What Senior Content Strategist Jobs are in the Philippines?

Showing 98 Senior Content Strategist jobs in the Philippines

Senior Credit Risk Officer - Vice President

Posted 2 days ago

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Job Description

Citi is looking for a Senior Credit Risk Officer at the Vice President level to join its Institutional Credit Management (ICM) team, a first-line-of-defence credit underwriting function that manages wholesale credit risk across Citi's institutional client base. In this role, you will lead credit analysis and underwriting for some of the most complex corporate banking relationships across the ASEAN region, shaping credit decisions that span Corporate Banking, Services, and Markets. Sitting within a high-impact team and reporting to a Senior Vice President, you will serve as the lead analyst and a key point of expertise for credit quality, policy, and underwriting standards.
**Responsibilities**
+ Lead end-to-end credit underwriting for complex institutional relationships across the ASEAN region, from early origination discussions through to final credit approval documentation.
+ Author and deliver Credit Approval Memo packages to a high standard of accuracy and completeness, ensuring all relevant financial, structural, and risk considerations are clearly articulated.
+ Conduct detailed financial analysis, projection modelling, stress testing, and risk rating assessments to support well-grounded credit decisions.
+ Manage a portfolio of institutional client relationships through annual and quarterly reviews, as well as ad-hoc transaction and industry-level analysis.
+ Assess the allocation of risk assets and risk capital, providing balanced and well-reasoned views on risk-return trade-offs across client transactions.
+ Build and maintain strong working relationships with Banking, Risk, Regulators, Internal Audit, and control functions to ensure aligned and coordinated credit outcomes.
+ Mentor and guide junior analysts, acting as a senior point of reference for credit methodology, policy interpretation, and analytical quality.
**Required Qualifications & Skills**
+ 6 to 10 years of experience in credit risk, credit analysis, or wholesale credit underwriting within a financial institution or banking environment.
+ Demonstrated ability to analyse complex financial statements, build projection models, and conduct credit stress testing across a range of industries and business models.
+ Solid knowledge of credit risk management standards, financing structures, and product structures relevant to institutional or corporate banking clients.
+ Ability to assess local market dynamics, regulatory environments, and competitive positioning to form holistic views of credit risk.
+ Strong written communication skills, with the ability to produce clear, structured, and well-argued credit memos and analysis for senior audiences.
+ Demonstrated ability to influence, negotiate, and resolve differing viewpoints across multiple stakeholder groups, including banking, risk, and regulatory functions.
+ Bachelor's degree or equivalent experience in Finance, Economics, Business, or a related field.
**What We Offer**
At Citi, you will work at the forefront of wholesale credit risk within a global institution, with direct exposure to complex institutional clients across the ASEAN region. This is a senior individual contributor role that carries real influence over credit decisions and offers the opportunity to shape the analytical standards of the team around you.
+ A high-visibility role handling the most complex credit transactions and accounts within local corporate banking, with direct impact on Citi's institutional credit framework.
+ The opportunity to operate as a lead analyst and subject-matter expert, mentoring junior team members and elevating the quality of credit analysis across the group.
+ Exposure to a broad range of industries, business models, and financing structures within a globally connected credit platform.
+ Hybrid working model with 3 days in the office and 2 days working remotely, supporting a sustainable and productive work rhythm.
+ Access to Citi's global learning and professional development resources, supporting continued growth in credit risk, financial analysis, and leadership.
+ Competitive compensation and financial benefits aligned to a senior Vice President-level position within a leading global bank.
Apply now to take ownership of complex credit decisions and play a defining role in Citi's institutional credit underwriting function across ASEAN.
\#LI-WP1
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**Job Family Group:**
Risk Management
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**Job Family:**
Credit Risk
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**Time Type:**
Full time
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**Most Relevant Skills**
Analytical Thinking, Credible Challenge, Financial Analysis, Governance, Policy, Procedure, and Regulation, Risk Management Lifecycle.
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**Other Relevant Skills**
For complementary skills, please see above and/or contact the recruiter.
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_Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law._
_If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review_ _Accessibility at Citi ( _._
_View Citi's_ _EEO Policy Statement ( _and the_ _Know Your Rights ( _poster._
Citi is an equal opportunity and affirmative action employer.
Minority/Female/Veteran/Individuals with Disabilities/Sexual Orientation/Gender Identity.
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Senior Media Buyer

Posted 9 days ago

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Job Description

*Interviews start week of 6/29/26

**This role starts 7/15/26 or 8/5/26


Fenyx delivers growth and performance for brands.


We combine digital strategy and marketing analytics with A.I. and data-driven design to drive revenue growth for brands.


We are

• Disciplined with data

• Fierce with innovation

• Committed to excellence


We are Fenyx.


Role: Senior Media Buyer


A successful Senior Media Buyer will work in a team and provide guidance to Paid Media Assistants.


This role has 5 core functions


• Lead the research, strategy and media planning for new campaigns

• Able to apply effective use of A.I. for critical tasks

• Lead Campaign Optimization (CRO) on a daily, weekly and monthly basis

• Lead Campaign Deployment with cross functional teams

• Guide and lead paid media assistants (or teams) with coaching and direction as needed


This includes but is not limited to the following::


Lead the research, strategy and media planningfor new campaigns

  • Lead paid media assistants and collaborate with other senior team members with research that inform paid media plans and strategies for campaigns
  • Translate research and strategies into paid media briefs for creative team members to develop campaign assets
  • Ability to develop clear and detailed media plans to achieve campaigns objectives
  • Experience with research and ad spy tools like SEMRush, Spyfu, etc


Able to leverage apply effective use of A.I. for critical tasks

Leverage LLMs like Gemini, ChatGPT, Claude etc for

  • Data analysis to measure campaign performance
  • Optimization recommendations to improve campaign performance
  • Research for competitor and target audiences to identify opportunities
  • Content writing to produce ad copy, ad headlines etc


Lead Campaign Optimization on a daily, weekly and monthly basis

  • Strong understanding of data driven principles to optimize and scale performance of campaigns
  • Hands on daily and weekly campaign optimization for paid media campaigns
  • Ability to perform split A/B tests with audience targeting, creative assets, bid types and objectives
  • Document paid media timelines into project management software
  • Perform monthly and weekly reporting for paid media performance


Campaign Deployment with cross functional teams

  • Able to lead the setup and configuration of targeting for campaigns with GEO targeting, audiences, ad types, etc
  • Ability to create and leverage audience types to achieve campaign objectives including remarketing audiences, custom audiences, lookalike audiences etc
  • Deploy bid caps as needed for CPC, CPM, CPV etc
  • Ability to select the right objectives and ad types to achieve campaign objectives and targets
  • Clear communication skills to collaborate with paid media assistants and other team members on campaign creation and structure


Must Have

  • Must have at least 4 years of experience with Google Ads, Meta Ads, TikTok Ads etc
  • Must have at least 1 year of experience managing international campaigns in multiple countries
  • Excellent written and verbal communication skills
  • Proficiency with Google Workspace


Important Note: This role is remote, but will require one to two onsite team wide meetings per month within Makati, Pasig or Taguig.

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Senior Media Analyst

Posted 9 days ago

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Job Description

The Pitch


This exciting opportunity will allow you to work independently while collaborating with our strong force of 10+ media talents across APAC.


Are you based in the Philippines? Geeking the media world in the advertising agency in the Philippines market for three plus years now? Aspiring but with a can-do attitude? Do you wanna geek out on the world of media and creative advertising agency? if Yes, we could be meant to be --- so keep reading!


Here's where you come in.


  • Place campaigns within paid social platforms and manages the ongoing real-time optimization of live media to ensure client goals are met and/or exceeded.
  • Assist with the monitoring and reporting of social listening, including query and keyword cleaning
  • Collaborate with the team on upcoming campaigns determining best platforms, target audience, and creative strategies to implement to develop media plans.
  • Monitor campaigns for performance and ensure campaigns are pacing accordingly, managing spend, troubleshooting campaigns, creating insights about performance, making updates accordingly and flagging potential issues to management.
  • Create and present client-facing campaign reporting by pacing reports, campaign build, ad-hoc analysis, and high-touch optimizations to ensure relevant metrics and insights are shown and make recommendations by condensing or strengthening key insights from campaign reports to optimize performance.
  • Manage platform relationships regularly via: Facebook, Twitter, Snapchat, Google, etc.
  • Oversee Media Analysts bandwidth assisting in the training and development of new and existing Media Analysts on the team.
  • Ensure brand safety guidelines and prevents fraudulent digital impressions
  • Manage and accounts for the total utility and quality of standard reports
  • Ensure that platform best practices are met and new functionalities are vetted and used where appropriate.
  • Facilitate and plans direct buy campaigns with digital publishers.
  • Analyze and generate cross-platform reports while monitoring direct buy campaigns for performance.
  • Summarize media spends and fill out billing.
  • Negotiates media cost with partners.
  • Creates partner IOs and works with legal.

Your Experience and "Nice To Haves"


  • 3+ years of online and offline planning and buying experience from a media advertising agency.
  • Advanced skills in Excel including pivot tables and macros.
  • Adept and comfortable working through frequent change in a dynamic, fast-paced environment
  • Detail-oriented with excellent organizational, prioritization, and multitasking skills
  • A team player with a positive attitude and strong interpersonal skills
  • Diverse communicator to all levels within the organization
  • Thrives in a company of good people
  • Think logically even under pressure and come up with innovative solutions to problems.
  • Lastly, a genuine belief in bringing your full self to what you do everyday, see "work" as a calling and a passion.
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Ecommerce Operations & Community Manager

Posted today

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Job Description

Location: Remote

Engagement Type: Part Time (20 hours per week, aligned with AU/NZ business hours)


About the Client


The client (name will be shared as you progress through the process) is a New Zealand-based functional beverage brand that produces ready-to-drink cold brew coffees and coffee add-ons infused with ingredients like protein, adaptogens, and the likes rather than traditional café-style coffee. The company was created to deliver convenient, clean energy and sustained focus without the typical caffeine crash, combining real specialty coffee with functional nutrition to support productivity, fitness, and everyday performance.


About the Role


Customer service and community

  • Own the support inbox end to end (Gorgias), inbox zero standard, under 2 hour response time in business hours
  • Reply to all Instagram DMs and comments across posts, daily
  • Handle order and shipping queries, damaged or missing item claims, subscription changes and cancellations
  • Follow brand voice: empathetic, ownership-first, brand steward not ticket handler. Lead with resolution, protect the brand, and trust over margin
  • Escalate to the owner only for legal or chargeback threats, public figures, safety concerns, or repeat complaints from the same customer


Logistics and stock operations

  • Primary point of contact with 3PL partners in NZ and AU
  • Track and resolve shipping delays, courier exceptions, damaged or short shipments
  • Monitor stock levels across warehouses and flag reorder points before stockouts
  • Handle customer-facing order status questions
  • Flag pick-and-pack fee or service issues back to the owner
  • Invoicing, expense, and data entry
  • Stockists lead follow-up and sales coordination across the pipeline


Creator outreach and management

  • Source creators aligned with the brand’s target audience and lifestyle positioning
  • Run outreach and onboarding end-to-end for creators under 50k followers
  • Brief creators on Instagram Collab features
  • Manage the full lifecycle: outreach, terms sign-off, product dispatch, tracking post-live date, monitor view counts
  • Calculate payment ($15 CPM, $50 floor, $500 cap), paying within 48 hours
  • Flag any high-performing collab post to the owner for potential paid amplification
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Index Production Analyst - Equity Markets

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**About the Role:**
**Grade Level (for internal use):**
09
**The Team:** The candidate will be part of the Universe Management (UM) team, which is responsible for the data supporting the maintenance and calculation of S&P Dow Jones Indices. This global and collaborative team is committed to maintaining the integrity and quality of our financial indices, with every team member encouraged to contribute to initiatives that improve business areas and processes.
**Responsibilities and Impact:**
- Research and verify corporate actions and dividends, accurately inputting them into proprietary databases, thereby contributing directly to the integrity and quality of our global financial indices and supporting critical financial infrastructure.
- Proactively monitor multiple news sources for new corporate action announcements, ensuring data quality and adherence to strict deadlines across diverse global markets.
- Ensure all entries are meticulously verified and supporting evidence is stored, providing guidance and clarification to support the team in delivering quality work and resolving varied, non-routine issues that may arise.
- Provide operational support for US continuous trading and APAC extended trading hours, including backup functions, demonstrating adaptability in dynamic environments and collaborating effectively with global teams for seamless handovers.
- Proactively communicate major issues, efficiently answer client queries on corporate actions, and coordinate with global teams, fostering strong customer focus and effective cross-regional collaboration to ensure smooth operations.
- All employees are required to work from the office a minimum of 2 days per week.
**What We're Looking For:**
Basic Required Qualifications:
- An S&P Global employee at this level would typically have 3+ years of experience in financial data research, corporate actions processing, or index operations, demonstrating a foundational understanding of global financial markets.
- Proficiency in Microsoft Office, with knowledge of Python (in particular), SQL, and/or VBA, coupled with excellent analytical and communication skills.
- We require all external candidates who reach the final stage of our interview process to attend at least one in-person interview, which is ordinarily at your nearest S&P Global office. This must be completed before we can proceed to an offer.
Additional Preferred Qualifications:
- Demonstrated ability to actively listen and understand other perspectives, collaborate effectively towards team goals, and prioritize tasks based on importance and urgency, focusing on high-priority/high-impact tasks.
- Strong adaptability in using previous experience to identify appropriate courses of action and improve existing approaches, coupled with creativity to bring new ideas to the forefront in alignment with team goals.
- Excellent communication skills, particularly in interpreting and clarifying technical information to aid understanding within the team and with stakeholders.
- Additional language skills (e.g., Mandarin, Japanese, or Korean) would be considered an advantage
**About S&P Global** **Dow Jones Indic** **e** **s**
At S&P Dow Jones Indices, we provide iconic and innovative index solutions backed by unparalleled expertise across the asset-class spectrum. By bringing transparency to the global capital markets, we empower investors everywhere to make decisions with conviction. We're the largest global resource for index-based concepts, data and research, and home to iconic financial market indicators, such as the S&P 500® and the Dow Jones Industrial Average®. More assets are invested in products based upon our indices than any other index provider in the world. With over USD 7.4 trillion in passively managed assets linked to our indices and over USD 11.3 trillion benchmarked to our indices, our solutions are widely considered indispensable in tracking market performance, evaluating portfolios and developing investment strategies.
S&P Dow Jones Indices is a division of S&P Global (NYSE: SPGI). S&P Global is the world's foremost provider of credit ratings, benchmarks, analytics and workflow solutions in the global capital, commodity and automotive markets. With every one of our offerings, we help many of the world's leading organizations navigate the economic landscape so they can plan for tomorrow, today. For more information, visit .
**What's In It For** **You?**
**Our Mission:**
Advancing Essential Intelligence.
**Our People:**
We're more than 35,000 strong worldwide-so we're able to understand nuances while having a broad perspective. Our team is driven by curiosity and a shared belief that Essential Intelligence can help build a more prosperous future for us all.From finding new ways to measure sustainability to analyzing energy transition across the supply chain to building workflow solutions that make it easy to tap into insight and apply it. We are changing the way people see things and empowering them to make an impact on the world we live in. We're committed to a more equitable future and to helping our customers find new, sustainable ways of doing business. Join us and help create the critical insights that truly make a difference.
**Our Values:**
**Integrity, Discovery, Partnership**
Throughout our history, the world's leading organizations have relied on us for the Essential Intelligence they need to make confident decisions about the road ahead. We start with a foundation of integrity in all we do, bring a spirit of discovery to our work, and collaborate in close partnership with each other and our customers to achieve shared goals.
**Benefits:**
We take care of you, so you can take care of business. We care about our people. That's why we provide everything you-and your career-need to thrive at S&P Global.
Our benefits include:
+ Health & Wellness: Health care coverage designed for the mind and body.
+ Flexible Downtime: Generous time off helps keep you energized for your time on.
+ Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills.
+ Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs.
+ Family Friendly Perks: It's not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families.
+ Beyond the Basics: From retail discounts to referral incentive awards-small perks can make a big difference.
For more information on benefits by country visit: Hiring and Opportunity at S&P Global:**
At S&P Global, we are committed to fostering a connected and engaged workplace where all individuals have access to opportunities based on their skills, experience, and contributions. Our hiring practices emphasize fairness, transparency, and merit, ensuring that we attract and retain top talent. By valuing different perspectives and promoting a culture of respect and collaboration, we drive innovation and power global markets.
**Recruitment Fraud Alert:**
If you receive an email from a spglobalind.com domain or any other regionally based domains, it is a scam and should be reported to . S&P Global never requires any candidate to pay money for job applications, interviews, offer letters, "pre-employment training" or for equipment/delivery of equipment. Stay informed and protect yourself from recruitment fraud by reviewing our guidelines, fraudulent domains, and how to report suspicious activity here ( .
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**Equal Opportunity Employer**
S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law. Only electronic job submissions will be considered for employment.
If you need an accommodation during the application process due to a disability, please send an email to:   and your request will be forwarded to the appropriate person. 
**US Candidates Only:** The EEO is the Law Poster   describes discrimination protections under federal law. Pay Transparency Nondiscrimination Provision - - Professional (EEO-2 Job Categories-United States of America), OPRTON202.1 - Middle Professional Tier I (EEO Job Group)
**Job ID:**
**Posted On:**
**Location:** Quezon City, Philippines
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Credit Risk Models Officer

Posted 1 day ago

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JOB SUMMARY:


The Credit Risk Models Officer develops, enhances, validates, and monitors the Bank’s credit risk rating, scoring, and ECL models to ensure accuracy, compliance, and effectiveness. The role supports model governance, stress testing, portfolio risk monitoring, and risk reporting, while providing credit risk insights for provisioning and financial reporting. The officer also collaborates with business, credit, and finance units to ensure the proper implementation and consistent use of credit risk models across the Bank.


Educational Background:

  • Graduate of Statistics, Data Science, Mathematics, or related quantitative fields; attendance in the Financial Risk Manager (FRM) Certification Program is preferred but not required

Professional Experience:

  • At least three (3) years of relevant experience in Credit Management or Credit Risk, including at least one (1) year of experience in credit risk modeling
  • Science, Mathematics, or related fields, who have graduated with Latin Honors, may be considered subject to successful

Knowledge and Skills Required:

  • Technical knowledge (i.e., statistical models, validation tools), I.T. Skills (i.e., Advanced Excel functionalities, MS Word, MS Access, VBA, and statistical programming using R or Python), Presentation skills (i.e., presentation slides, data visualization and narrative reports); Communication Skills (i.e., oral and written); Cognitive Skills (i.e., Logic and Reasoning, Analytical)
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Meta Ads Media Buyer: Cannabis Experience or Agency Experience preferred

Posted 1 day ago

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Company Description

Transparent eCom specializes in helping businesses in sensitive verticals like pharma, cannabis, alcohol, and mushrooms maintain compliance and keep ad accounts live on Meta, Google, and TikTok. Unlike traditional agencies, we offer a self-service model for ad accounts at competitive rates and provide both full-service and self-service options on various digital platforms. Our services include digital marketing strategy, digital marketing execution, creative services, and ad hoc consulting. We pride ourselves on our transparent approach to everything we do, including offering a free compliance deck for Meta ads.


Role Description

This is a full-time remote role for a Meta Ads Media Buyer with a preference for those with cannabis or agency experience. The Media Buyer will be responsible for planning, executing, and optimizing ad campaigns across Meta platforms, as well as presenting data and insights to clients. Daily tasks include media planning, media strategy development, media buying, and constant performance analysis to ensure the best results for our clients.


This is a client facing role. You will be responsible for 10-15 clients media buying.


Qualifications

  • Must work in central time zone (CST)
  • 4+ Years Media Buying in Meta Ads Manager
  • Proficiency in Media Planning and Media Strategy
  • Strong Analytical Skills and ability to interpret data
  • Experience in Media Buying
  • Excellent Communication skills
  • Experience with cannabis or in a digital marketing agency is preferred
  • Bachelor’s degree in Marketing, Business, or related field is a plus
  • Ability to work independently and remotely
  • Fluent in English


Compensation

  • $12,000-$20,000 a year
  • Performance based compensation available
  • no medical
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Marketing Communications Director | Hilton Manila

National Capital Region Hilton

Posted 1 day ago

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**Job Identification:**
**Job Category:** Sales and Marketing
**Job Schedule:** Full time
**Exceptional Hospitality Starts with You**
Picture yourself brightening someone's day. When you join our Hotels team, that's exactly what you'll do every time you come to work! You will be developing strategic marketing plans for the hotel and then overseeing the implementation and execution of the various efforts associated with the marketing plan. This might include evaluating the results of different marketing campaigns, spearheading market research efforts, or coordinating initiatives across a variety of channels. As a **Marketing Communications Director** , you're not just executing marketing campaigns to drive revenue growth - you're spreading the light and warmth of hospitality by delivering memorable experiences that make the stay for every guest.
Here's what you'll do during a typical day:
+ **Execute hotel marketing strategies:** Support the design and rollout of property-specific campaigns across digital channels, social media, and branded platforms to drive visibility and revenue.
+ **Stay up to date on industry trends:** Monitor emerging marketing tools, technologies, and consumer behaviors relevant to the hotel industry and target audiences
+ **Report on campaign performance:** Prepare and deliver monthly performance updates and marketing analyses to Sales and Revenue Management teams
+ **Support cross-functional initiatives:** Partner with department leaders to execute targeted campaigns that drive revenue and guest engagement
At Hilton, our core values define what it takes to succeed here and guide the qualities we look for in every team member:
A passion for spreading the light and warmth of **Hospitality** . Acting with **Integrity** and always doing the right thing. Inspiring others through **Leadership** . A belief that **Teamwork** drives the best outcomes. A sense of **Ownership** and accountability. And a focus on the **Now** , bringing urgency and discipline to every moment, knowing it can make a lasting impact.
In addition, this role requires the following minimum qualifications:
+ Degree in Marketing, Communications, Hospitality, or related field
+ Minimum 3-5 years of marketing experience, preferably in hospitality
+ Proven expertise in digital marketing (SEO, SEM, email, social media)
+ Strong content creation and brand management skills
+ Experience in campaign planning, execution, and performance analysis
+ Proficiency in marketing tools and hotel systems (e.g., Salesforce, OnQ)
+ Excellent communication, project management, and analytical skills
**Join an Award-Winning Workplace Culture**
At Hilton, we don't just deliver exceptional experiences for our guests-we build an exceptional workplace for the Team Members who make it all possible. As a global leader in hospitality, we've welcomed more than 3 billion guests worldwide, all while staying true to our founding vision: to fill the earth with the light and warmth of hospitality.
Our award-winning culture has earned us repeated recognition on the World's Best Workplaces list by Great Place to Work and Fortune. With our suite of world-class brands ( , and a company-wide commitment to providing the best stay for every guest, we're setting new standards for the future of travel.
Whether you're starting your career or exploring something new, Hilton supports your journey every step of the way. Come for the job, stay for the career-and help us make every stay a little more magical.
Curious about life at Hilton? Explore our Careers Blog ( to see why we're more than a great place to stay-we're a great place to work.
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Market Manager & Portfolio Marketer (APAC), Refrigeration and Controls Solutions - Food Retail & ...

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**About Us**
We are a global climate technologies company engineered for sustainability. We create sustainable and efficient residential, commercial and industrial spaces through HVACR technologies. We protect temperature-sensitive goods throughout the cold chain. And we bring comfort to people globally. Best-in-class engineering, design and manufacturing combined with category-leading brands in compression, controls, software and monitoring solutions result in next-generation climate technology that is built for the needs of the world ahead. 
Whether you are a professional looking for a career change, an undergraduate student exploring your first opportunity, or recent graduate with an advanced degree, we have opportunities that will allow you to innovate, be challenged and make an impact. Join our team and start your journey today!
This dual role combines the responsibilities of **Market Manager and Portfolio Marketer (APAC)** , requiring expertise in market trends, customer needs, and buyer personas within the Food Retail and Food Service segments, specializing in Refrigeration and Controls Solutions. The individual connects where to play with how to win, ensuring strategy translates into measurable commercial impact. This role develops market strategies, Go-To-Market (GTM) plans, and sales enablement tools to drive growth and customer engagement.
Key Responsibilities
+ Serve as the internal expert on market trends, dynamics, and customer needs
+ Develop and maintain market models, roadmaps, and strategies to drive solution development
+ Create go-to-market strategies, including product positioning, target audiences, and messaging
+ Develop sales and marketing enablement tools and resources to support product or solution introductions
+ Conduct persona mapping and journey development to understand buyer behavior and decision-making processes
+ Gather Voice of Customer insights to inform both market and go-to-market strategies
+ Translate market insights into targeted GTM strategies and enablement priorities
+ Ensure consistency between market strategy, positioning, messaging, and sales execution
+ Drive cross-functional alignment to improve customer engagement, conversion, and growth outcomes
KPIs
+ Market growth and GTM performance
+ Funnel velocity and conversion rates
+ Sales adoption and enablement effectiveness
+ Cross-sell / upsell performance
+ Customer engagement and feedback metrics
Required Qualifications
+ Minimum ten (10) years of combined experience in market strategy, marketing, or a related field in Food Retail & Food Service, specializing in Refrigeration and Controls Solutions.
+ Proven leadership and communication skills with success in aligning cross-functional teams to execute market strategies and go-to-market plans.
+ Advanced proficiency with market modeling tools and data visualization tools for performance tracking and insight generation.
+ Strong analytical and problem-solving skills rooted in data-driven decision-making and audience-centric marketing.
+ A relentless pursuit of excellence and a strong desire to build agile systems that support commercial and operational excellence.
+ Deep commitment to ownership, continuous learning, and taking proactive steps to improve business and marketing outcomes.
+ Advanced proficiency in Microsoft Offices (Word, Excel, PowerPoint)
Preferred Requirements
+ Bachelor's degree in business administration, marketing, or a related field.
+ Advanced knowledge of market segmentation, persona mapping, and buyer journey development.
+ Experience in developing market roadmaps, go-to-market strategies, and sales enablement tools.
+ Deep understanding of Voice of Customer (VoC) insights and translating them into actionable strategies and go-to-market strategies.
+ Familiarity with digital tools such as ROI calculators, competitor cross-references, and selection tools, Power BI, Salesforce.
**Our Commitment to Our People**
Across the globe, we are united by a singular Purpose: Sustainability is no small ambition. That's why everything we do is geared toward a sustainable future-for our generation and all those to come. Through groundbreaking innovations, HVACR technology and cold chain solutions, we are reducing carbon emissions and improving energy efficiency in spaces of all sizes, from residential to commercial to industrial.
Our employees are our greatest strength. We believe that our culture of passion, openness, and collaboration empowers us to work toward the same goal - to make the world a better place. We invest in the end-to-end development of our people, beginning at onboarding and through senior leadership, so they can thrive personally and professionally.
Flexible and competitive benefits plans offer the right options to meet your individual/family needs. We provide employees with flexible time off plans, including paid parental leave (maternal and paternal), vacation and holiday leave. 
Together, we have the opportunity - and the power - to continue to revolutionize the technology behind air conditioning, heating and refrigeration, and cultivate a better future. Learn more about us and how you can join our team!
**Our Commitment to Inclusion & Belonging**
At Copeland, we cultivate a strong sense of inclusion and belonging where individuals of all backgrounds, and with diverse perspectives, are embraced and treated fairly to enable a stronger workforce. Our employee resource groups play an important role in culture and community building at Copeland.
**Equal Opportunity Employer**
Copeland is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.
With $5B of global revenue, Copeland is a leading provider of compression products, electronics, software, and solutions across many applications within Heating, Ventilation, Air Conditioning, and Refrigeration (HVACR), where macro and regulatory trends towards environmental sustainability, leads to changes in HVACR technology. Other products include other heating applications, food service and retail, transportation, and healthcare/life sciences. This new business also has a solution portfolio that manages, monitors, and controls refrigeration units in the commercial setting, as well as software solutions that measure and monitor temperature conditions of refrigerated goods in transit, where there is a greater emphasis on energy management/sustainability solutions globally.
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Klaviyo Email Marketing Copywriter — Anime & E-Commerce

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Job Description

Company: Mini Katana

Employment type: Full-time

Location: Remote

Schedule: US Pacific


About Mini Katana

Mini Katana is an e-commerce brand offering katanas, anime-inspired replicas, fantasy swords, knives, accessories, apparel, and collectibles. Supported by a large online community, our brand brings together anime, gaming, craftsmanship, and entertaining content.

We’re looking for someone who understands our audience and can turn that understanding into email marketing that strengthens customer relationships and drives sales.


About the Role

Mini Katana is looking for a Klaviyo and copywriting specialist who also happens to love anime .

You’ll take an active role in planning and producing email marketing campaigns—from developing campaign ideas and maintaining the content calendar to writing the copy, building emails in Klaviyo, and reviewing their performance.

The ideal candidate combines strong copywriting instincts with practical email marketing knowledge. You know how to turn product details, customer insights, promotional goals, and anime culture into campaigns that capture attention and encourage customers to take action.

Your anime knowledge will help you understand our customers and communicate with them naturally. However, every campaign should still be grounded in clear marketing objectives, sound judgment, and persuasive writing.


ResponsibilitiesEmail Marketing and Copywriting

  • Write conversion-focused copy for email campaigns and automated flows.
  • Develop subject lines, preview text, headlines, body copy, product messaging, and calls to action.
  • Build, schedule, test, and manage campaigns and flows in Klaviyo.
  • Create messaging for product drops, launches, promotions, newsletters, seasonal events, restocks, and retention campaigns.
  • Use anime and customer insights to develop relevant campaign concepts and creative angles.
  • Maintain a consistent and recognizable Mini Katana brand voice.
  • Proofread and edit content for clarity, accuracy, tone, and consistency.
  • Support SMS marketing and other retention channels as needed.


Marketing and Content Calendar

  • Help develop and maintain the email marketing and content calendar.
  • Plan campaigns around product launches, promotions, restocks, seasonal events, and important dates.
  • Turn broader marketing priorities into clear email campaign ideas and schedules.
  • Coordinate campaign timing, messaging, offers, and creative requirements with the marketing, design, and merchandising teams.
  • Prepare campaign briefs that clearly communicate the audience, objective, key message, offer, and call to action.
  • Track campaign deadlines and ensure emails are reviewed, approved, and scheduled on time.
  • Identify gaps and opportunities in the calendar, including educational, entertaining, promotional, and community-focused content.
  • Balance sales-focused campaigns with content that builds engagement, trust, and long-term customer interest.
  • Help organize recurring campaigns and automated communications across the customer journey.
  • Adjust the calendar when product availability, business priorities, or campaign performance changes.


Performance and Optimization

  • Review campaign and flow performance using key email marketing metrics.
  • Use results to improve subject lines, messaging, offers, timing, segmentation, and campaign strategy.
  • Develop and document A/B testing ideas.
  • Identify opportunities to improve existing Klaviyo flows and customer touchpoints.
  • Share observations and recommendations with the wider marketing team.


Qualifications

  • Excellent professional copywriting, editing, and proofreading skills.
  • Experience writing conversion-focused email copy for an e-commerce or consumer brand.
  • Hands-on Klaviyo experience, including campaigns, automated flows, and basic reporting.
  • An understanding of email strategy, customer journeys, segmentation, testing, and retention marketing.
  • Experience contributing to a marketing or content calendar.
  • The ability to turn business priorities into organized, actionable campaign plans.
  • Genuine familiarity with anime across a meaningful range of series or genres.
  • An understanding of anime culture, audiences, terminology, humor, and references.
  • The judgment to use anime knowledge naturally without making the copy feel forced.
  • Strong organization, attention to detail, and deadline management.
  • The ability to work independently while collaborating with a creative team.


Preferred Experience

  • Experience with Postscript or SMS marketing.
  • Familiarity with personalization, A/B testing, segmentation, and email performance analysis.
  • Experience working with anime, gaming, apparel, collectibles, entertainment, or fandom-focused brands.
  • Experience supporting merchandising, product launches, promotional calendars, or product collections.
  • Knowledge of e-commerce retention and lifecycle marketing.
  • Experience writing product descriptions, landing-page copy, advertisements, or social media campaigns.


What We’re Looking For

You’re a Klaviyo specialist and persuasive copywriter who understands how email supports the wider marketing strategy.

You can take a campaign from idea to execution: identifying the objective, developing the angle, writing the copy, coordinating the necessary creative, building the email, and learning from the results.

You’re also a genuine anime fan. You understand what resonates with the community and can bring that perspective into your work without losing sight of the customer, the brand, or the goal of the campaign.


How to Apply

Please submit:

  • Your résumé.
  • A brief description of your Klaviyo experience, including the campaigns and flows you have managed.
  • Preferably, five email marketing writing samples that demonstrate your range and ability to write persuasive copy.
  • If you don’t have five email samples, you may submit other relevant marketing work, such as:
  • Product descriptions
  • Landing pages
  • SMS campaigns
  • Digital advertisements
  • Social media campaigns
  • Promotional or e-commerce copy
  • If you don’t have enough published work, you may create original speculative samples for imaginary or existing products. Please label these clearly as spec samples .

A short introduction to your experience as an anime fan, including:

  • The anime series, characters, or franchises you’re currently a fan of.
  • Your all-time favorite anime.
  • How often you watch anime.
  • The genres you know best.

Details of any experience with Postscript, SMS marketing, merchandising, product launches, or content calendar management.

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