What Jobs are available for Advertising Agencies in the Philippines?

The Role

We're looking for a strategic and creative Media Buyer to join our team full-time. Your focus will be on building, managing, and optimising paid advertising campaigns (primarily on Meta Ads: Facebook & Instagram) that generate real leads and results for our clients?You'll work closely with a team of editors, content strategists, and the founder to ensure ad campaigns align with each client's content strategy, brand positioning, and business goals.

Key Responsibilities

- Manage the full ad lifecycle: strategy, setup, creative planning, testing, optimisation, and reporting

- Create and manage full-funnel ad campaigns using client video content (VSLs, testimonials, etc.)

- Review, analyse, and optimise campaigns based on key metrics (CPL, CTR, ROAS, CPM)

- Create static image ads and carousels as needed to complement video campaigns

- Use Excel/Google Sheets for budget pacing, performance tracking, and ad planning

- Deliver weekly reporting and insights using google sheets or other tracking tools

What We're Looking For

- Minimum 2+ years experience managing paid social campaigns (Meta essential; YouTube/TikTok a bonus)

- Proven ability to drive measurable results through Meta Ads (ideally >$10K/month ad spend)

- Proficiency with Meta Ads Manager and Events Manager

- Basic landing page and funnel understanding (preferably with GoHighLevel)

- Comfortable analyzing data and making smart, proactive adjustments

- Strong communication skills and attention to detail

- Design capability for basic ad creatives (image ads, carousels)

- Fluent in English (written and spoken) – Slack is our main communication tool

- Full-time availability within Australian business hours (Mon–Fri)

- Fast and reliable internet and computer setup

Bonus Skills (Not Required but Nice to Have)

- Experience with YouTube, Google Ads, or TikTok Ads

- Familiarity with tools like Zapier, Metricool, or GHL

- Prior work with agencies or high-ticket coaches

Job Type: Full-time

Pay: Up to Php50,000.00 per month

Application Question(s):

• At least 2-3 years' experience in Media Buying
• Proven experience in Meta Ads, Google Ads etc.

Work Location: Remote

Responsible for:

Skilled media buyer to source and purchase a variety of advertising space for our clients. As a media buyer, you will be required to analyze and interpret market analytics, determine the optimal medium and placement for marketing campaigns, and negotiate and procure the desired advertising space and media slots. To ensure success as a media buyer, you should possess a good understanding of marketing principles and a strong ability for interpreting analytics. A top-notch media buyer should be highly persuasive and secure advertising space that ensures the maximum reach of clients' campaigns.

Main Activities and Responsibilities:

● Conducting market research and analyzing demographics, media usage, psychographic, and buying patterns to define the target audience and campaign requirements.

● Developing advertising strategies and campaigns with marketing teams to most effectively reach the desired audience.

● Sourcing and presenting audience data and advertising proposals to clients for feedback. ● Proofreading advertising material before launching campaigns.

● Coordinating and overseeing the development and launch of campaigns.

● Negotiating with advertising sales agents to ensure the most cost-effective deal structures.

● Managing budgets and monitoring campaigns costs and ROI metrics.

● Tracking and presenting campaign data such as views, click-throughs rates, engagements, and customer conversion rates.

● Building and maintaining a network of advertising agents and broadcasting networks.

● Monitoring audience and media trends, practices, and new technologies.

Qualifications and Typical Experience:

● Bachelor's degree in Marketing, Industrial field or equivalent work experience

● At Least 4+ years experience in media buying

● Very strong in project performance marketing

● Analytical Abilities

● Very good in data management / Microsoft excel

● Practical experience with content management systems, google analytics and project management software

● Understanding and knowledge of SEM best practices

Job Type: Full-time

Pay: Up to Php50,000.00 per month

Application Question(s):

• At Least 3+ years experience in media buying
• Very strong in project performance marketing
• Very good in data management / Microsoft excel
• Practical experience with content management systems, google analytics and project management software
• Understanding and knowledge of SEM best practices

Work Location: Remote

Social Paid Media Specialist

Hybrid - 3x onsite 2x WFH

Monday to Friday-Mid Shift

Makati

We're seeking a data-driven and creative Senior Paid Media Specialist to lead and optimize our paid media campaigns across multiple platforms. You'll be responsible for developing strategy, managing budgets, and driving performance for paid search, social, display, and programmatic advertising. This role is ideal for someone who thrives in a fast-paced environment and is passionate about delivering measurable results.

Key Responsibilities

• Develop and execute paid media strategies across Google Ads, Meta, LinkedIn, TikTok, and other platforms
• Manage campaign setup, optimization, and reporting for search, display, video, and social ads
• Conduct keyword research, audience targeting, and A/B testing to improve ROI
• Collaborate with creative and content teams to develop high-performing ad assets
• Monitor performance metrics and provide actionable insights to stakeholders
• Stay current with platform updates, industry trends, and emerging technologies
• Lead budget planning and forecasting for paid media channels
• Mentor junior team members and contribute to cross-functional marketing initiatives

Qualifications

• 4+ years of hands-on experience in paid media campaign management
• Proven success managing large-scale budgets and multi-channel campaigns
• Deep expertise in Google Ads, Meta Ads Manager, and other ad platforms
• Strong analytical skills and proficiency in tools like Google Analytics, Looker Studio, or Excel
• Experience with conversion tracking, pixel implementation, and attribution models
• Excellent communication and project management skills
• Google Ads and Meta certifications are a plus

Job Type: Full-time

Pay: Php55, Php65,000.00 per month

Benefits:

• Additional leave
• Company Christmas gift
• Company events
• Health insurance
• Opportunities for promotion
• Pay raise
• Work from home

Application Question(s):

• How many years of experience as Social Paid Media Specialist?
• How many years of experience with Google ads sense and meta ads?
• What industry have you able to managed?
• Are you willing to work hybrid set-up in Makati?
• Current/Previous salary?
• Asking salary?
• Availability to start?
• Viber number?

Work Location: On the road

CONTROLLER for Marketing Agency Clients

Location: 100% Remote

Work Hours: 9AM - 5PM Pacific Time Monday-Friday

The Good CFO is seeking a highly skilled and detail-oriented Controller to support our media, advertising, and marketing agency clients with accounting and finance operations. In this role, you will oversee essential functions such as general accounting, accounts payable, billing, and financial reporting. This is a client-facing position that requires exceptional communication skills, a strong understanding of accounting principles, and the ability to thrive in a dynamic and fast-paced environment.

As a Controller, you will be responsible for supporting clients with accounting and finance activities including general accounting, accounts payable, and billing.

Duties and Responsibilities:

Finance and Administration

• Document, maintain and seek to continually improve company policies, procedures, and values
• Prepare bank deposits and/or record client payments
• Support the month-end close process including account reconciliations and revenue recognition
• Maintain cash flow reports
• Support CFO with the development of annual budgets, quarterly forecasts, and monthly management reports
• Support ongoing cost management efforts
• Support ongoing reporting and forecasting needs
• Manage fixed asset and depreciation schedules

Accounting

• Maintain and update all accounting records and files
• Maintain the company's chart of accounts
• Establish and ensure compliance with internal controls
• Establish and ensure compliance with accounting policies and procedures
• Support timely and accurate month-end and year-end close process including all account reconciliations and preparation of journal entries
• Prepare documents for audits

Accounts Payable

• Oversee accounts payable
• Maintain A/P vendor master file
• Oversee vendor onboarding
• Obtain W-9s from vendors
• Process all vendor invoices in (or similar tools)
• Ensure timely payment of approved expenses in (or similar tools)
• Complete and file annual 1096/1099 forms
• Review and approve Expensify reports (or similar tools)
• Respond to vendor & staff requests regarding vendor payments

Billing

• Oversee all invoicing, collections, accounts receivable and revenue recognition
• Set up all client and project codes in all systems
• Set up and train employees on time tracking system
• Prepare weekly and monthly WIP, client, and project profitability reports and analysis
• Respond to client & staff requests regarding client billing
• Create client and production budgets & budget templates
• Analyze production and post-production time spent on each project

Qualifications

• CPA or equivalent credentials
• Minimum of 6 years of progressive accounting experience, ideally including for a U.S. based accounting/bookkeeping firm doing accounting for their clients
• Experience working with a marketing agency or professional services firm with time and expense billing is required
• Know what GAAP and the matching principle are
• Have experience interacting with vendors and clients
• Extremely tech savvy and experienced with Microsoft Excel, Google Sheets, and QuickBooks Online
• Excellent written and verbal communication skills; this is a client-facing position and they will be communicating with our client and their staff
• Would thrive in a busy, exciting, startup environment
• Love accomplishing tasks
• Very detailed oriented
• Have enthusiasm and excitement about your life and your career
• Prefer being self-directed in your work
• Have a strong desire to work for a company that you believe in

Why Join Us?

The Good CFO is a one-stop, full-stack finance and HR operations partner to media, entertainment, and advertising firms. We believe in doing good things with good people. Our values guide everything we do, shaping a culture where curiosity, collaboration, excellence, and goodness come together to make a meaningful impact on the businesses we serve.

Joining our team means being part of a group that values connection, creativity, and an unwavering commitment to doing what's right. If you're looking for a workplace where you can grow, contribute meaningfully, and enjoy working alongside exceptional people, we'd love to have you with us.

How to Apply

To be considered for this opportunity, please complete the application in full and submit your most up-to-date resume.

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