129 Brand Promotion jobs in the Philippines
Product Marketing Strategy Senior Associate
Posted today
Job Viewed
Job Description
Are you passionate about marketing and eager to make a difference? Join our Home Lending Marketing team as a Sr. Marketing Associate and play a pivotal role in shaping and executing innovative marketing initiatives. This position offers the chance to lead dynamic campaigns that drive growth and success. If you thrive in a collaborative environment and love bringing complex strategies to life, this is the opportunity you've been waiting for.
As a Sr. Marketing Associate in the Home Lending Marketing team, you will partner with us to execute and manage impactful marketing campaigns. You will collaborate with cross-functional teams to ensure campaigns are on-strategy, on-time, and on-budget. This role provides the opportunity to drive all aspects of campaign execution, from idea to deployment, in a supportive and dynamic environment.
Job Responsibilities:
- Manages omnichannel marketing execution from strategic development to deployment.
- Collaborates with marketing strategists and cross-functional partners to execute complex campaigns.
- Partners with internal and external agencies on creative development and execution.
- Ensures campaigns adhere to brand and compliance guidelines.
- Makes recommendations for campaign enhancements based on test results and data.
- Contributes innovative ideas and best practices.
- Optimizes campaigns to improve results and reduce costs.
- Drives initiatives to enhance customer experience and segmentation.
- Communicates effectively with legal, compliance, and risk teams for content approval.
- Influences others and achieve results through collaboration.
- Acts quickly on issues, removing roadblocks and learning from mistakes.
Required Qualifications, Capabilities, and Skills:
- Bachelor's degree in Marketing, Advertising, or Business Management.
- Proven consumer marketing experience.
- Experience managing large-scale traditional and digital marketing campaigns.
- Strong analytical and creative thinking skills.
- Ability to manage multiple efforts simultaneously.
- Excellent written and oral communication skills.
- Knowledge of customer experience, segmentation, testing, and results measurement.
- Initiative and ability to influence others.
- Solid collaboration skills.
- Data-driven approach to marketing.
Preferred Qualifications, Capabilities, and Skills:
- Team player with a positive attitude.
- Highly curious and innovative.
- Experience translating strategic goals into creative execution.
- Focus on the big picture while managing complex campaign details.
- Ability to act quickly and eliminate unnecessary bureaucracy.
- Experience in financial services or agency marketing.
- Mortgage experience preferred.
Product Marketing Strategy Associate Senior
Posted today
Job Viewed
Job Description
JOB DESCRIPTION
Are you ready to make a difference in the world of home lending marketing? Join a team where your ideas and execution power real results. As a Sr. Marketing Associate, you will collaborate with talented professionals and lead innovative campaigns that reach customers across multiple channels. This is your chance to influence strategy, drive growth, and work in a dynamic, supportive environment. Be part of a team that values creativity, collaboration, and excellence.
As a Sr. Marketing Associate in the Home Lending Marketing team, you will shape and execute digital and traditional marketing initiatives to support our growth. You will manage impactful campaigns, collaborate with cross-functional teams, and ensure successful execution from concept to deployment. We value your ability to drive results, adapt to changing priorities, and contribute creative ideas. Together, we deliver true omnichannel marketing and make a meaningful impact for our customers.
Job Responsibilities
- Manages omnichannel marketing execution from strategic development to deployment
- Works across a wide array of channels including email, digital, and direct mail
- Partners with marketing strategists and cross-functional teams to execute complex campaigns
- Collaborates with strategy, leadership, agencies, and internal partners on creative development
- Coordinates with Legal, Compliance, Fair Lending, Product, and Risk for content approval
- Ensures campaigns are on-strategy, on-time, and on-budget
- Thinks critically and recommend campaign enhancements based on data and test results
- Contributes innovative ideas and best practices
- Optimizes campaigns to improve results, find efficiencies, and reduce costs
- Drives all aspects of campaign execution from idea stage to deployment
- Manages multiple campaigns simultaneously while adhering to brand and compliance guidelines
Required Qualifications, Capabilities, and Skills
- Consumer marketing experience
- Experience managing large-scale traditional and digital marketing campaigns
- Data-driven and analytical mindset with creative thinking skills
- Ability to manage multiple efforts simultaneously with strong collaboration skills
- Proven initiative, influence, and results orientation
- Knowledge of customer experience, segmentation, testing, and results measurement
- Excellent written and oral communication skills
Preferred Qualifications, Capabilities, and Skills
- Mortgage experience
- Experience in financial services or agency marketing
- Team player with a positive, can-do attitude
- Highly curious and committed to continuous improvement
- Ability to think through the entire customer experience end-to-end
- Experience translating strategic goals into creative execution
Focus on both big picture and detailed management of complex campaigns
Internal Application Eligibility Requirements
TENURE:
Must meet minimum employment tenure requirement. Specific roles require longer tenure in current position to be eligible to apply. Unless established for specific positions by the line of business, the standard tenure requirement is 12 months.
PERFORMANCE:
Meets satisfactory performance standards as defined by the firm
By submitting an application and/or joining the interview, you affirm to meet the Internal Mobility Eligibility Requirements as stated in the Applying for Internal Positions Firmwide Standard. You are expected to provide true and accurate information to the Company during the recruitment and application process. Knowingly giving false or misleading information shall be subjected to the imposition of appropriate corrective action, following the firm's HR Policies and Guidelines.
Inform your manager once scheduled for an interview. Include in your discussion if you have questions about eligibility or Line of Business specific guidelines.
Make sure your profile is updated in the new > Jobs. Attaching your updated resume is encouraged.
In partnership, Hiring Managers and Recruiters will review applications to determine which candidates best meet the required skills and experience specified in the job description. While not every application will result in an interview, applications will be acknowledged.
ABOUT US
JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
ABOUT THE TEAM
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.
For many, owning a home is the ultimate dream and we're here to help customers make responsible choices throughout the home buying process through our online tools and advice. Whether purchasing a first home or vacation home, refinancing an existing loan or tapping into a home equity line of credit, we offer comprehensive services to help homeowners at every stage of their journey.
Product Marketing Strategy Associate Senior
Posted today
Job Viewed
Job Description
Job Description
Are you ready to make a significant impact in digital marketing? At Home Lending, we are committed to creating a best-in-class digital marketing approach that not only enhances customer experience but also helps individuals achieve their dream of homeownership. As part of our team, you'll be at the forefront of developing a robust mortgage education content library. This role offers a unique opportunity to immerse yourself in our digital acquisition goals and grow your career with us.
As an SEO Associate in the Home Lending Digital Marketing team, you will actively participate in our digital marketing efforts. You'll collaborate with cross-functional teams to execute marketing campaigns and develop SEO content that drives digital lead traffic. This role provides a fantastic opportunity to engage in strategy planning, content development, and performance analysis, all while contributing to our mission of helping customers achieve homeownership.
Job Responsibilities
- Develops and implements SEO strategies to enhance digital lead traffic.
- Collaborates with Marketing Strategy, Product, Risk, Regulatory, Legal, Editorial, and Digital Production teams.
- Creates and manages a mortgage education content library with written content, custom imagery, and infographics.
- Plans and executes content strategies, including topic selection and editorial development.
- Tracks and reports on content performance and goal achievement.
- Troubleshoots and resolves issues in marketing campaigns.
- Engages in strategy planning and performance analysis.
- Contributes to a positive customer experience through digital marketing efforts.
- Supports the Sales Team by generating digital lead traffic.
- Participates in cross-functional collaboration to execute marketing campaigns.
- Assists in the development of a best-in-class digital marketing approach.
Required Qualifications, Capabilities, And Skills
- Bachelor's degree in Marketing, Business, or related field.
- 2+ years of experience in digital marketing or SEO.
- Strong understanding of SEO strategies and content development.
- Excellent communication and collaboration skills.
- Ability to analyze performance data and generate insights.
- Proficiency in digital marketing tools and platforms.
- Strong problem-solving skills and attention to detail.
- Ability to work in a fast-paced, dynamic environment.
- Commitment to customer experience and satisfaction.
- Ability to manage multiple projects simultaneously.
- Strong organizational and time management skills.
Preferred Qualifications, Capabilities, And Skills
- Experience in the financial or home lending industry.
- Familiarity with content management systems.
- Knowledge of regulatory and compliance requirements in marketing.
- Experience with cross-functional team collaboration.
- Creative thinking and ability to generate innovative marketing ideas.
- Understanding of digital production processes.
- Passion for helping customers achieve homeownership.
Tenure
Internal Application Eligibility Requirements
Must meet minimum employment tenure requirement. Specific roles require longer tenure in current position to be eligible to apply. Unless established for specific positions by the line of business, the standard tenure requirement is 12 months.
Performance
Meets satisfactory performance standards as defined by the firm
By submitting an application and/or joining the interview, you affirm to meet the Internal Mobility Eligibility Requirements as stated in the Applying for Internal Positions Firmwide Standard. You are expected to provide true and accurate information to the Company during the recruitment and application process. Knowingly giving false or misleading information shall be subjected to the imposition of appropriate corrective action, following the firm's HR Policies and Guidelines.
Inform your manager once scheduled for an interview. Include in your discussion if you have questions about eligibility or Line of Business specific guidelines.
Make sure your profile is updated in the new > Jobs. Attaching your updated resume is encouraged.
In partnership, Hiring Managers and Recruiters will review applications to determine which candidates best meet the required skills and experience specified in the job description. While not every application will result in an interview, applications will be acknowledged.
About Us
JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
About The Team
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.
For many, owning a home is the ultimate dream and we're here to help customers make responsible choices throughout the home buying process through our online tools and advice. Whether purchasing a first home or vacation home, refinancing an existing loan or tapping into a home equity line of credit, we offer comprehensive services to help homeowners at every stage of their journey.
Product Marketing Strategy Associate Senior
Posted today
Job Viewed
Job Description
JOB DESCRIPTION
Are you ready to make a significant impact in digital marketing? At Home Lending, we are committed to creating a best-in-class digital marketing approach that not only enhances customer experience but also helps individuals achieve their dream of homeownership. As part of our team, you'll be at the forefront of developing a robust mortgage education content library. This role offers a unique opportunity to immerse yourself in our digital acquisition goals and grow your career with us.
As an SEO Associate in the Home Lending Digital Marketing team, you will actively participate in our digital marketing efforts. You'll collaborate with cross-functional teams to execute marketing campaigns and develop SEO content that drives digital lead traffic. This role provides a fantastic opportunity to engage in strategy planning, content development, and performance analysis, all while contributing to our mission of helping customers achieve homeownership.
Job Responsibilities:
- Develops and implements SEO strategies to enhance digital lead traffic.
- Collaborates with Marketing Strategy, Product, Risk, Regulatory, Legal, Editorial, and Digital Production teams.
- Creates and manages a mortgage education content library with written content, custom imagery, and infographics.
- Plans and executes content strategies, including topic selection and editorial development.
- Tracks and reports on content performance and goal achievement.
- Troubleshoots and resolves issues in marketing campaigns.
- Engages in strategy planning and performance analysis.
- Contributes to a positive customer experience through digital marketing efforts.
- Supports the Sales Team by generating digital lead traffic.
- Participates in cross-functional collaboration to execute marketing campaigns.
- Assists in the development of a best-in-class digital marketing approach.
Required Qualifications, Capabilities, and Skills:
- Bachelor's degree in Marketing, Business, or related field.
- 2+ years of experience in digital marketing or SEO.
- Strong understanding of SEO strategies and content development.
- Excellent communication and collaboration skills.
- Ability to analyze performance data and generate insights.
- Proficiency in digital marketing tools and platforms.
- Strong problem-solving skills and attention to detail.
- Ability to work in a fast-paced, dynamic environment.
- Commitment to customer experience and satisfaction.
- Ability to manage multiple projects simultaneously.
- Strong organizational and time management skills.
Preferred Qualifications, Capabilities, and Skills:
- Experience in the financial or home lending industry.
- Familiarity with content management systems.
- Knowledge of regulatory and compliance requirements in marketing.
- Experience with cross-functional team collaboration.
- Creative thinking and ability to generate innovative marketing ideas.
- Understanding of digital production processes.
- Passion for helping customers achieve homeownership.
Internal Application Eligibility Requirements
TENURE:
Must meet minimum employment tenure requirement. Specific roles require longer tenure in current position to be eligible to apply. Unless established for specific positions by the line of business, the standard tenure requirement is 12 months.
PERFORMANCE:
Meets satisfactory performance standards as defined by the firm
By submitting an application and/or joining the interview, you affirm to meet the Internal Mobility Eligibility Requirements as stated in the Applying for Internal Positions Firmwide Standard. You are expected to provide true and accurate information to the Company during the recruitment and application process. Knowingly giving false or misleading information shall be subjected to the imposition of appropriate corrective action, following the firm's HR Policies and Guidelines.
Inform your manager once scheduled for an interview. Include in your discussion if you have questions about eligibility or Line of Business specific guidelines.
Make sure your profile is updated in the new > Jobs. Attaching your updated resume is encouraged.
In partnership, Hiring Managers and Recruiters will review applications to determine which candidates best meet the required skills and experience specified in the job description. While not every application will result in an interview, applications will be acknowledged.
ABOUT US
JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
ABOUT THE TEAM
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.
For many, owning a home is the ultimate dream and we're here to help customers make responsible choices throughout the home buying process through our online tools and advice. Whether purchasing a first home or vacation home, refinancing an existing loan or tapping into a home equity line of credit, we offer comprehensive services to help homeowners at every stage of their journey.
Product Marketing Strategy Associate Senior
Posted today
Job Viewed
Job Description
Are you ready to make a difference in the world of home lending marketing? Join a team where your ideas and execution power real results. As a Sr. Marketing Associate, you will collaborate with talented professionals and lead innovative campaigns that reach customers across multiple channels. This is your chance to influence strategy, drive growth, and work in a dynamic, supportive environment. Be part of a team that values creativity, collaboration, and excellence.
As a Sr. Marketing Associate in the Home Lending Marketing team, you will shape and execute digital and traditional marketing initiatives to support our growth. You will manage impactful campaigns, collaborate with cross-functional teams, and ensure successful execution from concept to deployment. We value your ability to drive results, adapt to changing priorities, and contribute creative ideas. Together, we deliver true omnichannel marketing and make a meaningful impact for our customers.
Job Responsibilities
- Manages omnichannel marketing execution from strategic development to deployment
- Works across a wide array of channels including email, digital, and direct mail
- Partners with marketing strategists and cross-functional teams to execute complex campaigns
- Collaborates with strategy, leadership, agencies, and internal partners on creative development
- Coordinates with Legal, Compliance, Fair Lending, Product, and Risk for content approval
- Ensures campaigns are on-strategy, on-time, and on-budget
- Thinks critically and recommend campaign enhancements based on data and test results
- Contributes innovative ideas and best practices
- Optimizes campaigns to improve results, find efficiencies, and reduce costs
- Drives all aspects of campaign execution from idea stage to deployment
- Manages multiple campaigns simultaneously while adhering to brand and compliance guidelines
Required Qualifications, Capabilities, and Skills
- Consumer marketing experience
- Experience managing large-scale traditional and digital marketing campaigns
- Data-driven and analytical mindset with creative thinking skills
- Ability to manage multiple efforts simultaneously with strong collaboration skills
- Proven initiative, influence, and results orientation
- Knowledge of customer experience, segmentation, testing, and results measurement
- Excellent written and oral communication skills
Preferred Qualifications, Capabilities, and Skills
- Mortgage experience
- Experience in financial services or agency marketing
- Team player with a positive, can-do attitude
- Highly curious and committed to continuous improvement
- Ability to think through the entire customer experience end-to-end
- Experience translating strategic goals into creative execution
- Focus on both big picture and detailed management of complex campaigns
Internal Application Eligibility Requirements
TENURE:
Must meet minimum employment tenure requirement. Specific roles require longer tenure in current position to be eligible to apply. Unless established for specific positions by the line of business, the standard tenure requirement is 12 months.
PERFORMANCE:
Meets satisfactory performance standards as defined by the firm
By submitting an application and/or joining the interview, you affirm to meet the Internal Mobility Eligibility Requirements as stated in the Applying for Internal Positions Firmwide Standard. You are expected to provide true and accurate information to the Company during the recruitment and application process. Knowingly giving false or misleading information shall be subjected to the imposition of appropriate corrective action, following the firm's HR Policies and Guidelines.
Inform your manager once scheduled for an interview. Include in your discussion if you have questions about eligibility or Line of Business specific guidelines.
Make sure your profile is updated in the new > Jobs. Attaching your updated resume is encouraged.
In partnership, Hiring Managers and Recruiters will review applications to determine which candidates best meet the required skills and experience specified in the job description. While not every application will result in an interview, applications will be acknowledged.
Product Marketing Strategy Senior Associate
Posted today
Job Viewed
Job Description
JOB DESCRIPTION
Are you passionate about marketing and eager to make a difference? Join our Home Lending Marketing team as a Sr. Marketing Associate and play a pivotal role in shaping and executing innovative marketing initiatives. This position offers the chance to lead dynamic campaigns that drive growth and success. If you thrive in a collaborative environment and love bringing complex strategies to life, this is the opportunity you've been waiting for.
As a Sr. Marketing Associate in the Home Lending Marketing team, you will partner with us to execute and manage impactful marketing campaigns. You will collaborate with cross-functional teams to ensure campaigns are on-strategy, on-time, and on-budget. This role provides the opportunity to drive all aspects of campaign execution, from idea to deployment, in a supportive and dynamic environment.
Job Responsibilities:
- Manages omnichannel marketing execution from strategic development to deployment.
- Collaborates with marketing strategists and cross-functional partners to execute complex campaigns.
- Partners with internal and external agencies on creative development and execution.
- Ensures campaigns adhere to brand and compliance guidelines.
- Makes recommendations for campaign enhancements based on test results and data.
- Contributes innovative ideas and best practices.
- Optimizes campaigns to improve results and reduce costs.
- Drives initiatives to enhance customer experience and segmentation.
- Communicates effectively with legal, compliance, and risk teams for content approval.
- Influences others and achieve results through collaboration.
Acts quickly on issues, removing roadblocks and learning from mistakes.
Required Qualifications, Capabilities, and Skills:
- Bachelor's degree in Marketing, Advertising, or Business Management.
- Proven consumer marketing experience.
- Experience managing large-scale traditional and digital marketing campaigns.
- Strong analytical and creative thinking skills.
- Ability to manage multiple efforts simultaneously.
- Excellent written and oral communication skills.
- Knowledge of customer experience, segmentation, testing, and results measurement.
- Initiative and ability to influence others.
- Solid collaboration skills.
Data-driven approach to marketing.
Preferred Qualifications, Capabilities, and Skills:
- Team player with a positive attitude.
- Highly curious and innovative.
- Experience translating strategic goals into creative execution.
- Focus on the big picture while managing complex campaign details.
- Ability to act quickly and eliminate unnecessary bureaucracy.
- Experience in financial services or agency marketing.
- Mortgage experience preferred.
ABOUT US
JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
ABOUT THE TEAM
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.
Marketing Strategy VA
Posted today
Job Viewed
Job Description
Company Description
At VA Pro Partners, we specialize in providing quality virtual assistance services tailored to meet the unique needs of businesses and executives. With years of experience working alongside C-level executives, our team values efficiency, reliability, and discretion in professional task management. Our services include administrative support, project management, client communication, and operational management. We pride ourselves on adapting to the specific needs of each client to enhance productivity and drive success. Discover the difference a professional virtual assistant can make with VA Pro Partners.
Role Description
This is a full-time remote role for a Marketing Strategy VA. The Marketing Strategy VA will be responsible for conducting market research, developing marketing strategies, and supporting communication initiatives. Daily tasks will involve researching market trends, creating marketing content, assisting with digital marketing campaigns, and ensuring effective communication with clients and internal teams.
Qualifications
- Proven experience in market research and sales-focused marketing strategies
- Strong background in content planning, campaign execution, and performance analytics
- Strategic thinker with the ability to confidently advise and implement growth initiatives
- Excellent written and verbal communication skills
- Proficiency in digital marketing tools and platforms (preferred)
- Ability to work independently and manage time effectively in a remote environment
- Strong organizational skills with attention to detail
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Livestream - Marketing Strategy
Posted today
Job Viewed
Job Description
Our Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.
Job Description:
- Design voucher strategy for Livestream
- Campaign & Incentives planning to drive all seller streamers' growth: Liaise and work with internal and external teams to come up with insightful acquisition campaign ideas based on project performance and all available data, and track performance
- Handles cross-functional operations across online marketing channels, from asset coordination, social media coordination, campaign dashboard set-up, optimization, to postmortem analysis.
- Oversee campaign performance and provide recommendations based on actionable, data-driven insights with the clear objective of driving new users.
- Expected to present output to relevant stakeholders
Requirements:
- Bachelor's Degree in Marketing, Business Administration, Economics, Management, or any business-related course
- Minimum 4 years experience in Campaign strategy/ in digital marketing (media planning, ads implementation, campaign execution and analysis on digital channels)
- Prior experience in eCommerce/ digital marketing and/or campaign management will be a bonus
- Strong analytical and planning skills
- Self-starter and a team player who enjoys a fast-paced environment
- Ability to work under pressure
- Excellent communication and presentation skills
- Familiar with MS Office, especially in Excel and PowerPoint
Livestream - Marketing Strategy
Posted today
Job Viewed
Job Description
Job Description
- Design voucher strategy for Livestream
- Campaign & Incentives planning to drive all seller streamers' growth: Liaise and work with internal and external teams to come up with insightful acquisition campaign ideas based on project performance and all available data, and track performance
- Handles cross-functional operations across online marketing channels, from asset coordination, social media coordination, campaign dashboard set-up, optimization, to postmortem analysis.
- Oversee campaign performance and provide recommendations based on actionable, data-driven insights with the clear objective of driving new users.
- Expected to present output to relevant stakeholders
Requirements
- Bachelor's Degree in Marketing, Business Administration, Economics, Management, or any business-related course
- Minimum 4 years experience in Campaign strategy/ in digital marketing (media planning, ads implementation, campaign execution and analysis on digital channels)
- Prior experience in eCommerce/ digital marketing and/or campaign management will be a bonus
- Strong analytical and planning skills
- Self-starter and a team player who enjoys a fast-paced environment
- Ability to work under pressure
- Excellent communication and presentation skills
- Familiar with MS Office, especially in Excel and PowerPoint
Customer Marketing Strategy
Posted today
Job Viewed
Job Description
Accountabilities
A. Develops Short-Term and Long-Term Business Plan for the Category
- Develops Category Review and Trade Category Plan
- Develops trade marketing plan per channel to ensure market share and value growth for assigned categories.
- Trade programs that will deliver sustainable sales volume growth
- Initiatives that will deliver superior distribution and merchandising versus key competitors
- Fiscalize Category Trade Promo Fund
- Performance vs. objective in terms of volume, implementation guidelines, competitive reaction, ease in implementing to trade, promo spending (ROI, CTSR, CTISR)
- Qualifies proposals of sales-initiated promotions and recommend changes consistent with brand strategies and budget
B. Co-manages with Promo Activations Manager in the execution of Marketing and Sales Initiatives
- Develop brand strategies and programs into actionable steps via the release of Sales Action Brief to Field Sales
- Sets full year initiatives calendar based on priorities of the Sales cycle (Traffics Sales & Marketing initiatives)
- Co-Manage over-all deployment of regional brand and CMD activations to Field Personnel in both DBG and KAG with Promo Activations Assistant
- Ensures On-time and In-Full Execution of all Trade Program
- Develops Post Promo Evaluation and Analysis and files these for future reference
C. Co-Leads with Marketing all New Product / Promo Launches
- Co-develop with Marketing product launches, line extensions and price increases aligned with the needs of retailers/trade.
- Plans out pipeline volumes, distribution, merchandising, and pricing standards in close coordination with Marketing for regional new products
- Develop new product trade programs that will help field sales towards achievement of business objectives
- Ensure "Speed to Market" success and development of best practices to be shared with field sales
D. Secure market intelligence on category landscape and competitive strategies
- Conducts fieldwork at least 4x a month to review competitive activities both for retailers and for customers
- Regularly monitors competitive pricing and trade margins
Communication
A. Develops Superior Distribution, Merchandising, and Pricing Strategies nationwide
- Develop superior distribution, merchandising, and pricing by trade segment through analysis of trade dynamics and informs the Sales team on any distribution, merchandising, and pricing opportunities in the area.
- Analyze competitive landscape and regularly cascade competitive activities and recommends immediate action plans to counter competition in the trade
- Analyze and review Nielsen Retail Audit / Kantar World Panel results and transform opportunities into actionable plans for Field Sales
B. Perform Customer Marketing-related Administrative Work
- Submit Category Monthly Letter for Retail
- Update Distribution targets / Retail Performance Standard (RPS)
- Deployment of Monthly Canvass Packet/ Sales Promo Workbook
- Processing of Promo Claims
Authority
A. Approves Promo Work Plans specific to the category being handled
FUNCTIONAL KNOWLEDGE / SKILL REQUIREMENTS- Bachelor's degree, ideally in Business Management or a related field
- Working experience of at least (2) years with Trade Marketing / Brand Marketing, and background in Distributor or Key Accounts Management of at least one (1) year
- Training on Category Management, Shopper Marketing / Insighting, and in Post Promo Evaluation Process
- Strong Project Management Skills – able to deliver quality, on-time results
- Ability to assess current landscape and trends of each channel, competitive activities, and product opportunities
- Strong innovation skills, and ability to make things happen
- Ability to analyze and solve complex problems
- Excellent communication and collaboration skills
- Must be able to work with minimal supervision and performs exceptionally under pressure
- Knowledgeable in MS Office – Excel, Word, and PowerPoint