1,955 Digital Marketing Strategist jobs in the Philippines

The Digital Marketing Strategist (Digital Ads) is responsible for planning, executing, and optimizing advertising campaigns across digital platforms to meet client objectives. This role focuses on digital advertising strategy and performance while supporting broader marketing initiatives, including SEO, keyword research, and content optimization. The strategist will work closely with management and the project team to deliver data-driven recommendations and ensure successful marketing outcomes.

Role and Responsibilities

• Plan, execute, and manage advertising campaigns on platforms such as Google Ads, Meta Ads, and other ad channels.
• Develop and oversee marketing budgets in line with client requirements.
• Create and implement advertising strategies tailored to business goals and objectives.
• Monitor, analyze, and optimize ad performance to ensure maximum ROI.
• Provide strategic insights and feedback on active campaigns.
• Research competitor ad strategies and identify areas for improvement.
• Collaborate with clients to explain how digital ads can achieve their business objectives.
• Conduct market research and audience analysis to guide campaign strategies.
• Perform keyword research and ranking analysis using tools such as Keyword Planner, Ahrefs, or SEMrush.
• Develop and implement keyword strategies across content and metadata.
• Create and optimize meta titles for client and company web pages.
• Support the execution of digital marketing initiatives (website, social media, email campaigns, blogs).
• Research and recommend SEO strategies to improve visibility and organic traffic.
• Stay updated with industry trends, tools, and best practices in digital marketing.
• Explore and propose new opportunities for advertising and digital marketing campaigns.
• Perform other duties and responsibilities as assigned by management.

Qualifications

• At least 1–2 years of experience in digital marketing or ads management (internship or agency experience is a plus).
• Advance knowledge of running ad campaigns on platforms such as Google Ads and Meta Ads.
• Familiarity with SEO practices and keyword research tools (e.g., Keyword Planner, Ahrefs, SEMrush).
• Experience with A/B testing or landing page optimization.
• Familiarity with analytics tools (Google Analytics, Meta Ads Manager).
• Basic copywriting or content creation skills.
• Strong analytical mindset and willingness to learn performance tracking and reporting.
• Good communication and collaboration skills.
• Highly adaptable, detail-oriented, and open to continuous learning.

Job Type: Full-time

Benefits:

• Additional leave
• Company events
• Health insurance
• Opportunities for promotion
• Paid training
• Pay raise
• Promotion to permanent employee
• Work from home

Application Question(s):

• Do you have any experience working in an Ad Agency or Digital Marketing Agency?

Experience:

• Digital Ads: 1 year (Preferred)
• Google Ads: 1 year (Preferred)
• Meta Ads: 1 year (Preferred)
• SEO: 1 year (Preferred)

Work Location: Remote

About the Role:
We are looking for a results-driven person to take ownership one of our client's marketing performance and growth initiatives. This person will analyze marketing data, develop strategies based on numbers, and monitor the marketing scorecard to ensure continuous improvement. The ideal candidate will be accountable for driving new client acquisition and overseeing the entire marketing funnel.

Key Responsibilities:

• Monitor and analyze the marketing scorecard to identify trends, opportunities, and areas for improvement.
• Develop and implement marketing strategies to increase the number of new clients.
• Oversee and collaborate with the in-house social media creator to ensure alignment with marketing goals.
• Manage AI Podium tools and track RSVPs and appointments for goal-related events.
• Coordinate and manage marketing events, ensuring successful execution and follow-through.
• Ensure leads are effectively converted into appointments.
• Regularly report on marketing performance and progress toward client acquisition goals.

Requirements

• Proven experience in marketing strategy, performance analysis, or a similar role.
• Strong analytical skills with the ability to interpret data and make strategic decisions.
• Experience managing marketing events and campaigns.
• Excellent communication and collaboration skills.
• Ability to take initiative and hold accountability for results.
• Familiarity with AI marketing tools.

Position Overview

We're seeking a detail-oriented and performance-driven Digital Marketing Strategist to support the strategy, planning, execution, and analysis of digital marketing campaigns. Based in Manila, this role works alongside the Senior Manager, Digital Marketing to deliver high-impact, insight-driven campaigns that advance recruitment, referral, and brand awareness goals.

This role will focus on optimizing digital campaigns across paid search, paid social, SEO, email marketing, and website performance — while also contributing to audience segmentation, landing page strategy, and campaign tracking. It's an ideal role for someone who loves both the creative and analytical sides of digital marketing and is eager to grow into a leadership track.

Key Responsibilities

• Support the execution and optimization of paid digital campaigns across Google Ads, Meta, LinkedIn, and other platforms.
• Assist with keyword research, audience targeting, creative testing, and A/B experiments.
• Monitor performance metrics and generate weekly/monthly campaign reports using Google Analytics, Jobvite, and other platforms.
• Conduct SEO audits and support content optimization efforts.
• Partner with the Website Developer and Digital Marketing team to improve UX, page performance, and conversion paths.
• Collaborate with the Social Media and Community Manager on campaign alignment and paid social performance.
• Help implement email marketing strategies including campaign setup, list segmentation, and drip automation.
• Ensure proper tagging and tracking across platforms via Google Tag Manager and other tools.
• Translate performance insights into tactical recommendations and contribute to campaign briefs and planning sessions.
• Stay up to date with digital marketing trends, tools, and best practices.

Qualifications

• 2–4 years of experience in a digital marketing or performance marketing role.
• Experience with Google Ads, Google Analytics, Meta Ads Manager, SEO tools (e.g., SEMrush), and campaign reporting.
• Familiarity with CRMs, marketing automation tools, and applicant tracking systems (Jobvite experience a plus).
• Bonus: Experience supporting recruitment marketing or nonprofit campaigns.
• Bonus: Experience with A/B testing, landing page optimization, and campaign tagging.

Job Types: Full-time, Permanent

Pay: Php45, Php55,000.00 per month

Benefits:

• Health insurance
• Opportunities for promotion
• Paid training
• Promotion to permanent employee

Experience:

• performance marketing role: 3 years (Preferred)

Work Location: In person

Role Overview

WorkFromPH is actively looking for a
creative, strategic, and data-driven Digital Marketing Strategist with expertise in Paid Media Management

to join our client's team headquartered in Denver, CO with this full-time, remote job opening to elevate their clients' digital presence.

This is an ads-first, strategic role
— perfect for someone who understands the power of storytelling and thrives on owning paid campaigns end-to-end: from strategy and creative input to optimization, reporting, and client-facing insights.

You'll be responsible for executing paid advertising campaigns , helping create and manage the content creation process, optimizing social strategies, and ensuring our clients' brands stay relevant and impactful.

About The Hiring Company

The hiring company is a c
ontent marketing agency specializing in Trust-First strategies
to help businesses scale through high-quality, engaging video content. We create content that drives results, helping businesses establish authority and build strong brand equity.

Our Ideal Candidate

You're not just a doer

—
you're a thinker, strategist, and problem-solver

. You thrive on creating order from chaos, spotting what's working (and what's not), and making smart decisions without needing hand-holding.

You're excited to:

• Take ownership of client campaigns and results.
• Communicate clearly and proactively with clients and team members.
• Be resilient and adaptable, handling feedback with grace.
• Bring positive energy and presence to client meetings.
• Think ahead, anticipate needs, and be the kind of partner leaders can rely on.

If you love the thrill of performance marketing, know how to drive measurable ROI, and enjoy collaborating with creative teams to wow clients with results, this could be a perfect opportunity for you.

Your Role & Responsibilities

You will be responsible for the following job scope and key responsibilities:

• Plan, execute, and optimize paid advertising campaigns on Meta (Facebook & Instagram), Google Ads (Search, Display), and YouTube Ads to achieve key business objectives for multiple brands.
• Strategize with clients and collaborate with our video team to ensure all content aligns brand strategy and audience interests.
• Develop and manage engaging content across platforms like Facebook, Instagram, LinkedIn, TikTok, and YouTube.
• Optimize or refine ad and social media copy, oversee creatives, and ensure campaigns are launched flawlessly.
• Analyze performance metrics for both organic and paid campaigns, providing clear and regular reports with actionable insights to improve ROI on campaigns.
• Monitor trends and implement strategies to increase engagement and audience growth.
• Manage projects and QA revisions with remote video editors and designers to ensure assets align with campaign objectives.
• Participate in client meetings and bring insights to the table that support their business goals.
• Stay up-to-date on platform algorithm changes and industry best practices.
• Engage with online communities, responding to comments and customer queries in a timely and professional manner.

Expected Key Results (First 90 Days)

What success in this role looks like:

• Confidently managing campaigns with minimal oversight.
• Improving client KPIs (CPC, CPL, conversions) through optimization.
• Delivering clear weekly reports with actionable insights.
• Building trust with clients by showing up prepared, confident, and proactive.
• Freeing up leadership time by fully owning the ads and social media function.

Qualifications We're Looking For

To excel in this role, you must possess the following qualifications:

• 5+ years of experience in digital marketing with Paid Ads expertise,
  with a strong portfolio showcasing social media content strategy and campaign results.
• Demonstrable, hands-on experience strategizing, optimizing, and scaling successful paid advertising campaigns on Meta, Google Ads, and YouTube Ads.
• Strong understanding of social media trends, platform algorithms, and best practices.
• Strong eye for creative quality and excellent copywriting skills with an ability to craft compelling, on-brand messaging.
• Proactive communication skills, excellent in written, verbal, and client-facing settings.
• Proficiency with remote collaboration tools (Google Workspace, Slack, Canva, CapCut, Notion Ai)
• Analytical mindset, proactive, and strategic thinker — not just an implementer, with the ability to track and report on key performance metrics using tools like Google Analytics.
• Self-motivated, organized, and capable of managing multiple projects or brands simultaneously in a remote environment.

Who This Role Is NOT For

To help us both save time and ensure this opportunity is the right fit, here's who this role may not be ideal for:

Task-doers who only upload assets and wait for instructions.

Candidates uncomfortable with direct client interaction.

People who avoid feedback or struggle with resiliency in agency environments.

Those who ghost, go silent, or fail to communicate proactively.

Why You'll Love This Role as Paid Media & Digital Marketing Strategist:

• Be a Key Player in Growth

– Your work directly drives revenue and client results, making you an indispensable part of the company's success.
- Competitive Pay + Bonuses

– Earn competitive salary with potential for performance bonuses tied to client wins. When we succeed, you share in the rewards.
- Work with Great Clients

– Collaborate with forward-thinking brands who value creativity and results.
- Freedom + Trust

– We care about output, not hours-in-chair. Show results and you'll have the autonomy you need as a high-performer.
- Grow with Us

– As the company expands, so will your role, influence, and opportunities.
- Positive Culture

– Fun, family-like environment where communication, trust, and enjoyment of work matter as much as performance.

Ready to Level Up Your Career?

Apply today and take the first step towards a fresh new chapter in your career, all while working from home.

For best consideration
,

email your resume to with a subject line:
"Rockstar Marketer" – Your Full Name

.

Connect with the WorkFromPH Team on LinkedIn and tell us why you'd be a great fit.

Not for you?
Share this with a friend who's ready for a career move.

Connext is a dedicated team of business process outsourcing experts and innovators, with experience in supporting world-class companies in Title and Escrow, Healthcare, Produce Distribution, Retail and Fashion, Design Consulting, and Finance.

We are currently looking for a Senior Digital Marketing Strategist who will be working with Connext's Client in the United States of America.

What's in it for you?

• Competitive compensation
• Perfect Attendance Bonus
• Life insurance
• HMO Insurance
• Great company culture
• 25% Night Differential
• Annual Increase
• Work from Home

What is the job?

The Senior Digital Marketing Strategist is responsible for optimizing the university's online presence via search engine optimization (SEO), pay-per-click (PPC) campaign management, performance tracking, and website content development.

Responsibilities:

• Plan and optimize paid campaigns (Google Ads, Meta); set up and troubleshoot conversion tracking with IT

• Lead SEO strategy and implementation; align site structure with SEO/PPC best practices

• Monitor analytics (GA4, Google Analytics, GTM) and report performance; drive data-based improvements

• Create/update website content, landing pages, and lead forms aligned to campaign goals and SEO

• Liaise with academic/administrative units, IT, and vendors/agencies; implement recommendations

• Improve UX and support launches and integrated brand campaigns; contribute ad and social content ideas

Qualifications:

• Minimum of five (5) to seven (7) years of digital marketing experience, including paid campaign execution, SEO, and analytics.

• Runs campaigns in Google Ads/Meta Ads; tracks with GA4 and GTM

• Uses Moz/SEMrush/Ahrefs for keywords, monitoring, and optimization

• Manages content in CMS platforms (publish, update, maintain)

• Troubleshoots basic web issues using HTML/CSS

• Communicates clearly in English; collaborates and presents ideas

SEO/SEM Specialist

We are looking for a skilled
SEO/SEM Specialist

with a strong focus on
on-page and off-page SEO

, content

creation, and website optimization. The ideal candidate will possess a solid understanding of SEO strategy and

execution, can write well-researched and meaningful content (not AI-driven or generic), and is familiar with

website structure and optimization. A working knowledge of SEM (especially Google Ads) is a strong plus but

secondary to SEO capabilities. 

You will be working closely with our existing SEO team to split account responsibilities and ensure consistent, high-quality delivery for our clients. 

Key Responsibilities

• Conduct comprehensive website audits and implement on-site and off-site SEO strategies.
• Create high-quality, engaging content such as blog posts and Google My Business updates based on SEO and competitive research.
• Optimize client websites to improve search rankings, user experience, and conversion rates. ● Collaborate with the team to manage a portfolio of client accounts.
• Analyze SEO performance and provide actionable insights using tools like Google Analytics, Google Search Console, and SEMrush.
• Stay current with SEO best practices, trends, and algorithm changes.

Must-Have Skills and Experience

• Proven experience as an
  SEO specialist

, with a focus on both
technical SEO and content creation

.
- Strong content writing skills; ability to produce original, relevant content without over-reliance on AI tools.
- Familiarity with
website optimization principles

(basic understanding of front-end/backend helpful).
- Experience in using SEO tools: Google Search Console, Google Analytics, SEMrush, Ahrefs, etc.
- Ability to audit and improve websites based on keyword research and performance data.
- Strong attention to detail and ability to manage multiple client accounts.

Nice-to-Have

• Basic knowledge of
  SEM

platforms like
Google Ads and Meta Ads

.
- Understanding of
campaign management

and marketing strategy is a plus.
- Familiarity with
website platforms

(WordPress, Shopify, etc.) and basic HTML/CSS.
- Experience managing or collaborating with clients in a digital marketing setting.

SEO/SEM Specialist

We are looking for a skilled SEO/SEM Specialist with a strong focus on on-page and off-page SEO, content creation, and website optimization. The ideal candidate will possess a solid understanding of SEO strategy and execution, can write well-researched and meaningful content (not AI-driven or generic), and is familiar with website structure and optimization. A working knowledge of SEM (especially Google Ads) is a strong plus but secondary to SEO capabilities.

You will be working closely with our existing SEO team to split account responsibilities and ensure consistent, high-quality delivery for our clients.

Key Responsibilities

• Conduct comprehensive website audits and implement on-site and off-site SEO strategies.
• Create high-quality, engaging content such as blog posts and Google My Business updates based on SEO and competitive research.
• Optimize client websites to improve search rankings, user experience, and conversion rates.
• Collaborate with the team to manage a portfolio of client accounts.
• Analyze SEO performance and provide actionable insights using tools like Google Analytics, Google Search Console, and SEMrush.
• Stay current with SEO best practices, trends, and algorithm changes.

Must-Have Skills and Experience

• Proven experience as an SEO specialist, with a focus on both technical SEO and content creation.
• Strong content writing skills; ability to produce original, relevant content without over-reliance on AI tools.
• Familiarity with website optimization principles (basic understanding of front-end/backend helpful).
• Experience in using SEO tools: Google Search Console, Google Analytics, SEMrush, Ahrefs, etc.
• Ability to audit and improve websites based on keyword research and performance data.
• Strong attention to detail and ability to manage multiple client accounts.

Nice-to-Have

• Basic knowledge of SEM platforms like Google Ads and Meta Ads.
• Understanding of campaign management and marketing strategy is a plus.
• Familiarity with website platforms (WordPress, Shopify, etc.) and basic HTML/CSS.
• Experience managing or collaborating with clients in a digital marketing setting.

• Day 1 HMO
• Full-time (AU client)
• Once a month RTO in BGC, Taguig

We are seeking a skilled Digital Marketing Coordinator with at least 3 years of experience to join our marketing team on a full-time contract.

You will work closely with our Loyalty and Digital Marketing teams to execute and optimize campaigns that drive customer engagement and deliver measurable results.

This role is primarily focused on executing pre-planned strategies across Meta, YouTube, and SEO channels, with occasional involvement in campaign creation. You will also be responsible for managing ad spend, coordinating with vendors, and ensuring all campaigns run smoothly and on schedule.

Key Responsibilities

• Assist in building and launching Meta ads, as well as in executing YouTube ad campaigns
• Conduct SEO work (approx. 20–40% of workload)
• Provide ad hoc digital marketing support to the team
• Create PowerPoint presentations for reporting and campaign updates
• Manage ad spend
• Monitor campaigns to ensure they are live, optimized, and performing.

Key Tools & Platforms

• Meta Business Suite
• Google Analytics 4 (GA4)
• Google Ads

Qualifications

• At least 3 years of experience in digital marketing.
• Proven experience in SEO execution
• Proficient in using GA4, Google Ads, and Meta Business Suite
• Strong analytical skills with the ability to interpret and present data effectively
• Willing to go to BGC once a month

JOB QUALIFICATIONS:

●    Bachelor's degree holder, with a highly preferred degree in Business/ Marketing/ /Advertising or IT related course.

●    Minimum of 2 years' professional experience in successfully developing and executing SEO and SEM campaigns.

●    Able to complete competitive analysis of other companies within the industry.

●    Strong knowledge and deep understanding of Google Ads, Google Analytics, and Google Reviews

●    Understanding of search engine algorithms and ranking methods.

●    Knowledge of Wordpress CMS (Elementor Page Builder)

●    Fluent in English, both in written and verbal communication

●    Open to work ON-SITE (Monday to Friday; 8:00 am to 5:00 pm)

JOB RESPONSIBILITIES:

● Monitor and analyze website traffic and visitor trends.

● Monitor and analyze trends and traffic on social media platforms, particularly Google and Meta.

● Collaborate with the Social Media Supervisor to manage Google Ads campaigns.

● Maintain and update information on the official Google Business Profile and respond to Google Reviews.

● Analyze direct and potential competitors and develop a customized SEO strategy for the website and social media platforms.

● Document SEO optimization guidelines to serve as a reference by the company.

● Demonstrate ability to meet tight deadlines. Weekly and monthly SEO reports are required to clearly outline accomplishments and action plans.

● Upload blogs, promotional pages, and other materials prepared by the marketing team to the website and relevant channels to enhance search engine visibility and increase web traffic.

● Work closely with the Web Developer to maintain Shinagawa's websites; a solid understanding of web-based technologies is expected.

● Discuss updates from the Japanese staff.

● Other tasks that management may assign from time to time relevant to job position.