of voice.
+ Write and edit content for attendee campaigns, integrating customer journeys and behavior into the email content strategy.
+ Develop emails in Eloqua; work with the Campaigns team to manage email deployment process for all attendee email campaigns.
+ Re-purpose content across various channels/formats - including email campaigns, websites, and PPC.
+ Collect necessary approvals for content deployment.
+ Create graphic elements to incorporate into marketing content.
+ Support the production of articles, blog posts, infographics, and more.
+ Monitor, analyze, and report on content performance.
Qualifications:
+ Bachelor's Degree holder
+ Must have at least 3 years of working experience in the related field is required for this position
+ Professional level knowledge of Microsoft Outlook, Excel, Word and PowerPoint
+ Experience with Adobe Photoshop, InDesign, and Illustrator preferred
+ Strong organizational and time management skills with the ability to multi-task to manage multiple projects at the same time
+ Excellent communicator (written and verbal) with strong presentation skills
+ Passion in gaming, comics and pop culture a big advantage
+ Strategic marketing and value proposition development experience
+ Creativity and the ability to develop original content focused on customer engagement
+ Experience with social media and email campaign management
+ Strong leadership and people-management skills
+ High attention to detail
+ Thrives in a fast-paced working environment-functions well under pressure and flexibility to work with unpredictable deadlines and schedules
+ Collaborative team player who works well in a team setting and across departments
We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1- .
Criminals may pose as recruiters asking for money or personal information. We never request money or banking details from job applicants. Learn more about spotting and avoiding scams here .
Please read our Candidate Privacy Policy .
We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.
USA Job Seekers:
EEO Know Your Rights .
RELX is a global provider of information-based analytics and decision tools for professional and business customers, enabling them to make better decisions, get better results and be more productive.
Our purpose is to benefit society by developing products that help researchers advance scientific knowledge; doctors and nurses improve the lives of patients; lawyers promote the rule of law and achieve justice and fair results for their clients; businesses and governments prevent fraud; consumers access financial services and get fair prices on insurance; and customers learn about markets and complete transactions.
Our purpose guides our actions beyond the products that we develop. It defines us as a company. Every day across RELX our employees are inspired to undertake initiatives that make unique contributions to society and the communities in which we operate.

The Sr. Marketing Specialist works closely with the Marketing Managers in planning, developing and executing marketing campaigns, incorporating the appropriate marketing tools and channels to communicate brand and value propositions, and to generate direct and indirect revenue. Also, manage Marketing campaigns and ADHOC duties to drive operational efficiencies and performance in team's success.
Accountabilities:
+ Work with various marketing and cross-functional teams to coordinate and prioritize key marketing projects, adhere to budget, and update Marketing Managers on a regular basis.
+ Work with external and internal creative resources to ensure high quality output on time.
+ Proactively manage and update the campaign marketing plans.
+ Managing various and multiple marketing projects from start to end.
+ Support and run other marketing projects (product and online marketing), if necessary; and
+ Identify, develop and evaluate marketing strategy based on established business and marketing objectives.
+ Develop and manage marketing initiatives and campaigns to meet the needs identified by Segment management to drive brand awareness, POS, new leads, retention and/or revenue.
+ Assist in the new product launch plans and roll out to customers as applicable. Alignment with the Marketing function area needs
+ Development and execution of the marketing tactics
+ Support the Marketing Managers on marketing plan development, on brand, product or marketing of specialized area.
+ Generate creative and innovative ideas that can be will be carry out into impactful marketing campaigns.
+ Maintaining key business partner relationships
+ Specialize in either product marketing or segment marketing
+ Content Management and Copywriting
ADHOC
+ Manage data for updates, duplicates, follow-up, fulfillment and post reporting
+ Various monthly task provided by the Marketing Managers.
+ Executing on special projects/assignments on a needed basis
Qualifications:
+ Bachelor's degree holder
+ Okay with working night shifts and following US holidays
+ Preferably with at least 1 year experience in doing Marketing Campaigns
+ Excellent written and verbal communication skills.
+ Experience in Content Management and Copywriting is a plus
+ Knowledgeable in project management tools like Monday.Com, CRM, Salesforce is a plus
+ Knowledgeable in SalesPro and Pardot (preferred)
+ Confident in dealing effectively with internal and external customers.
+ Ability to calmly organize and prioritize your workload as you will be working across many different customer groups.
+ Experience in a marketing tools and project management.
+ Strong analytical skills and ability to relate information into actionable recommendations to optimize sales, marketing, and business initiatives.
+ Proven customer service skills and strong customer focus required.
+ Ability to learn various internal customer, sales tools, and related applications.
+ Ability to work effectively with all levels of the sales organization and develop and maintain solid working relationships with those teams to establish trust.
+ Ability to take direction and work independently yet can work in a team-driven atmosphere.
We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1- .
Criminals may pose as recruiters asking for money or personal information. We never request money or banking details from job applicants. Learn more about spotting and avoiding scams here .
Please read our Candidate Privacy Policy .
We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.
USA Job Seekers:
EEO Know Your Rights .
RELX is a global provider of information-based analytics and decision tools for professional and business customers, enabling them to make better decisions, get better results and be more productive.
Our purpose is to benefit society by developing products that help researchers advance scientific knowledge; doctors and nurses improve the lives of patients; lawyers promote the rule of law and achieve justice and fair results for their clients; businesses and governments prevent fraud; consumers access financial services and get fair prices on insurance; and customers learn about markets and complete transactions.
Our purpose guides our actions beyond the products that we develop. It defines us as a company. Every day across RELX our employees are inspired to undertake initiatives that make unique contributions to society and the communities in which we operate.

The Sr. Marketing Specialist works closely with the Marketing Managers in planning, developing and executing marketing campaigns, incorporating the appropriate marketing tools and channels to communicate brand and value propositions, and to generate direct and indirect revenue. Also, manage Marketing campaigns and ADHOC duties to drive operational efficiencies and performance in team's success.
Accountabilities:
+ Work with various marketing and cross-functional teams to coordinate and prioritize key marketing projects, adhere to budget, and update Marketing Managers on a regular basis.
+ Work with external and internal creative resources to ensure high quality output on time.
+ Proactively manage and update the campaign marketing plans.
+ Managing various and multiple marketing projects from start to end.
+ Support and run other marketing projects (product and online marketing), if necessary; and
+ Identify, develop and evaluate marketing strategy based on established business and marketing objectives.
+ Develop and manage marketing initiatives and campaigns to meet the needs identified by Segment management to drive brand awareness, POS, new leads, retention and/or revenue.
+ Assist in the new product launch plans and roll out to customers as applicable. Alignment with the Marketing function area needs
+ Development and execution of the marketing tactics
+ Support the Marketing Managers on marketing plan development, on brand, product or marketing of specialized area.
+ Generate creative and innovative ideas that can be will be carry out into impactful marketing campaigns.
+ Maintaining key business partner relationships
+ Specialize in either product marketing or segment marketing
+ Content Management and Copywriting
ADHOC
+ Manage data for updates, duplicates, follow-up, fulfillment and post reporting
+ Various monthly task provided by the Marketing Managers.
+ Executing on special projects/assignments on a needed basis
Qualifications:
+ Bachelor's degree holder
+ Okay with working night shifts and following US holidays
+ Preferably with at least 1 year experience in doing Marketing Campaigns
+ Excellent written and verbal communication skills.
+ Experience in Content Management and Copywriting is a plus
+ Knowledgeable in project management tools like Monday.Com, CRM, Salesforce is a plus
+ Knowledgeable in SalesPro and Pardot (preferred)
+ Confident in dealing effectively with internal and external customers.
+ Ability to calmly organize and prioritize your workload as you will be working across many different customer groups.
+ Experience in a marketing tools and project management.
+ Strong analytical skills and ability to relate information into actionable recommendations to optimize sales, marketing, and business initiatives.
+ Proven customer service skills and strong customer focus required.
+ Ability to learn various internal customer, sales tools, and related applications.
+ Ability to work effectively with all levels of the sales organization and develop and maintain solid working relationships with those teams to establish trust.
+ Ability to take direction and work independently yet can work in a team-driven atmosphere.
We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1- .
Criminals may pose as recruiters asking for money or personal information. We never request money or banking details from job applicants. Learn more about spotting and avoiding scams here .
Please read our Candidate Privacy Policy .
We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.
USA Job Seekers:
EEO Know Your Rights .
RELX is a global provider of information-based analytics and decision tools for professional and business customers, enabling them to make better decisions, get better results and be more productive.
Our purpose is to benefit society by developing products that help researchers advance scientific knowledge; doctors and nurses improve the lives of patients; lawyers promote the rule of law and achieve justice and fair results for their clients; businesses and governments prevent fraud; consumers access financial services and get fair prices on insurance; and customers learn about markets and complete transactions.
Our purpose guides our actions beyond the products that we develop. It defines us as a company. Every day across RELX our employees are inspired to undertake initiatives that make unique contributions to society and the communities in which we operate.

The role will take charge in the overall development, execution and governance of landing pages, web content, forms, email and digital assets to accelerate growth for our lead generation activities and help scale revenue for the core products of the business. Support and execute various B2B marketing campaigns using WordPress and Eloqua to drive quality leads and pipeline for our Marketing organization and build customer loyalty through optimized campaigns and nurture programs.
A successful candidate should be a confident communicator, a team player, and can deliver excellent results in a fast-paced environment.
Accountabilities:
Website Management (WordPress)-60%
+ Serve as the subject matter expert and oversee the organization's website (WordPress), ensuring it supports content, campaign implementation, lead capture, SEO, and analytics.
+ Identify and document best practices in WordPress usage for future reference.
+ Develop, execute, and manage all web-related content and back-end governance.
+ Maintain website best practices: browser compatibility, template effectiveness, image optimization, user experience, and campaign integration.
+ Partner with Campaign Managers and Marketing Analytics to develop and test strategies (e.g., A/B testing) to improve clicks, page visits, and landing page submissions.
+ Apply analytical web strategies to derive insights and results aligned with campaign objectives.
+ Administer and monitor global stakeholder requests for web content creation, emails, and updates.
+ Ensure web content deliverability and global compliance.
Marketing Automation & Email Campaigns (Eloqua)-40%
+ Serve as the subject matter expert and oversee the marketing automation platform (Eloqua), ensuring optimal use for lead scoring, grading, tracking, and nurturing.
+ Develop, execute, and manage all email and drip campaigns at the highest level, including dynamic workflows, list segmentation, tracking, and execution.
+ Maintain email best practices: browser/client compatibility, subject line effectiveness, image usage, delivery timing, engagement filtering, and promotional strategies.
+ Monitor and optimize email deliverability and global compliance.
+ Partner with Campaign Managers and Marketing Analytics to develop and execute impactful lead-generation campaigns and test strategies (e.g., A/B testing) to improve open, click-through, and conversion rates.
+ Collaborate with internal teams and third-party vendors to apply analytical, segmentation, and data mining techniques for closed-loop analytics and targeting opportunities.
Qualifications:
+ Bachelor's Degree holder
+ 4+ years in web development using WordPress or similar web development tool
+ HTML/CSS knowledge is a must - intermediate to advance
+ Familiarity with Eloqua or similar email marketing automation, landing pages, and form handlers
+ 2+ years in email marketing automation using Eloqua or similar email marketing automation tools is a plus
+ Wrike or similar project management tool
+ Passion to develop projects and understanding of the web and marketing digital space discipline, and its implementation
+ Strong communication skills and stakeholder management
+ Project management
+ Agile and Adaptable to fast-paced projects, process improvements, and structural changes
+ Collaborative and engaging
+ Good understanding of marketing operations, web and marketing digital space and its implementation.
We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1- .
Criminals may pose as recruiters asking for money or personal information. We never request money or banking details from job applicants. Learn more about spotting and avoiding scams here .
Please read our Candidate Privacy Policy .
We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.
USA Job Seekers:
EEO Know Your Rights .
RELX is a global provider of information-based analytics and decision tools for professional and business customers, enabling them to make better decisions, get better results and be more productive.
Our purpose is to benefit society by developing products that help researchers advance scientific knowledge; doctors and nurses improve the lives of patients; lawyers promote the rule of law and achieve justice and fair results for their clients; businesses and governments prevent fraud; consumers access financial services and get fair prices on insurance; and customers learn about markets and complete transactions.
Our purpose guides our actions beyond the products that we develop. It defines us as a company. Every day across RELX our employees are inspired to undertake initiatives that make unique contributions to society and the communities in which we operate.

Job Summary:
Develop and execute a year-round attendee-focused content strategy. Collaborate with the marketing team to produce engaging, multi-channel content. Adhere to an editorial calendar for timely content creation and updates. Craft messaging within brand guidelines and write/edit content for attendee campaigns. Manage email development and deployment in Eloqua, repurpose content across channels, and create graphic elements. Support the production of various content formats and monitor performance.
Accountabilities
+ Develop attendee-focused content strategy that drives year-round engagement.
+ Produce engaging, multi-channel content in collaboration with marketing team.
+ Follow editorial calendar to ensure content is created, channels are updated, and collateral is delivered on time.
+ Create messaging and creative that is developed within brand guidelines and reflect the brand's tone of voice.
+ Write and edit content for attendee campaigns, integrating customer journeys and behavior into the email content strategy.
+ Develop emails in Eloqua; work with the Campaigns team to manage email deployment process for all attendee email campaigns.
+ Re-purpose content across various channels/formats - including email campaigns, websites, and PPC.
+ Collect necessary approvals for content deployment.
+ Create graphic elements to incorporate into marketing content.
+ Support the production of articles, blog posts, infographics, and more.
+ Monitor, analyze, and report on content performance.
Qualifications:
+ Bachelor's Degree holder
+ Must have at least 3 years of working experience in the related field is required for this position
+ Professional level knowledge of Microsoft Outlook, Excel, Word and PowerPoint
+ Experience with Adobe Photoshop, InDesign, and Illustrator preferred
+ Strong organizational and time management skills with the ability to multi-task to manage multiple projects at the same time
+ Excellent communicator (written and verbal) with strong presentation skills
+ Passion in gaming, comics and pop culture a big advantage
+ Strategic marketing and value proposition development experience
+ Creativity and the ability to develop original content focused on customer engagement
+ Experience with social media and email campaign management
+ Strong leadership and people-management skills
+ High attention to detail
+ Thrives in a fast-paced working environment-functions well under pressure and flexibility to work with unpredictable deadlines and schedules
+ Collaborative team player who works well in a team setting and across departments
We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1- .
Criminals may pose as recruiters asking for money or personal information. We never request money or banking details from job applicants. Learn more about spotting and avoiding scams here .
Please read our Candidate Privacy Policy .
We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.
USA Job Seekers:
EEO Know Your Rights .
RELX is a global provider of information-based analytics and decision tools for professional and business customers, enabling them to make better decisions, get better results and be more productive.
Our purpose is to benefit society by developing products that help researchers advance scientific knowledge; doctors and nurses improve the lives of patients; lawyers promote the rule of law and achieve justice and fair results for their clients; businesses and governments prevent fraud; consumers access financial services and get fair prices on insurance; and customers learn about markets and complete transactions.
Our purpose guides our actions beyond the products that we develop. It defines us as a company. Every day across RELX our employees are inspired to undertake initiatives that make unique contributions to society and the communities in which we operate.

**Position**:Digital Marketing Analyst (DgMA)

**Department**:Business Development

**Location**:CGC, Pampanga, Philippines

**Reporting To**:Digital Marketing Team Leader

**Introduction**:
Due to the TRT restructure of TRTs business development team and our Relocation of our Global HQ to Clark Global City in Pampanga Philippines, we are recruiting for a team of Digital Marketing Analysts (DgMA) to devise, implement, and manage TRT’s Global and In country online marketing plans.

**Key Responsibilities**:

- Define and implement key strategies that align with online marketing/business objectives.
- Use analytics and metrics, and several technologies/tools, to analyze campaign results, successes and KPIs.
- Develop key relationships with clients, leadership, and key stakeholders and possess the communication skills and confidence to deliver technical information to non-technical audiences.
- Maintain a department budget and lead others within a digital marketing team.
- Be the “thought leader” who makes an impact for the TRT and within the industry.
- Produce meaningful marketing KPI dashboards and deliver monthly cross-channel performance reports with actionable insights
- Come up with conversion optimization strategies with the aim of improving efficiency in the digital marketing department and increasing ROI
- Implement tracking into various marketing initiatives using Google Tag Manager
- Benchmark performance across all online channels and advise on KPIs based on performance analysis
- Report on key metrics, analyze and interpret trends and provide actionable insights based on available analytics data
- Analyze online user behavior, conversion data, customer journeys, funnel analysis and multi-channel attribution
- Spot opportunities to try innovative new methodologies and improve the analytical procedure.
- Work daily with analytical software including but not limited to Google Adwords, Google Analytics, Adobe Analytics

**Required Skills**:

- Bachelor’s degree (Communications, marketing, business, or a related field)
- At least 7+ years of experience in related Digital Marketing areas
- Experience in change management, stakeholder management, and influencing people without authority
- Experience in managing B2B Digital Marketing projects and driving results
- Strong oral and written communication, interpersonal, presentation and organization skills.
- Ability to communication with all levels of staff, management, and senior leadership
- Proven ability to work in ambiguity
- Highly motivated to take ownership and drive initiatives with mínimal direction
- Demonstrated ability to lead and motivate teams of 3 or more high performing individuals
- Capacity to think strategically and innovatively