1,184 Advertising jobs in the Philippines
Advertising Specialist
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Job Description
We are seeking a highly skilled and analytical Advertising Specialist to plan, execute, and optimize digital advertising campaigns across multiple platforms.
The ideal candidate must have a data-driven mindset with strong skills in segmentation, targeting, and A/B testing to maximize ROI. They must also possess expertise in building high-converting funnels, designing and testing landing pages, and leveraging AI-driven tools to improve campaign performance.
KEY RESPONSIBILITIES:
- Develop, manage, and utilize paid advertising campaigns across platforms such as Google Ads, Meta Ads. LinkedIn Ads, Tiktok Ads, and others.
- Build and optimize marketing funnels and landing pages to improve lead generation and conversions.
- Conduct A/B testing for ads, creatives, and landing pages to continuously improve performance.
- Implement audience segmentation and targeting strategies to reach the right customers at the right time.
- Leverage AI-powered tools and platforms for ad optimization, campaign automation, and performance analysis.
- Monitor KPIs including CTR, CPA, ROAS, and conversion rates, providing regular reports and actionable insights.
- Collaborate with designers and content creators to develop engaging and interesting ads.
- Implement pixel tracking and other tracking mechanisms to accurately measure campaign effectiveness and attribution.
QUALIFICATIONS
- At least more than three (3) years of hands-on experience managing large-scale paid media campaigns
- At least more than two (2) years in a leadership or senior digital marketing role
- Hands-on experience with AI-driven ad platforms, automation, or analytic tools
- Proficient knowledge in digital marketing funnels, landing page optimization, and conversion rate optimization (CRO)
- Must be skilled in A/B testing methodologies and tools.
- Familiarity with audience segmentation, remarketing, targeting strategies, and other tools such as Google Analytics, Google Tag Manager, and Hotjar.
- Must possess excellent communication and collaboration skills.
- Can work ASAP.
- Must be willing to work on-site (BGC, Taguig).
PREFERRED SKILLS
- At least 2 industry certifications (e.g., Google Analytics, Google Ads, Meta Blueprint, HubSpot)
- Experience with e-commerce and lead-generation campaigns.
- Knowledge of SEO principles to complement paid strategies.
- Familiarity with tools like Unbounce, Instapage, or ClickFunnels for landing page development.
- Experience in budgeting, reporting, campaign analysis, and strategy.
- Excellent understanding of metrics, KPIs, and conversion tracking.
BENEFITS:
- 13th month pay
- Government mandated benefits
- Overtime pay
- Holiday pay
- Health insurance
WORK SCHEDULE: Monday to Friday (8:00 AM - 5:00 PM)
Advertising Specialist
Posted today
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If interested, kindly fill-out this application form for your application to be prioritized:
Please note that we'll only be reaching out to qualified candidates or candidates who passed the screening process.
Job Summary:
We are seeking an experienced Advertising Specialist with a strong background in digital advertising to manage and optimize campaigns across Google Ads, Meta (Facebook/Instagram) Ads, and Amazon PPC. The ideal candidate has at least 5 years of hands-on experience running and scaling performance-driven campaigns, with a proven track record of improving ROI, driving customer acquisition, and maximizing sales performance. This role requires both strategic oversight and day-to-day execution, ensuring campaigns are structured, monitored, and optimized effectively to meet business goals.
Duties and Responsibilities:
Campaign Management
- Set up, monitor, and optimize campaigns across Google Ads (Search, Display, YouTube), Meta Ads, and Amazon PPC.
- Perform keyword research, audience targeting, and bid management.
- Manage budgets, pacing, and allocation across multiple platforms.
Performance Analysis
- Track KPIs (CTR, CPC, ROAS, ACOS, TACoS, Conversion Rate, NTB acquisition, etc.).
- Provide weekly/monthly performance reports with actionable insights.
- Conduct A/B testing for ad creatives, copy, and targeting.
Strategic Growth
- Develop strategies to scale profitable campaigns.
- Recommend and implement cross-channel opportunities.
- Collaborate with internal teams/agency partners on creative and landing page optimization.
Market & Competitor Research
- Stay updated with platform algorithm changes, policies, and best practices.
- Benchmark against competitors and identify growth opportunities.
Qualifications:
- 5+ years of experience managing Google Ads, Meta Ads, and Amazon PPC campaigns.
- Strong knowledge of eCommerce performance marketing and funnel strategies.
- Advanced skills in data analysis (Excel, Google Analytics, Amazon Ads Console, Meta Business Manager, etc.).
- Experience with retargeting, lookalike audiences, keyword strategies, and sponsored brand/video ads.
- Excellent communication and reporting skills.
- Ability to work independently, manage multiple campaigns, and deliver measurable results.
- Familiarity with supplements, wellness, or consumer goods industry (preferred, not mandatory).
BENEFITS:
- 15% Night Differential
- 3,000 Monthly Perfect Attendance Incentives
- 1,000 Monthly Internet Allowance during WFH
- 150 Meal allowance during onsite work
- HMO from day 1 of employment
- Paid Sick Leaves and Vacation Leaves
- Quarter and annual performance bonus
- Healthy and Encouraging Work Environment
- Above market salary package
Advertising Specialist
Posted today
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About the Role
We are seeking an Advertising Specialist / Media Buyer to join our dynamic marketing team. This is a full-time remote position, where you will be responsible for planning, executing, and optimizing digital advertising campaigns across multiple channels to drive brand awareness and customer acquisition for our clients.
What You'll Be Doing
- Developing innovative digital advertising strategies and campaigns to meet client objectives
- Researching and analyzing target audience behavior to identify the most effective channels and placements
- Negotiating media buys, placements, and pricing with publishers and platforms
- Monitoring and optimizing campaigns in real time to maximize ROI
- Providing detailed performance reports and analysis to clients
- Collaborating effectively with remote team members, including creative, SEO, and other marketing specialists
- Staying up to date with the latest digital advertising trends, tools, and best practices
What We're Looking For
- 3–5 years of experience in digital advertising, media planning, and/or media buying
- Proven track record of running successful campaigns across multiple channels (programmatic, social, search, display)
- Strong analytical and data-driven mindset with the ability to interpret campaign performance and make optimization decisions
- Excellent communication and presentation skills to work effectively with clients and distributed teams
- Up-to-date knowledge of digital advertising platforms, technologies, and industry regulations
- Creativity and problem-solving skills to continuously improve campaign performance
- Proficiency with remote collaboration tools (e.g., Slack, Zoom, Trello) as well as advertising and analytics platforms (Google Ads, Facebook Ads Manager, Google Analytics)
What We Offer
At our company, we believe remote work enables both flexibility and productivity. As an Advertising Specialist / Media Buyer, you will enjoy:
- Competitive salary
- Remote work flexibility — the freedom to work from anywhere
- Professional development opportunities with access to training and resources
- Cross-border collaboration experience with a talented, diverse team
- Comprehensive health and wellness benefits
About Us
We are a leading digital marketing agency dedicated to helping clients achieve their business goals through innovative and results-driven advertising solutions. With a team of marketing experts and a data-driven approach, we have a proven track record of delivering outstanding campaign performance and client satisfaction.
Advertising Specialist
Posted today
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Shape the Future of Online Retail
In the electronic manufacturing and e-commerce space, every click counts and every strategy matters. Here's your chance to drive advertising campaigns that resonate worldwide. Without stepping out of the country, you'll be plugged into international markets and positioned to accelerate your career to its next big upgrade.
What You'll Do
Be part of our client's team as an Advertising Specialist (Amazon) where you'll manage and optimize Amazon campaigns across multiple regions. You'll analyze performance, adjust bids, track competitor pricing, and ensure every campaign drives measurable results.
Role Snapshot
Employment type: Full-time
Shift: Night shift
Work setup: Permanent WFH
Perks and Benefits
- Day 1 HMO coverage with free dependent
- Competitive salary package
- Night differential pay to maximize your earnings
- Permanent WFH arrangement
- Prime office location in Makati (easy access to MRT stations, restaurants, and banks)
- Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment. Available to account holders with minimum of 6 months company tenure.)
- Unlimited upskilling through Emapta Academy courses (Want to know more? Visit )
- Free 24/7 access to office gyms (Ortigas and Makati) with a free physical fitness trainer
- Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more)
- Unlimited opportunities for employee referral incentives across the organization
- Standard government and Emapta benefits
- 20 annual leaves to use at your discretion (including 5 credits convertible to cash)
- Fun engagement activities for employees
- Mentorship and exposure to global leaders and teams
- Career growth opportunities
- Diverse and supportive work environment
What You Need to Bring
- Proven experience with Amazon Seller Central
- Strong proficiency in Excel
- Solid background in online advertising and campaign management
- 3 to 5 years of relevant experience
What You'll Be Driving
- Manage Amazon campaigns for US, UK, EU, and India
- Utilize Amazon Advertising Campaign Manager for performance tracking
- Analyze bids, targeting, and performance metrics for optimization
- Recommend and adjust strategies for keywords, budgets, and bids
- Track competitor market pricing daily and adjust accordingly
- Flag listing or account issues for immediate resolution
- Prepare and share reporting insights when needed
About the Client
Our client is a trusted global leader in designing and manufacturing computer peripherals that enhance learning, working, and connection. Founded in 1996, they deliver durable and innovative solutions for schools, businesses, healthcare facilities, call centers, and homes worldwide. From noise-canceling headsets for call centers to sustainable office essentials, they continue to lead with customer-first values and a commitment to building products that solve real-world challenges.
Welcome to Emapta Philippines
Join a team that values camaraderie, excellence, and growth. Recognized as one of the Top 20 Dream Companies of Filipinos in 2024, Emapta stands proudly alongside industry giants, offering stability and exciting career opportunities. Your career flourishes here with competitive compensation, international clients, and a work culture focused on collaboration and innovation. Work with global clients across industries, supported by a stable foundation and like-minded professionals passionate about making an impact. We empower your success with opportunities for personal and professional development in an inclusive environment. Apply now and be part of the #EmaptaEra
Advertising Specialist
Posted 4 days ago
Job Viewed
Job Description
● Must be proficient in Excel shortcuts and functions such as, but not limited to, pivot tables,
lookup functions, math functions, and text functions
● Strong communication skills, both oral and written
● Knowledge of Amazon Seller Central and Amazon PPC Advertising is a plus
● Willing to work on the graveyard
● Willing to work on-site
*Advertising: It's all about Google Sheets, Excel, and details. We need someone smart who can develop
into an analyst, identify patterns, and suggest improvements.
Advertising Specialist
Posted 4 days ago
Job Viewed
Job Description
This position is for our online pay-per-click advertising department. Online pay-per-click advertising is
not about visuals and marketing slogans. It's purely about data. This role requires someone with a sharp
eye for detail and consistent accuracy.
ESSENTIAL REQUIREMENTS:
● Bachelor’s Degree in Mathematics or a Statistics-related field
● Must be proficient in Excel shortcuts and functions such as, but not limited to, pivot tables,
lookup functions, math functions, and text functions
● Strong communication skills, both oral and written
● Knowledge of Amazon Seller Central and Amazon PPC Advertising is a plus
● Willing to work on the graveyard
● Willing to work on-site
*Advertising: It's all about Google Sheets, Excel, and details. We need someone smart who can develop
into an analyst, identify patterns, and suggest improvements.
Employment Type: Full Time
Schedule: Night Shift
# of Available positions: 2
Cebu / Baybay Site: Full Onsite
Advertising Specialist
Posted 4 days ago
Job Viewed
Job Description
This position is for our online pay-per-click advertising department. Online pay-per-click advertising is
not about visuals and marketing slogans. It's purely about data. This role requires someone with a sharp
eye for detail and consistent accuracy.
ESSENTIAL REQUIREMENTS:
● Bachelor’s Degree in Mathematics or a Statistics-related field
● Must be proficient in Excel shortcuts and functions such as, but not limited to, pivot tables,
lookup functions, math functions, and text functions
● Strong communication skills, both oral and written
● Knowledge of Amazon Seller Central and Amazon PPC Advertising is a plus
● Willing to work on the graveyard
● Willing to work on-site
*Advertising: It's all about Google Sheets, Excel, and details. We need someone smart who can develop
into an analyst, identify patterns, and suggest improvements.
Employment Type: Full Time
Schedule: Night Shift
# of Available positions: 2
Cebu / Baybay Site: Full Onsite
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Advertising Specialist
Posted 4 days ago
Job Viewed
Job Description
not about visuals and marketing slogans. It's purely about data. This role requires someone with a sharp
eye for detail and consistent accuracy.
RESPONSIBILITIES:
● You will be responsible for maintaining the campaigns on Amazon, such as but not limited to the
following:
● Campaign data manipulation
● Manage all PPC campaigns on Amazon, which include, but are not limited to:
○ Adding new product listings to the appropriate campaigns
○ Harvesting keywords from automatic campaigns and adding to relevant manual
campaigns
○ Analyzing campaigns, identify what keywords and products to pause to avoid
unnecessary advertising spend
○ Adjusting bids in some campaigns
ESSENTIAL REQUIREMENTS:
● Bachelor’s Degree in Mathematics or a Statistics-related field
● Must be proficient in Excel shortcuts and functions such as, but not limited to, pivot tables,
lookup functions, math functions, and text functions
● Strong communication skills, both oral and written
● Knowledge of Amazon Seller Central and Amazon PPC Advertising is a plus
● Willing to work on the graveyard
● Willing to work on-site
*Advertising: It's all about Google Sheets, Excel, and details. We need someone smart who can develop
into an analyst, identify patterns, and suggest improvements.
Digital Advertising Specialist
Posted today
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Job Description
As a Paid Search Coordinator, you will be part of a fast-paced digital marketing team responsible for executing paid advertising strategies across search, display, and social platforms for e-commerce brands.
Job Qualifications
- Strong grasp of key paid marketing metrics such as clicks, cost-per-click (CPC), and click-through rate (CTR), with proven strategies for improving campaign performance.
- Hands-on experience managing campaigns in Google Ads and/or Microsoft Ads is essential.
- Familiarity with tools like Google Analytics, Merchant Center Next, and SearchAds360 is a plus.
- Proficient in Microsoft Excel for data analysis and reporting.
- Willing and able to work during US business hours.
- Google Ads certification (Search or Shopping) is preferred but not required.
Job Description
This role is ideal for candidates with direct experience in Google Ads and Microsoft Advertising. Note: SEO experience is not applicable to this position.
Key Responsibilities
- Build and manage campaigns, ad groups, keywords, and creatives across platforms like Google Ads, Microsoft Ads, and Meta.
- Perform regular account audits and provide actionable recommendations for optimization.
- Analyze large datasets to identify opportunities for keyword expansion and account improvements.
- Generate weekly performance reports using data from platforms such as Facebook, Google, and Amazon.
- Resolve issues related to disapproved products across advertising platforms.
- Leverage tools like ChatGPT to streamline workflows and enhance productivity.
Job Type: Full-time
Benefits:
- Company Christmas gift
- Company events
- Health insurance
- Life insurance
- Opportunities for promotion
- Pay raise
- Promotion to permanent employee
- Staff meals provided
Ability to commute/relocate:
- Pasig: Reliably commute or planning to relocate before starting work (Preferred)
Application Question(s):
- How much is your expected salary?
- Do you have experience in Facebook Ads, Google Ads and Microsoft Advertising?
- Are you currently employed?
Work Location: In person
TikTok Advertising Specialist
Posted today
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Job Description
Project Assistant is a premier, mostly Philippine-based digital agency (we're a bit global with different folks working together across 5 continents), empowering US startups and enterprises with cutting-edge web solutions. Specializing in full-stack web applications, custom WordPress development, Shopify e-commerce, we've delivered 300+ high-impact projects that blend stunning design with seamless functionality. Our team of innovative developers, designers, and strategists thrives on transforming client visions into scalable, user-centric digital experiences. With a passion for leveraging AI-driven tools and cloud-based workflows, we're pushing the boundaries of web development to deliver faster, smarter solutions. Based in the Philippines with a global mindset, we combine cost-effective excellence with world-class quality to fuel our clients' growth. Visit us at to see how we're shaping the future of digital success.
Join our dynamic team as a TikTok Advertising Specialist to drive impactful paid advertising campaigns for our US-based clients. You'll craft and manage TikTok ad strategies that amplify brand visibility and engagement, leveraging your expertise in social media marketing to deliver measurable results. Working closely with our creative and strategy teams, you'll create compelling campaigns that resonate with TikTok's unique audience.
This role requires a deep understanding of TikTok's advertising platform, trends, and analytics to optimize campaigns for maximum ROI. You'll collaborate remotely with our global team, ensuring seamless integration of TikTok strategies into broader marketing retainers. If you're passionate about social media advertising and thrive in a fast-paced, innovative environment, we want to hear from you
Responsibilities
- Develop and execute paid advertising campaigns on TikTok, aligning with client goals and brand guidelines.
- Analyze TikTok ad performance metrics to optimize campaigns for engagement, conversions, and ROI.
- Collaborate with creative teams to produce engaging ad content tailored to TikTok's short-form video format.
- Monitor TikTok trends and audience behaviors to inform campaign strategies and targeting.
- Manage ad budgets effectively, ensuring cost-efficient delivery of campaign objectives.
- Provide detailed reports and insights to clients, highlighting campaign performance and recommendations.
- Stay updated on TikTok's advertising policies, algorithm changes, and new ad formats.
Experience
- 2+ years of experience managing paid social media advertising campaigns, with a focus on TikTok.
- Proven track record of driving successful TikTok ad campaigns with measurable results.
- Experience with TikTok Ads Manager, including campaign setup, targeting, and optimization.
- Familiarity with social media analytics tools like TikTok Analytics, Sprout Social, or similar platforms.
- Experience collaborating with creative teams to develop ad content for social media platforms.
- Background in digital marketing for US-based clients or brands is a plus.
Skills
- Expertise in TikTok's advertising ecosystem, including ad formats like In-Feed Ads, Branded Hashtag Challenges, and TopView.
- Strong analytical skills to interpret campaign data and optimize for KPIs like CTR, CPA, and ROAS.
- Creative mindset to craft compelling ad concepts that align with TikTok's trends and audience preferences.
- Proficiency in audience segmentation and targeting strategies on TikTok Ads Manager.
- Excellent communication skills for client reporting and cross-team collaboration.
- Ability to adapt quickly to TikTok's evolving platform features and algorithm updates.
- Time management skills to handle multiple campaigns and meet tight deadlines.
Bonus Skills
- Experience with other social media advertising platforms like Meta Ads or Snapchat Ads.
- Knowledge of video editing tools like Adobe Premiere Pro, Canva, or CapCut for ad content creation.
- Familiarity with influencer marketing strategies on TikTok to amplify campaign reach.
- Understanding of SEO or content marketing to integrate TikTok campaigns with broader strategies.
- Basic knowledge of graphic design principles to enhance ad visuals.
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