13 Marketing Brand Associate jobs in the Philippines
Sales and Marketing Associate
Mandaue, Cebu
PH Global JET Express Inc
Posted today
Job Viewed
Job Description
**SUMMARY**:
Responsible for driving sales and growing the business. Attracts clients and builds solid relationships with them while maintaining existing relationships. Other duties will include market research, developing business strategies and pitches, managing a variety of projects, and identifying new business opportunities.
**QUALIFICATIONS**
1. Bachelor's degree in Business Management, Marketing, or related field.
2. At least 1 year relevant work experience in Sales & Mktg. or similar field preferred.
3. Experience in E-Commerce or Logistics is a plus.
**K**NOWLEDGE, SKILLS, & ABILITIES*
1. Excellent written and verbal communication skills.
2. Good interpersonal skills
3. Ability to handle multiple projects simultaneously and work under pressure.
4. Strong organization and project management skills.
5. Proficient in Microsoft Office and relevant software.
**DUTIES AND RESPONSIBILITIES**
1. Provide assistance to the Sales & Mktg. Head to develop a growth strategy focused both on financial gain and customer satisfaction.
2. Conduct research to identify new markets and customer needs.
3. Arrange business meetings with prospective and existing clients.
4. Promote the company’s services addressing or predicting clients’ objectives.
5. Collate and maintaining client information in the database.
6. Assist the Sales & Mktg. team in developing and implementing sales strategies, client service and retention plans, and analyzing sales data to inform or update marketing strategies.
7. Assist with drafting business plans, sales pitches, presentations, reference material, and other documents as required.
8. Provide responses to customer inquiries in a professional manner.
9. Provide daily support of business operations to customers.
10. Prepare and deliver customer account reports in timely and accurate manner.
Schedule:
- 8 hour shift
Ability to commute/relocate:
- Mandaue, Cebu: Reliably commute or planning to relocate before starting work (required)
**Education**:
- Bachelor's (preferred)
License/Certification:
- Driver's License (preferred)
Responsible for driving sales and growing the business. Attracts clients and builds solid relationships with them while maintaining existing relationships. Other duties will include market research, developing business strategies and pitches, managing a variety of projects, and identifying new business opportunities.
**QUALIFICATIONS**
1. Bachelor's degree in Business Management, Marketing, or related field.
2. At least 1 year relevant work experience in Sales & Mktg. or similar field preferred.
3. Experience in E-Commerce or Logistics is a plus.
**K**NOWLEDGE, SKILLS, & ABILITIES*
1. Excellent written and verbal communication skills.
2. Good interpersonal skills
3. Ability to handle multiple projects simultaneously and work under pressure.
4. Strong organization and project management skills.
5. Proficient in Microsoft Office and relevant software.
**DUTIES AND RESPONSIBILITIES**
1. Provide assistance to the Sales & Mktg. Head to develop a growth strategy focused both on financial gain and customer satisfaction.
2. Conduct research to identify new markets and customer needs.
3. Arrange business meetings with prospective and existing clients.
4. Promote the company’s services addressing or predicting clients’ objectives.
5. Collate and maintaining client information in the database.
6. Assist the Sales & Mktg. team in developing and implementing sales strategies, client service and retention plans, and analyzing sales data to inform or update marketing strategies.
7. Assist with drafting business plans, sales pitches, presentations, reference material, and other documents as required.
8. Provide responses to customer inquiries in a professional manner.
9. Provide daily support of business operations to customers.
10. Prepare and deliver customer account reports in timely and accurate manner.
Schedule:
- 8 hour shift
Ability to commute/relocate:
- Mandaue, Cebu: Reliably commute or planning to relocate before starting work (required)
**Education**:
- Bachelor's (preferred)
License/Certification:
- Driver's License (preferred)
This advertiser has chosen not to accept applicants from your region.
0
Associate Marketing Director - Digital and Consumer Connections
Abbott
Posted 2 days ago
Job Viewed
Job Description
**Primary Function**
Drive digital transformation for Abbott Nutrition (ANI) Philippines through developing profound understanding of the digital consumer journey and leverage the digital touchpoints to deliver incremental reach, higher traffic / conversion to e-commerce and level up CRM registration and engagement.
+ Oversee development and execution of annual activation & CRM plans across all brands with clear KPI's and participate as required in presentations to Abbott senior management.
+ Creates and oversees the execution of end to end consumer journey to maximize consumer lifetime value
+ Leads the tracking & analysis of performance to ensure KPIs are met & initiates corrective measures where necessary
**Major Responsibilities**
**Digital**
To guide the brand teams in development & execution of best in class digital campaigns with clear linkage to E-commerce and CRM to complete consumer journey and achieve / exceed the agreed KPI's & ROI targets
+ Identify the right partners and agencies for digital & mobile first content, community management, advising on content strategy, identification of digital influencers / KOL management with ability to penetrate into dark social and closed group communities
+ Own the management of ANI digital channels - websites, FB / YT, viber, whatsapp and estore
+ To guide & direct the brand marketing team and partner agencies to execute their digital campaigns delivering against brand objectives, in line with ANI & local regulatory policies.
+ Monitor and analyze digital KPI's competitive activity to recommend corrective actions and / or opportunities to over deliver.
+ Help build marketing team's digital capability to achieve digital transformation in the organization.
**CRM**
+ Be an active member of the marketing team for overall business planning & decision-making.
+ Based on a profound understanding of the consumer journey and how to leverage the right touchpoints especially digital to maximize new user generation & retention, this person is responsible for working with brand teams to develop annual direct to consumer engagement plan which involves recruiting new users, validating them, retain better & improve lifetime value along with calendar for all brands within their portfolio aligned with the brand objectives.
+ From consumer acquisition in retail to driving industry best practices in terms of CRM strategy and propose desired changes to be market competitive.
+ Oversee call centre team, identify the staffing needs, right technologies/ modes of engagement, with each consumer segment based on local understanding. Supported by analyst in the team for the operations management of the team.
+ Ability to work with and implement capabilities within the salesforce platform (SFDC and SFMC) - direct to consumer and marketing cloud capabilities
+ Develops a framework and dashboard to accurately measure, analyze and report performance; continually assessing the cost of acquisition and retention and provide an understanding of which channels/ programs are more effective than to drive improved return on investment & prioritization of resources.
+ In partnership with brand marketing, lead the development of consumer segmentation with tailored and relevant marketing messages to maximize effectiveness of campaigns.
+ Develop partnerships with external agencies and regularly evaluate & assess their performance propose arising opportunities or to address upcoming challenges
+ Lead the S&OP for managing consumer inquires and complaints
+ Develop partnerships with key retail and relevant database partners to increase recruitment & retention of users for the brands
+ Assesses competitive strategies as well as market insights to make recommendations to maximize the CRM programs
+ Controls the CRM budget with rigorous tracking & prioritization to deliver on business plan commitments.
+ Interacts well internally and externally with executive level management, Area & Central teams, outside regulatory bodies, agencies, customers, vendors and/or suppliers
**Requirements**
+ Bachelor's Degree. MBA is an added advantage
+ Minimum 10 years of experience in marketing, preferably with prior experience in both CRM and digital marketing
+ Experienced with Salesforce platforms will be a plus
+ Experienced in managing agencies & multifunctional teams is a must.
+ Proven success record in digital marketing and digital sales capability
+ Strong leadership with demonstrated financial, analytic and organization management skills
+ Database marketing & CRM, data analytics & segmentation
+ P&L responsibility
An Equal Opportunity Employer
Abbot welcomes and encourages diversity in our workforce.
We provide reasonable accommodation to qualified individuals with disabilities.
To request accommodation, please call or email
Drive digital transformation for Abbott Nutrition (ANI) Philippines through developing profound understanding of the digital consumer journey and leverage the digital touchpoints to deliver incremental reach, higher traffic / conversion to e-commerce and level up CRM registration and engagement.
+ Oversee development and execution of annual activation & CRM plans across all brands with clear KPI's and participate as required in presentations to Abbott senior management.
+ Creates and oversees the execution of end to end consumer journey to maximize consumer lifetime value
+ Leads the tracking & analysis of performance to ensure KPIs are met & initiates corrective measures where necessary
**Major Responsibilities**
**Digital**
To guide the brand teams in development & execution of best in class digital campaigns with clear linkage to E-commerce and CRM to complete consumer journey and achieve / exceed the agreed KPI's & ROI targets
+ Identify the right partners and agencies for digital & mobile first content, community management, advising on content strategy, identification of digital influencers / KOL management with ability to penetrate into dark social and closed group communities
+ Own the management of ANI digital channels - websites, FB / YT, viber, whatsapp and estore
+ To guide & direct the brand marketing team and partner agencies to execute their digital campaigns delivering against brand objectives, in line with ANI & local regulatory policies.
+ Monitor and analyze digital KPI's competitive activity to recommend corrective actions and / or opportunities to over deliver.
+ Help build marketing team's digital capability to achieve digital transformation in the organization.
**CRM**
+ Be an active member of the marketing team for overall business planning & decision-making.
+ Based on a profound understanding of the consumer journey and how to leverage the right touchpoints especially digital to maximize new user generation & retention, this person is responsible for working with brand teams to develop annual direct to consumer engagement plan which involves recruiting new users, validating them, retain better & improve lifetime value along with calendar for all brands within their portfolio aligned with the brand objectives.
+ From consumer acquisition in retail to driving industry best practices in terms of CRM strategy and propose desired changes to be market competitive.
+ Oversee call centre team, identify the staffing needs, right technologies/ modes of engagement, with each consumer segment based on local understanding. Supported by analyst in the team for the operations management of the team.
+ Ability to work with and implement capabilities within the salesforce platform (SFDC and SFMC) - direct to consumer and marketing cloud capabilities
+ Develops a framework and dashboard to accurately measure, analyze and report performance; continually assessing the cost of acquisition and retention and provide an understanding of which channels/ programs are more effective than to drive improved return on investment & prioritization of resources.
+ In partnership with brand marketing, lead the development of consumer segmentation with tailored and relevant marketing messages to maximize effectiveness of campaigns.
+ Develop partnerships with external agencies and regularly evaluate & assess their performance propose arising opportunities or to address upcoming challenges
+ Lead the S&OP for managing consumer inquires and complaints
+ Develop partnerships with key retail and relevant database partners to increase recruitment & retention of users for the brands
+ Assesses competitive strategies as well as market insights to make recommendations to maximize the CRM programs
+ Controls the CRM budget with rigorous tracking & prioritization to deliver on business plan commitments.
+ Interacts well internally and externally with executive level management, Area & Central teams, outside regulatory bodies, agencies, customers, vendors and/or suppliers
**Requirements**
+ Bachelor's Degree. MBA is an added advantage
+ Minimum 10 years of experience in marketing, preferably with prior experience in both CRM and digital marketing
+ Experienced with Salesforce platforms will be a plus
+ Experienced in managing agencies & multifunctional teams is a must.
+ Proven success record in digital marketing and digital sales capability
+ Strong leadership with demonstrated financial, analytic and organization management skills
+ Database marketing & CRM, data analytics & segmentation
+ P&L responsibility
An Equal Opportunity Employer
Abbot welcomes and encourages diversity in our workforce.
We provide reasonable accommodation to qualified individuals with disabilities.
To request accommodation, please call or email
This advertiser has chosen not to accept applicants from your region.
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